When sending emails from an alias domain in Google Workspace, many users encounter a common issue: SPF (Sender Policy Framework) authentication does not align with the alias domain. This occurs because Google Workspace consistently uses the primary domain in the Return-Path header, which is the domain SPF checks against. Consequently, while DKIM (DomainKeys Identified Mail) authentication typically passes and aligns correctly with the alias domain, SPF does not, leading to a state of SPF non-alignment for the alias domain. This summary explores the nuances of this limitation, providing key findings and considerations for managing email deliverability within Google Workspace's alias domain setup.
Key findings
Google Workspace limitation: Google Workspace (formerly G Suite) is designed such that when an email is sent from an alias domain, the Return-Path (or Mail From) domain will always be that of the primary account, not the alias domain itself. This is a fundamental characteristic of how Google's infrastructure handles alias domains.
SPF non-alignment: Due to the Return-Path behavior, SPF will check the primary domain, meaning SPF will not align with the alias domain. This is a known aspect of Google Workspace's alias domain functionality.
DKIM alignment is key: Fortunately, Google Workspace does ensure that DKIM authentication will align with your alias domain when sending from it. This is crucial for DMARC pass, as DMARC only requires SPF or DKIM alignment.
Impact on DMARC: Even with SPF non-alignment, if DKIM is properly configured and aligned for the alias domain, the emails will still pass DMARC checks. This means the primary goal of DMARC (authenticating the sender and protecting against spoofing) is still achieved.
Secondary domains vs. alias domains: Unlike alias domains, secondary domains in Google Workspace can be configured with independent SPF and DKIM records, allowing for full SPF alignment. However, setting up secondary domains usually involves additional costs and configuration complexity.
Key considerations
Rely on DKIM: Given the SPF alignment behavior, focus on ensuring that DKIM is correctly set up for your alias domains within Google Workspace. This is the primary mechanism for achieving DMARC alignment and good deliverability.
Understand DMARC alignment: Educate yourself on how DMARC alignment works, particularly the concept of relaxed alignment, where either SPF or DKIM alignment is sufficient for a DMARC pass. This is why the SPF non-alignment for alias domains isn't usually a critical issue for deliverability.
Monitor with Google Postmaster Tools: While Postmaster Tools might show SPF non-alignment for alias domains, focus on the DMARC results to confirm overall authentication success. For more information, see our guide on SPF in Google Postmaster Tools.
Consider secondary domains for full control: If complete SPF alignment for every sending domain is a strict requirement, or if you require independent inbox management for each domain, exploring Google Workspace's secondary domain option might be necessary, despite the additional cost and setup involved.
Third-party sending: Be aware that if you're using a third-party email service provider in conjunction with Google Workspace alias domains, you'll need to configure SPF and DKIM for that provider separately. The Buttondown documentation highlights this interaction.
Email marketers and deliverability professionals often discuss the intricacies of SPF alignment, particularly when dealing with alias domains in Google Workspace. The consensus is that SPF non-alignment for alias domains is a recognized limitation, but it's typically mitigated by proper DKIM configuration. The primary concern for marketers is ensuring emails land in the inbox, and this is achievable even without SPF alignment on the alias domain, as long as DMARC passes through DKIM.
Key opinions
Acknowledged limitation: Many marketers confirm that SPF non-alignment for Google Workspace alias domains is a known and accepted limitation of the platform.
DKIM is the savior: There is a strong emphasis on the fact that Google Workspace provides DKIM alignment for alias domains, which is sufficient for DMARC to pass, ensuring deliverability.
Return-Path behavior: Marketers understand that Google's use of the primary domain in the Return-Path header is the root cause of the SPF non-alignment for alias domains.
Calendar invites too: This SPF behavior is not limited to standard emails but extends to other Google services, such as calendar invites sent from Google Calendar.
Acceptance and pragmatism: Many marketers adopt a pragmatic view, acknowledging the limitation and focusing on solutions that ensure DMARC compliance via DKIM.
Key considerations
Prioritize DKIM setup: Ensure that DKIM is correctly configured for all alias domains in Google Workspace. This is the most critical step for achieving DMARC alignment and avoiding deliverability issues.
Monitor DMARC reports: Regularly review your DMARC reports to confirm that emails from your alias domains are consistently passing DMARC via DKIM. This provides visibility into authentication success. Learn more about DMARC reports.
Communicate internally: Educate your team on why SPF might appear misaligned but DMARC still passes, preventing confusion or unnecessary troubleshooting.
Alternative solutions: If specific scenarios demand SPF alignment for alias domains, consider if Google Workspace's secondary domain feature is a viable (though potentially more expensive) option. For more complex setups, our guide on return-path issues may offer insights.
Check DMARC.wiki: Refer to resources like DMARC.wiki for Google Workspace to get additional clarity on SPF, DKIM, and DMARC setup within the Google ecosystem.
Marketer view
Marketer from Email Geeks states that the SPF non-alignment for Google Workspace alias domains is indeed a known limitation, which helps validate the understanding of other users facing this issue.
08 Oct 2024 - Email Geeks
Marketer view
Marketer from Server Fault explains that to fix SPF alignment issues with alias domains in Google Workspace, one should focus on ensuring DKIM is properly configured through the Google Workspace admin portal. They confirm that DMARC will pass with DKIM alignment.
15 Jan 2023 - Server Fault
What the experts say
Experts in email deliverability and authentication widely confirm that SPF alignment for Google Workspace alias domains is indeed a limitation. They emphasize that this behavior is by design, stemming from how Google handles the Return-Path header. The key takeaway from experts is not to worry excessively about SPF non-alignment if DKIM is correctly configured, as DKIM alignment is sufficient for DMARC pass and overall good deliverability.
Key opinions
Google's design choice: Experts affirm that Google Workspace's handling of the Return-Path for alias domains is a deliberate architectural decision, not a configuration error.
DMARC reliance on DKIM: The primary advice from experts is that robust DKIM configuration on alias domains effectively resolves any deliverability concerns arising from SPF non-alignment because DMARC only requires one of the two to align.
Focus on aggregate reports: Experts recommend monitoring DMARC aggregate reports to confirm that emails from alias domains achieve a DMARC pass status, regardless of individual SPF alignment.
SPF DNS timeout impact: Experts also point out that complex SPF records, even for primary domains, can hit DNS lookup limits, potentially causing SPF failures. This is a separate but related issue to monitor.
Domain reputation unaffected: Many experts agree that SPF non-alignment for alias domains (when DKIM aligns) typically does not negatively impact domain reputation or inbox placement.
Key considerations
Leverage DMARC tools: Utilize DMARC monitoring services to get clear visibility into your authentication results and ensure that DKIM is consistently aligning, providing the necessary DMARC pass for your alias domains.
Review your DMARC policy: Ensure your DMARC policy is correctly set up to leverage DKIM. A relaxed DMARC alignment policy will allow for DMARC pass even if SPF doesn't align. See our guide on DMARC for multiple domains.
Understand Return-Path: Gain a deeper understanding of how the Return-Path header functions and why it’s tied to the primary domain in Google Workspace, as explained on Server Fault.
Troubleshooting DMARC: If DMARC failures occur, troubleshoot your DKIM setup first, as that's the expected alignment path for Google Workspace alias domains. Our guide on troubleshooting SPF and DMARC can be a valuable resource.
Educate clients/users: For agencies or large organizations, proactively educate stakeholders about this Google Workspace behavior to manage expectations and prevent unnecessary concern over SPF alignment reports.
Expert view
Expert from Email Geeks confirms that the observed SPF non-alignment is a known behavior within Google Workspace, stating that Google will consistently use the primary domain in the Return-Path for alias domains.
08 Oct 2024 - Email Geeks
Expert view
Expert from SpamResource.com advises focusing on DKIM alignment for Google Workspace alias domains, as it provides the necessary authentication for DMARC to pass, making SPF non-alignment less critical.
15 Sep 2024 - SpamResource.com
What the documentation says
Official documentation and community resources provide clear insights into Google Workspace's behavior regarding SPF alignment for alias domains. These resources consistently state that the Return-Path for alias domains defaults to the primary domain, causing SPF to not align with the alias. However, they emphasize that DKIM alignment is available and critical for DMARC pass. The documentation also distinguishes between alias domains and secondary domains, outlining their respective capabilities.
Key findings
Return-path always primary: Google Workspace documentation implies that the Return-Path (Mail From) for emails sent via alias domains will default to the primary domain.
SPF non-alignment confirmed: Various community and technical resources confirm that Google Workspace is not capable of sending SPF-aligned emails from alias domains.
DKIM alignment is supported: Documentation consistently highlights that DKIM authentication for alias domains is supported and aligns to the alias domain itself, which is vital for DMARC.
DMARC pass through DKIM: Official guidance indicates that DMARC will pass for alias domains if DKIM alignment is achieved, even if SPF does not align.
Distinction from secondary domains: Documentation differentiates between alias and secondary domains, noting that secondary domains offer more comprehensive control over authentication, including full SPF alignment, but at an added cost.
Key considerations
Configure DKIM for alias domains: The primary action based on documentation is to ensure DKIM is correctly set up for your alias domains within the Google Workspace admin console. For more details on this, refer to the DMARC.wiki guide on Google Workspace.
Verify DMARC status: Rely on DMARC reports to confirm the overall authentication status of your emails. A DMARC pass is the goal, regardless of SPF alignment issues for alias domains. See our guide on why SPF alignment is inconsistent.
Understand limitations with third parties: If using a third-party sender with Google Workspace alias domains, the Buttondown documentation notes that SPF alignment might be an issue, requiring separate authentication configurations for the third-party service.
Review Google's authentication guidance: Consult Google's official support pages and related community discussions (e.g., on Server Fault or Stack Overflow) for the most up-to-date best practices for email authentication with Google Workspace.
Technical article
Documentation from DMARC.wiki states that Google Workspace (G Suite) cannot send SPF-aligned emails if you send from an alias domain, because their mail servers will not use your alias domain in the Return-Path.
01 Jan 2024 - DMARC.wiki
Technical article
Documentation from Buttondown confirms that alias domains in Google Workspace will not have SPF alignment, particularly when used in conjunction with third-party providers like their own service.