Valimail specializes in DMARC enforcement, offering automated solutions for SPF and DKIM alignment. Their core strength lies in providing clear visibility into email-sending activity, simplifying the process of identifying and authorizing legitimate senders while blocking unauthorized ones.
We found Valimail's platform excels at DMARC automation, allowing us to move to an enforcement policy quickly. It streamlines the management of complex DMARC records and provides reports that translate intricate XML data into actionable insights, helping to secure domains against phishing and spoofing. SPF flattening is a notable feature, solving the common 10-lookup limit.
Glockapps offers a broader suite of email deliverability tools beyond DMARC, including spam testing, IP reputation monitoring, and uptime checks. While it provides DMARC reporting, its focus is more on comprehensive email performance analysis, giving users a holistic view of their email health.
We've utilized Glockapps extensively for its spam testing capabilities, which help us identify potential content or technical issues before sending. The platform's DMARC reporting is functional, but it shines in diagnosing deliverability issues across various mailbox providers, including blocklist (or blacklist) checks and pre-send content analysis.
How easy is each product to use
User experience
Valimail boasts an intuitive and polished user interface, making DMARC management accessible even for those with limited technical expertise. The dashboard clearly presents authentication status and enforcement progress, guiding users through the necessary steps for securing their domains.
Our experience with Valimail's UX has been largely positive. The setup process is straightforward, and the reports are designed to be easily digestible, helping us quickly identify and address DMARC issues. While some advanced features might require a bit of exploration, the core DMARC functionality is remarkably user-friendly.
Glockapps provides a comprehensive dashboard with numerous tools for email deliverability. While powerful, the interface can initially feel a bit complex due to the sheer volume of features available. Users need a foundational understanding of email deliverability to maximize its potential.
We've found Glockapps' interface to be highly functional once we became familiar with it. The extensive testing and monitoring options are valuable, but the initial learning curve can be steeper for new users compared to more specialized DMARC-only tools. The detailed reports, though, offer deep insights for those willing to dive in.
Which product has the best support
Support
Valimail offers robust support, particularly for its paid tiers, including onboarding assistance and dedicated account managers. Their knowledge base is comprehensive, and many users commend their team for being responsive and helpful during setup and ongoing management.
Our interactions with Valimail support have generally been positive, especially during the initial onboarding. They are quick to assist with DNS configurations and DMARC policy adjustments. While the free tier might have more limited direct support, the knowledge base is quite effective for self-service.
Glockapps provides support primarily through online channels, including a knowledge base and chat. While users praise the effectiveness of their tools, some mention that reaching a human by phone can be challenging, with calls often going to an answering machine.
We've found Glockapps' chat support to be responsive for most queries. For complex issues, however, direct phone access is less readily available. The resources they provide are helpful for understanding their various testing features, but Valimail's dedicated account management in higher tiers offers a more hands-on approach for DMARC specific concerns.
Who should use each product
Suitability
Valimail is an excellent choice for organizations of all sizes, from SMBs to large enterprises, that prioritize comprehensive DMARC enforcement and email authentication. Its automated approach is particularly beneficial for companies needing to quickly achieve a DMARC 'reject' policy to combat phishing and spoofing. For MSPs, Valimail's portfolio features (in enterprise plans) can help manage multiple client domains.
For enterprise clients, Valimail offers advanced security features like SAML/SSO and group-based SSO authorization. SMBs can benefit from its user-friendly interface for core DMARC protection, though pricing can be a factor. We see Valimail as ideal for those whose primary concern is robust, automated DMARC compliance without deep manual configuration.
Glockapps caters to a broader audience focused on overall email deliverability, including email marketers, agencies, and businesses (SMB to Enterprise) that send a high volume of emails. It's suitable for users who need to regularly test email content, monitor IP reputation (blocklist status), and track inbox placement across various mailbox providers. MSPs could leverage its multi-account features for client management.
SMBs and agencies will find value in Glockapps' tiered plans, offering flexibility based on email volume and monitoring needs. While it provides DMARC reporting, its strength lies in diagnostic tools for campaign success, making it highly suitable for those who need to fine-tune their email strategy beyond just authentication. Enterprise users can benefit from its API access for integrating deliverability data.
How does Valimail compare with Glockapps?
DMARC report analysis
Translates DMARC XML data into human-readable reports.
Source detection
Identifies all sending services operating on your domain.
Automated and precise identification of senders.
Identifies sources via DMARC aggregate reports.
Forward detection
Monitors email forwarding activities and their DMARC impact.
Integral part of DMARC automation process.
Visible through DMARC reports provided.
Spoof detection
Identifies and helps block malicious emails impersonating your domain.
Core DMARC enforcement capability.
Monitored via DMARC reports and analytics.
Notifications and alerts
Provides real-time alerts on DMARC failures and suspicious activity.
Configurable alerts available, smart alerts in higher tiers.
Real-time email alerting for critical issues.
Reporting
Generates various reports on email authentication and deliverability.
Comprehensive DMARC, subdomain, and executive reports.
Detailed reports for spam tests and deliverability.
API
Offers an API for integrating data with other systems.
Available as an add-on or in Enterprise plans.
GET API access included in Enterprise plan only.
Multi-tenancy
Ability to manage multiple client accounts or domains from a single interface.
Portfolios feature for managing multiple domains in Enterprise.
Multiple 'sending accounts' and users supported.
SPF flattening
Automatically reduces the number of SPF lookups.
Automatically manages SPF records to stay within limits.
Does not offer automated SPF flattening.
Hosted DMARC
Manages DMARC records on behalf of the user.
Fully managed DMARC enforcement service.
Assists with DMARC record generation and reporting.
BIMI
Supports Brand Indicators for Message Identification.
Available as an add-on (Amplify) or included.
Not a primary feature or explicitly supported.
MTA-STS/TLS-RPT
Monitors and reports on mail server security policies.
Not explicitly offered as a core feature.
Not explicitly offered as a core feature.
Blocklists and reputation
Checks if IPs/domains are on email blocklists (or blacklists).
Primary focus is DMARC authentication, not blocklist monitoring.
Includes IP reputation monitors and blocklist checks.
AI copilot
Uses AI for enhanced insights or automation.
Utilizes machine learning for threat detection and enforcement.
Does not feature an explicit AI copilot.
DNS monitoring
Tracks changes and status of DNS records related to email.
Monitors SPF, DKIM, DMARC records for health.
Monitors IP reputation and domain authentication.
Self hostable
Can be installed and run on private infrastructure.
Cloud-based solution, no self-hosting option.
Cloud-based solution, no self-hosting option.
Free trial/free tier
Offers a free way to test the product.
Valimail Monitor is a free, functional tier.
Offers a free plan with limited features.
Drawbacks and what to watch out for
While both Valimail and Glockapps offer valuable services, they each come with their own set of considerations. Valimail can be quite expensive, particularly for smaller organizations, and its focus on DMARC means it lacks broader deliverability features like spam testing or blocklist (or blacklist) monitoring. Glockapps, on the other hand, has faced criticism regarding its payment policies and significant price hikes, making its long-term cost predictability a concern for some users.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
4.6 / 5(421)
3.9 / 5(18)
Ridiculous payment confirmation policy
3.5 / 5
What do you like best about Valimail?
Valimail is pretty simple to setup and use. We were wanting to monitor some changes to DMARC, and Valimail was the platform we ultimately decided to use.
What do you dislike about Valimail?
A few things I don't like:
1. The free vs premium features are frustrating. I can't see enough value from free to validate a move to premium.
2. The Sender Requirement Failure feature is in beta and never really works. I can't only get it to work if I expand it before a week, and even then it's hit-or-miss.
3. It doesn't really do enough. Other platforms I've tried did a better job at helping to explain the WHY and HOW rather than just the what. Valimail primarily focuses on the WHAT.
4. Some of the feature organization is weird within the app, even after having used it for a few months. I can get more value in the account overview than the sender requirements failure, which is counter-intuitive IMO.
What problems is Valimail solving and how is that benefiting you?
We had a baselevel view of email security when I was initially hired and wanted to monitor the DMARC changes effectively.
Verified User in Construction
Small-Business (50 or fewer emp.)
Ridiculous payment confirmation policy
0.0 / 5
What do you like best about GlockApps?
I used to use this app all the time, unfortunately their policies have made it unusable
What do you dislike about GlockApps?
Was asked to provide bank statements and a photo ID to buy an upgraded plan. Totally over the line in terms of privacy and unnecessary for a piece of software.
What problems is GlockApps solving and how is that benefiting you?
Not email deliverability
Jacob L.
Marketing Small-Business (50 or fewer emp.)
I like Valimail - mostly.
3.5 / 5
What do you like best about Valimail?
Good interface for viewing DMARC reporting information.
What do you dislike about Valimail?
Price, it'd be nice if they could institute a model based on volume rather than the number of email domains.
What problems is Valimail solving and how is that benefiting you?
Valimail provides DMARC provides good aggregate reporting for our email domains, allowing us to implement to the eventual reject policy goal.
Verified User in Real Estate
Mid-Market (51-1000 emp.)
Price Hike, Increasing Costs by 400-500%
0.5 / 5
What do you like best about GlockApps?
It used to be a great cost effective tool
What do you dislike about GlockApps?
1 month after setting up and using the tool, they increased the price by 400-500%
What problems is GlockApps solving and how is that benefiting you?
Being able to test email deliverability - we can't tell how accurate it is
Will M.
Cofounder Small-Business (50 or fewer emp.)
Straightforward onboarding
4.0 / 5
What do you like best about Valimail?
Ease of set-up and great customer support.
What do you dislike about Valimail?
Some features aren't as developed as some competitors, however ultimately it's up to each organization to decide the value of those features.
What problems is Valimail solving and how is that benefiting you?
Being able to report on DMARC successes and failures, to help us fine-tune the configuration to ensure each domain is correctly configured.
Verified User in Oil & Energy
Enterprise (> 1000 emp.)
Good Software, immoral practice
0.5 / 5
What do you like best about GlockApps?
Good software with great email delivery analysis. To be able to test on a freemium and see if it land into the inbox of Gmail, Outlook and other accounts is great. The analysis feature detects most of the issues.
What do you dislike about GlockApps?
Their email delivery consulting service is a scam, they advertise a money-back guarantee, and during the consultation, they only try to upsell you instead of giving the right solution. They don't provide the invoice for the purchase, and even when asked multiple times, they ghost you as soon as you request the money-back garantee. Also, their email delivery analytics does not detect link issues with Microsoft accounts.
What problems is GlockApps solving and how is that benefiting you?
It help detect email delivery issue, used it to detect why email did not landed into microsoft account. I wasn't able to find the real reason with Glockapps but it helps to know if the email were delivered or not into Microsoft email accounts (hotmail, outlook,...)
Verified User in Electrical/Electronic Manufacturing
Small-Business (50 or fewer emp.)
Valimail Simplifies DMARC Management, But Watch for Vendor Lock-In
4.0 / 5
What do you like best about Valimail?
My favorite thing about Valimail is having a single portal that puts all DMARC reports into an easy to understand view. Having this information allowed us to identify hundreds of 3rd party email sources sending on behalf of our domain. Doing this without such a portal would be incredibly difficult especially in a franchise setting like ours where we have more services sending on behalf of our domain than most other companies.
What do you dislike about Valimail?
Valimail isn't cheap but you definitely get what you pay for. I also grow concerned about vendor lock-in now that I have setup Valimail to handle DMARC, SPF and DKIM with no exist strategy.
What problems is Valimail solving and how is that benefiting you?
Valimail solves the problem of visibility into who is sending on our behalf and makes identifying them easy.
Verified User in Non-Profit Organization Management
Mid-Market (51-1000 emp.)
One of the best email apps
3.5 / 5
What do you like best about GlockApps?
- Easy to use
- User-friendly UX
- Available globally
What do you dislike about GlockApps?
- Could be enhanced a bit more for one-stop solution provider
What problems is GlockApps solving and how is that benefiting you?
Sending emails in bulk
Goral G.
Senior Business Analyst Small-Business (50 or fewer emp.)
A Must-Have for Email Security
4.0 / 5
What do you like best about Valimail?
The best thing about Valimail is its fully automation feature as we can get the reports automated with whole monthly data .
As I prepare reports every month in which I have to include the malicious email data so I do not need to manually check each single thing , the Valimail does it for itself.
What do you dislike about Valimail?
The thing which I dislike about Valimai is that its little expensive especially for the businesses which are small nd not much expanded .
What problems is Valimail solving and how is that benefiting you?
The problem which Valimail is solving for me is the manual effort for exporting the data related to spam emails and its security checks are the best .It filters out the emails properly and which are suspicious , they get rejected easily .
Verified User in Transportation/Trucking/Railroad
Enterprise (> 1000 emp.)
Good App for Spam tests
4.0 / 5
What do you like best about GlockApps?
Detailed report from various email servers and basic suggestions to overcome the trouble.
What do you dislike about GlockApps?
It will be helpful if we can figure out the reason or where the missing emails are.
What problems is GlockApps solving and how is that benefiting you?
To check the domain reputation of users and suggest ways to improve
Sathya N.
Customer Success Lead Computer Software Mid-Market (51-1000 emp.)
Pricing
Valimail offers a free DMARC monitoring tier, but its advanced DMARC enforcement plans can quickly become costly, often requiring direct quotes, while Glockapps provides transparent, tiered pricing that scales with email volume and features for its broader deliverability suite.
Small
Up to 10k emails / month
Monitor (Free)
Free ($0)
Medium
Up to 100k emails / month
Monitor (Free)
Essential ($59/month, billed annually)
Large
Up to 1 million emails / month
Align Bronze ($19/month) or Enforce Starter ($5,000/year)
4.6 / 5(421)
