Suped

Cloudflare vs PowerDMARC

Choose Cloudflare for robust web security, or PowerDMARC for a focused email authentication platform.
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Compare product functionality

Feature set

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Cloudflare's DMARC Management is integrated into their broader suite of internet security and performance tools. It leverages their extensive network to process DMARC reports, offering insights into email authentication statuses, sources, and potential threats. The strength here lies in its seamless integration with other Cloudflare services, making it a natural choice for organizations already utilizing their platform for DNS, WAF, or CDN needs.
While the DMARC component is relatively new (in beta), it benefits from Cloudflare's core infrastructure. We see comprehensive reporting capabilities, allowing for detailed analysis of aggregate (RUA) and forensic (RUF) reports. The platform is designed to help users move their DMARC policy towards enforcement by providing the necessary visibility and tools to identify legitimate senders and block unauthorized ones.
PowerDMARC offers a dedicated, comprehensive platform for DMARC reporting and email authentication. It provides a robust set of features, including detailed DMARC aggregate and forensic report processing, geolocation reports, and a threat map. We found its hosted services, such as Hosted DMARC, Power SPF (for SPF flattening), Hosted DKIM, Hosted MTA-STS, and Hosted BIMI, to be particularly useful for simplifying DNS record management and ensuring full compliance.
The platform excels in its email sender identification and automatic subdomain detection, giving us a clear picture of all sending sources. PowerDMARC also includes features like one-click DNS publishing, a domain DNS timeline, and a domain security score timeline, all designed to make the DMARC journey straightforward and efficient. Their alert management and real-time RUF alerts are critical for immediate threat detection.
How easy is each product to use

User experience

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Cloudflare's dashboard is generally intuitive, especially for those already familiar with their ecosystem. Integrating DMARC management often involves simply enabling the feature within an existing Cloudflare account. The reporting interfaces are clean, presenting data in an understandable format. However, for users new to Cloudflare, the sheer breadth of their offerings can sometimes be overwhelming, as DMARC is just one component of a much larger platform.
Setting up DMARC records and interpreting the initial reports can be complex, but Cloudflare's design aims to streamline this. We appreciate how the DMARC data is presented alongside other security insights, providing a holistic view. While advanced configurations might require a deeper dive into their documentation, the basic setup for DMARC is relatively straightforward once you navigate to the correct section.
PowerDMARC offers a user-friendly and focused interface, making DMARC management accessible even for those with limited technical expertise. The platform provides clear guidance through the setup process, with wizards and recommendations that simplify the journey to DMARC enforcement. We found the layout to be logical, with all essential DMARC related tools and reports easily discoverable.
The tools for troubleshooting, such as the MailAuth Analyzer, and the one-click DNS publishing features significantly enhance the user experience. While the UI can sometimes feel a little less modern in certain sections, its clarity and directness in presenting DMARC specific information are a major advantage. The ability to manage hosted services directly within the platform also reduces the need to constantly switch between different DNS providers.
Which product has the best support

Support

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Cloudflare's support often depends on the pricing tier. Free and lower-tier users primarily rely on extensive documentation, community forums, and email support, which can sometimes be slow for urgent issues. Enterprise customers, however, typically receive dedicated account management and faster response times, including phone support.
Our experience indicates that Cloudflare support, while knowledgeable, can sometimes struggle with context across different requests, leading to fragmented issue resolution. For DMARC, given its beta status, comprehensive direct support might be less mature than for their core offerings. Users often praise the breadth of self-help resources, but note that direct, timely human interaction can be a challenge outside of top-tier plans.
PowerDMARC consistently receives high praise for its customer support, even across various plan levels. Users frequently highlight the responsiveness, knowledge, and helpfulness of their support team. We've observed that they offer personalized guidance, including video tutorials, interactive demos, and screen-sharing sessions to assist with setup and troubleshooting.
The availability of email and phone support (in higher tiers) and managed services indicates a strong commitment to customer assistance. For MSPs, their dedicated onboarding and ongoing technical support are particularly valuable. This focus on direct, expert assistance makes the DMARC implementation process much smoother, especially for those less familiar with email authentication protocols.
Who should use each product

Suitability

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Cloudflare DMARC Management is best suited for organizations already leveraging Cloudflare's broader security and performance infrastructure. It's a strong fit for enterprises that value a unified platform for various internet services, including DNS, WAF, and CDN. Their DMARC offering integrates naturally into this existing ecosystem, making management simpler if you're already a Cloudflare customer.
For SMBs, the free beta offering can be attractive, especially if they are already using Cloudflare's free CDN and DNS services. MSPs, however, might find the DMARC-specific features less tailored to multi-tenant management compared to more specialized DMARC platforms. Cloudflare provides robust tools for IT professionals who are comfortable with a platform-centric approach rather than a single-purpose solution.
PowerDMARC is an excellent choice for organizations of all sizes, from SMBs to enterprises, that need a dedicated and comprehensive DMARC solution. Its user-friendly interface and extensive guided setup make it particularly appealing for teams that may not have deep email security expertise but need to achieve DMARC compliance efficiently. It’s ideal for those prioritizing email authentication and brand protection.
MSPs will find PowerDMARC's MSP/MSSP program, multi-tenant control panel, and whitelabel support highly beneficial for managing multiple client domains. The robust feature set, including hosted services and detailed reporting, makes it suitable for businesses seeking a complete email security posture. If email deliverability and spoofing protection are your primary concerns, PowerDMARC provides focused and effective tools.

How does Cloudflare compare with PowerDMARC?

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DMARC report analysis
Source detection
Forward detection
Spoof detection
Notifications and alerts
Reporting
API
Multi-tenancy
SPF flattening
Hosted DMARC
BIMI
MTA-STS/TLS-RPT
Blocklists and reputation
AI copilot
DNS monitoring
Self hostable
Free trial/free tier

Drawbacks and what to watch out for

When assessing the drawbacks, Cloudflare's DMARC service, being newer, shares some of the general Cloudflare pain points like inconsistent support for lower tiers and a potentially steep learning curve for those unfamiliar with their vast ecosystem. PowerDMARC, while highly praised, occasionally receives feedback about its UI feeling less modern in some areas and its pricing structure not being immediately obvious for certain features.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
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Horrible Support and Billing - They run with your money and don't care to get billing correct
What do you like best about Cloudflare Application Security and Performance? Ease of deployment, dashboard and configurations for the WAF, Cache, and other features are top tier with ease, settings, and logging. Just don't have an issue with them or you're on your own. Also, don't keep a credit card on file or they'll bill you for their mistakes. What do you dislike about Cloudflare Application Security and Performance? Customer support and billing. Their support does not read what you have to say but rather comes in with their own interpretation of what has happened and forces their views on your issue rather than trying to understand exactly what is happening. On two occassions in the last few months I have had this happen when I encountered an issue with the core product and their billing. The billing should be detailed further as it is sketchy business practices. Back in April they changed their billing software and charged me incorrectly for a month as it included the previous month as well (which I already paid). I brought this to their attention and the billing support assured me that it was not a problem. Come last week, they limited my account as I "had unpaid biling" so I contacted them again and brought attention to this wrong invoice that they never corrected. Come yesterday, they just charged my credit card on file without my authorization or explanination of what is going on. I've replied to the open ticket and created a new ticket and no one is answering. I don't want to be a drama case but this is ridiculous to have been charged something from months ago and not be given an explanation. What problems is Cloudflare Application Security and Performance solving and how is that benefiting you? Improve the security and performance of our websites/applications. Their configurable/customizable WAF, CDN/Caching, bot mitigation, and DDoS protection accomplish this for our websites/applications.
Jim M.
Owner Small-Business (50 or fewer emp.)
N/A
What do you like best about PowerDMARC? Easy to use, easy to implement, comprehensive What do you dislike about PowerDMARC? Nothing to report except perhaps the billing module, which is a bit difficult to find. What problems is PowerDMARC solving and how is that benefiting you? Email security management for our clients
Verified User in Computer & Network Security
Mid-Market (51-1000 emp.)
Support very unresponsive. Not understanding P1 urgency. Delayed project 3 whole days.
What do you like best about Cloudflare Application Security and Performance? The website is intuitive, implementation steps are straightforward. It has numerous features, and they are indeed needed by a web app. What do you dislike about Cloudflare Application Security and Performance? If your implementation goes well, it's fine. However, if you are in trouble, the support doc is useless. You pay for the pro plan to try to get some technician support. No one cares about your business or service, even if you identify it as a P1 urgency. My project was down and could not get anyone to help me when I identified it as a high-impact ticket. What problems is Cloudflare Application Security and Performance solving and how is that benefiting you? The ticket support system is horrible. No technicians provide you with timely manner answers and support. Not worth the price.
Andrew Z.
Small-Business (50 or fewer emp.)
E-mail security made easy
What do you like best about PowerDMARC? Very easy to set up. You can start with the basics and add features later. The system also guides you through the set-up process and provides recommendations for improvement. What do you dislike about PowerDMARC? For reporting and advanced features a subscription is required. However, for basic security for personal domains it's free! What problems is PowerDMARC solving and how is that benefiting you? More and more emails where rejected by email servers, or put in the SPAM folder of the recipient. Turns out a DMARC record is required by more and more e-mail providers. With PowerDMARC it is easy to solve this! Emails send from our domain are now fully compliant!
Juriaan K.
Personal domain for emailing Small-Business (50 or fewer emp.)
WAF is good, but so many half baked side features
What do you like best about Cloudflare Application Security and Performance? The WAF is pretty industry standard. Its not too slow, gets regular updates, easy to deploy and cheap What do you dislike about Cloudflare Application Security and Performance? The side features are just trash. Its clear they have been shipped and dropped. Cloudflare Bot Detection should not exist. Its not even funny how easy it is to bypass. Page Shield is a joke, their API security is a joke. What problems is Cloudflare Application Security and Performance solving and how is that benefiting you? OWASP top 10
Verified User in Computer Software
Small-Business (50 or fewer emp.)
Fantastic All-in-One DMARC Management, But Needs Easier Client Switching and More Whitelabel Options
What do you like best about PowerDMARC? I really appreciate how convenient it is to handle all the DMARC settings within a single, user-friendly platform. Their support team has been excellent in walking us through set up and troubleshooting for our specific clients. What do you dislike about PowerDMARC? I would like to see more customization options available in the Whitelabel section. Some of the current image sizing choices don't work well with our logo, which isn't a major issue, but having more flexibility would be a nice improvement. Additionally, switching between clients in the MSSP view is a little tedious. Right now, you have to log in as a specific client and then log out to return to the MSSP view. It would be much easier if there were a "User/Client" drop-down menu in the upper right corner, allowing you to quickly switch back and forth. What problems is PowerDMARC solving and how is that benefiting you? It is helping us protect our clients emails and reputations by blocking spoofing.
Zohra M.
Chaos-to-Order Transformation Expert Small-Business (50 or fewer emp.)
Love the product- support could use some work
What do you like best about Cloudflare Application Security and Performance? Super easy to use. Very developer friendly. Tons of value for price. Undoubtedly #1 in WAF. What do you dislike about Cloudflare Application Security and Performance? Could use some better support. No direct channels for tech questions. What problems is Cloudflare Application Security and Performance solving and how is that benefiting you? It's providing great security for our web app.
Verified User in Computer Software
Mid-Market (51-1000 emp.)
Easy Platform for DMARC Management
What do you like best about PowerDMARC? Easy to use and great tools for troubleshooting. Theres also great guides that take you through the process of setup. We have most of our managed domains in PowerDMARC, as integration is very easy. We use PowerDMARC almost everyday for its various reporting tools. So when were not setting up new domains were monitoring our current ones. Customer Support also is very responsive, on the odd occassion where I need support, an advisor is back in touch within the hour. What do you dislike about PowerDMARC? There isn't much we dislike about PowerDMARC. What problems is PowerDMARC solving and how is that benefiting you? DMARC, DKIM and SPF policies are held in one place, which makes it easy to pick and choose what settings are required for each domain. We havent go to spend time typing out a policy as we can use sliders to get our desired settings, which is then made for us. We can see how secure we are bu the reporting. We also get great reporting tools which we show our end users.
Marcus M.
Senior Technical Engineer Small-Business (50 or fewer emp.)
Don't Pay for Support
What do you like best about Cloudflare Application Security and Performance? In general, cloudflare is really easy to navigate, especially for simple DNS and domain management. Unless you have a complicated setup, I find it easy enough to move a domain or simply manage DNS for most sites. What do you dislike about Cloudflare Application Security and Performance? Their support is terrible. Had an issue with a client's DNS and the person I was talking to clearly didn't have a clue what they were talking about. They took so long between answers, it seemed like they were just asking someone else. Ultimately, they were of no help and we were out the money we paid to have live support. What problems is Cloudflare Application Security and Performance solving and how is that benefiting you? Makes DNS and Security easy for most websites and domains.
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
Great service
What do you like best about PowerDMARC? Camilo was incredibly helpful. He gave detailed explanations of the changes that were recommended. What do you dislike about PowerDMARC? I don't disliked anything. The platform is full featured. What problems is PowerDMARC solving and how is that benefiting you? Moving our DMARC policy from quarantine to reject.
Colin S.
Senior Information Security Engineer Enterprise (> 1000 emp.)

Pricing

Cloudflare's DMARC is currently in free beta, while PowerDMARC offers a free tier for personal domains with paid plans based on email volume.
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Small
Free (beta waitlist)
$0
Medium
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Large
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Enterprise
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What makes Suped different

Automated sender discovery that finds shadow IT and third-party services
DMARC copilot that pinpoints failures and prescribes the exact fix
Guided path to full p=reject enforcement, safely and quickly
Proactive alerts to prevent misconfigurations before they block your mail
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Frequently asked questions