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Summary

The email notification regarding the Oracle data selling settlement is indeed legitimate. Oracle has agreed to a $115 million settlement in a class-action lawsuit alleging the company illegally tracked and sold individuals' online and offline activity without consent. While the settlement is real, it is crucial for recipients to verify the source of any email claiming to be part of the settlement, as malicious actors might exploit such legitimate events for phishing scams. The lawsuit specifically targets Oracle's former advertising business, which dealt with the collection and sale of consumer data.

What email marketers say

Email marketers often find themselves at the forefront of suspicious email inquiries, given their deep understanding of sender reputation and email authentication. Discussions among marketers indicate a mix of initial skepticism about unsolicited settlement emails and a quick understanding of the broader context. They emphasize the importance of distinguishing between legitimate class-action notices and phishing attempts, especially when the email address used isn't directly linked to the company in question. Their insights highlight the nuanced challenge of email legitimacy in a world where data breaches and class-action lawsuits are increasingly common.

Marketer view

Email marketer from Email Geeks observes the irony of spammers signing up for reputation providers only to still be flagged as untrustworthy, illustrating the ongoing challenges of email deliverability.

09 Sep 2024 - Email Geeks

Marketer view

Email marketer from Email Geeks shares their experience receiving the Oracle settlement email on a long-dormant, tagged email address previously used with a local retailer, raising questions about data sources.

09 Sep 2024 - Email Geeks

What the experts say

Email deliverability experts often analyze broad email trends, including the patterns of legitimate mass communications like settlement notices versus malicious campaigns. Their perspectives underscore the critical role of email authentication (like SPF, DKIM, and DMARC) in helping recipients discern genuine messages from fakes. They also highlight how legitimate events can be co-opted by phishers, making it challenging for even sophisticated users to identify threats. Experts emphasize the need for robust verification habits and the importance of understanding the underlying technicalities of email delivery and security to avoid falling victim to scams or blocklistings.

Expert view

Expert from Top Class Actions states that Oracle America agreed to pay $115 million to resolve claims that the company illegally sold users' personal information, following eight months of negotiations.

08 Aug 2024 - Top Class Actions

Expert view

Expert from LawInc details that the $115 million settlement fund and injunctive relief offer substantial benefits to class members, comparing favorably to other data privacy settlements.

09 Sep 2024 - LawInc

What the documentation says

Legal and technical documentation surrounding data privacy lawsuits and class action settlements provides the foundational context for understanding the legitimacy of communications like the Oracle data selling settlement email. This documentation typically outlines the specifics of the lawsuit, the terms of the settlement, eligibility criteria for class members, and official channels for filing claims. It's often the most authoritative source for verifying details, contrasting with anecdotal reports or speculative discussions. For email deliverability, the focus is on how these official communications are structured to ensure high inbox placement and avoid being caught in spam filters or blocklists.

Technical article

Documentation from Top Class Actions outlines the Oracle class action lawsuit, alleging the company earned billions by selling internet users' personal information.

08 Aug 2024 - Top Class Actions

Technical article

Documentation from LawInc provides a claim guide for the Oracle privacy settlement, detailing the process for eligible class members to receive their share of the $115 million fund.

09 Sep 2024 - LawInc

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