Pardot's support for BIMI centers around achieving DMARC compliance through proper email authentication configuration. While Pardot itself doesn't need direct BIMI support, it must send authenticated and aligned emails. Key steps include setting up SPF, DKIM, and DMARC. Manual configuration and Salesforce Support may be needed for customization, such as updating the return-path domain. A Verified Mark Certificate (VMC) may also be required for logo verification. While some platforms offer BIMI selectors for multiple logos, their use is limited. Overall, achieving BIMI with Pardot involves ensuring robust email authentication practices and potentially acquiring a VMC.

Pardot's compatibility with BIMI hinges on proper email authentication and domain configuration. While Pardot doesn't require direct BIMI support, it must send authenticated and aligned emails to achieve a DMARC pass. Configuration involves setting up SPF, DKIM, and DMARC, and potentially obtaining a Verified Mark Certificate (VMC) for logo verification. Some platforms allow the use of BIMI selectors, which is a consideration if you want to use multiple logos. DNS configuration, separate from the email service provider, is crucial for DMARC enforcement and BIMI implementation.

Experts agree that Pardot supports BIMI through proper configuration, leveraging its support for custom domains, DKIM signatures, and domain authentication alignment. Implementing BIMI involves configuring authentication protocols (SPF, DKIM, and DMARC), managing DNS records, and possibly obtaining a Verified Mark Certificate (VMC) for the logo. Manual configuration adjustments, including updating the return-path domain setting via Salesforce Support, may be necessary for full customization.

Documentation indicates that Pardot utilizes custom tracker domains for branding and authentication, but explicit BIMI support isn't directly mentioned. For BIMI to function, the sending domain must be DMARC compliant with a policy of 'quarantine' or 'reject'. Setting up DKIM in Pardot, which is crucial for email authentication, involves creating a DKIM key and updating DNS records. Furthermore, a Verified Mark Certificate (VMC), validating logo ownership, is often required by mailbox providers for BIMI implementation.