Valimail excels in automated DMARC enforcement, SPF flattening, and providing comprehensive visibility across complex email ecosystems. We particularly appreciate its ability to unify diverse sending sources under a single, manageable platform.
Its toolkit includes continuous protection, advanced reporting for subdomains, and API access for seamless enterprise integration. This robust set of features is designed for large organizations that require extensive control and automation over their email security posture.
MyDMARC offers a more streamlined approach to DMARC monitoring, providing essential aggregate reports to help us understand our email authentication status. Its primary focus is on clarity and ease of access to fundamental DMARC data.
While it effectively covers the core aspects of DMARC reporting, such as pass and fail rates, it typically lacks the advanced automation and deep-dive forensic capabilities found in more enterprise-focused solutions. It's built for straightforward insights.
How easy is each product to use
User experience
Valimail's interface is generally intuitive, especially for navigating complex DMARC data. However, some users report that specific advanced features or older parts of the user interface can feel less polished. Initial setup requires careful DNS configuration, which can be a hurdle for those with limited technical expertise.
The platform's strength lies in automating many DMARC processes, significantly reducing ongoing manual effort once configured. Nonetheless, a few users mention that advanced troubleshooting might sometimes necessitate reaching out to support for clarification.
MyDMARC prioritizes simplicity, offering a straightforward dashboard that makes DMARC reporting accessible even for less technical users. We found its setup process to be relatively quick and uncomplicated, allowing for swift deployment.
The platform's ease of use is a significant advantage for those who need clear, concise insights without being overwhelmed by excessive features or intricate navigation. It's designed for quick understanding and action on core DMARC issues.
Which product has the best support
Support
Valimail offers extensive support, including comprehensive knowledge base articles, onboarding assistance, and dedicated account managers for higher tiers. Reviews often highlight positive experiences with their support team, particularly during complex setup processes.
For enterprise clients, options like Valicare, a DMARC validation service, and technical account managers are available, demonstrating a strong commitment to comprehensive customer guidance. However, some users occasionally note slower response times for basic queries.
MyDMARC provides email support, with priority access granted to Pro plan subscribers. While the platform aims for self-service through its simple and intuitive design, direct assistance is readily available for troubleshooting any issues that may arise.
Given its more focused feature set, the support model appears geared towards efficiently addressing core DMARC monitoring questions. We did not find extensive details on advanced support tiers or dedicated personnel, which aligns with its simpler offering.
Who should use each product
Suitability
Valimail is best suited for medium to large enterprises and organizations with complex email infrastructures, especially those needing full DMARC enforcement and advanced automation. Its robust feature set and managed services cater to organizations prioritizing extensive security and compliance.
For MSPs, Valimail's multi-tenancy capabilities and comprehensive reporting make it viable, though the cost structure might require careful consideration. It’s generally less ideal for SMBs due to its pricing and feature depth, which might be overkill for simpler needs.
MyDMARC is an excellent choice for small to medium businesses (SMBs) and individuals who need a clear, cost-effective way to monitor DMARC. Its ease of use and transparent pricing make it accessible for those just starting their DMARC journey.
While it provides valuable insights for general DMARC health, it may not offer the granular control, extensive automation, or multi-tenancy features typically required by large enterprises or MSPs managing numerous complex client domains.
How does Valimail compare with MyDMARC?
DMARC report analysis
Ability to parse and analyze DMARC aggregate reports.
Comprehensive, automated analysis for complex environments
Essential aggregate reports with clear visualization
Source detection
Identifies all legitimate and unauthorized email sending sources.
Precision sender intelligence with auto-identification
Identifies sending IPs and services
Forward detection
Detects and categorizes emails forwarded through third parties.
Advanced detection for complex forwarded mail scenarios
Basic forwarding insights
Spoof detection
Identifies and flags fraudulent email attempts using your domain.
Machine learning-driven spoofing detection
Flags DMARC non-compliant emails
Notifications and alerts
Provides alerts for DMARC policy changes, failures, or suspicious activity.
Configurable smart alerts for various events
Standard email notifications
Reporting
Offers various types of reports on DMARC compliance and email traffic.
Provides an API for programmatic access and integration with other systems.
Available for Premium and Enterprise, add-on for Starter
Not explicitly offered
Multi-tenancy
Supports managing multiple client domains or organizational units from a single interface.
Portfolios for managing multiple entities in Enterprise plans
Primarily single-account focused
SPF flattening
Automatically optimizes SPF records to avoid DNS lookup limits.
Automated SPF flattening to stay within 10 lookup limit
Manual SPF management
Hosted DMARC
Manages your DMARC DNS records as part of the service.
Managed DMARC DNS records with full control
Requires manual DMARC record setup
BIMI
Supports Brand Indicators for Message Identification (BIMI) implementation.
Amplify add-on for BIMI setup assistance
Not explicitly supported
MTA-STS/TLS-RPT
Provides support for MTA-STS and TLS-RPT for secure email transport.
Limited or not offered, as per user feedback
Not offered
Blocklists and reputation
Monitors your domain's presence on email blocklists and sender reputation.
AI-driven detection features for reputation
Limited focus on external blocklist monitoring
AI copilot
Assisted DMARC management through artificial intelligence.
AI-driven detection and enforcement features
No AI copilot features
DNS monitoring
Monitors the health and configuration of your DNS records.
Integrated monitoring for DMARC, SPF, DKIM records
Basic DNS health checks
Self hostable
Option to host the DMARC reporting solution on your own servers.
Cloud-based solution only
Cloud-based solution only
Free trial/free tier
Availability of a free version or a trial period for testing.
Monitor product is free and offers limited functionality
Free plan for 1 domain with 7-day retention
Drawbacks and what to watch out for
Valimail, while powerful, often faces criticism regarding its pricing, which can be prohibitive for smaller businesses, and concerns about potential vendor lock-in due to its comprehensive management of DNS records. Some users also report that certain advanced features are not fully developed or that the user interface can be counter-intuitive in places. MyDMARC, while praised for its simplicity and affordability, naturally comes with limitations typical of more basic platforms. We find it lacks the depth of advanced reporting, forensic analysis, and automation that larger organizations might require, focusing instead on core DMARC monitoring without extensive additional features.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
4.6 / 5(421)
0 / 5(0)
Easy DMARC Monitoring But Not Great
3.5 / 5
What do you like best about Valimail?
Valimail is pretty simple to setup and use. We were wanting to monitor some changes to DMARC, and Valimail was the platform we ultimately decided to use.
What do you dislike about Valimail?
A few things I don't like:
1. The free vs premium features are frustrating. I can't see enough value from free to validate a move to premium.
2. The Sender Requirement Failure feature is in beta and never really works. I can't only get it to work if I expand it before a week, and even then it's hit-or-miss.
3. It doesn't really do enough. Other platforms I've tried did a better job at helping to explain the WHY and HOW rather than just the what. Valimail primarily focuses on the WHAT.
4. Some of the feature organization is weird within the app, even after having used it for a few months. I can get more value in the account overview than the sender requirements failure, which is counter-intuitive IMO.
What problems is Valimail solving and how is that benefiting you?
We had a baselevel view of email security when I was initially hired and wanted to monitor the DMARC changes effectively.
Verified User in Construction
Small-Business (50 or fewer emp.)
No G2 reviews
G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.
I like Valimail - mostly.
3.5 / 5
What do you like best about Valimail?
Good interface for viewing DMARC reporting information.
What do you dislike about Valimail?
Price, it'd be nice if they could institute a model based on volume rather than the number of email domains.
What problems is Valimail solving and how is that benefiting you?
Valimail provides DMARC provides good aggregate reporting for our email domains, allowing us to implement to the eventual reject policy goal.
Verified User in Real Estate
Mid-Market (51-1000 emp.)
Straightforward onboarding
4.0 / 5
What do you like best about Valimail?
Ease of set-up and great customer support.
What do you dislike about Valimail?
Some features aren't as developed as some competitors, however ultimately it's up to each organization to decide the value of those features.
What problems is Valimail solving and how is that benefiting you?
Being able to report on DMARC successes and failures, to help us fine-tune the configuration to ensure each domain is correctly configured.
Verified User in Oil & Energy
Enterprise (> 1000 emp.)
Valimail Simplifies DMARC Management, But Watch for Vendor Lock-In
4.0 / 5
What do you like best about Valimail?
My favorite thing about Valimail is having a single portal that puts all DMARC reports into an easy to understand view. Having this information allowed us to identify hundreds of 3rd party email sources sending on behalf of our domain. Doing this without such a portal would be incredibly difficult especially in a franchise setting like ours where we have more services sending on behalf of our domain than most other companies.
What do you dislike about Valimail?
Valimail isn't cheap but you definitely get what you pay for. I also grow concerned about vendor lock-in now that I have setup Valimail to handle DMARC, SPF and DKIM with no exist strategy.
What problems is Valimail solving and how is that benefiting you?
Valimail solves the problem of visibility into who is sending on our behalf and makes identifying them easy.
Verified User in Non-Profit Organization Management
Mid-Market (51-1000 emp.)
A Must-Have for Email Security
4.0 / 5
What do you like best about Valimail?
The best thing about Valimail is its fully automation feature as we can get the reports automated with whole monthly data .
As I prepare reports every month in which I have to include the malicious email data so I do not need to manually check each single thing , the Valimail does it for itself.
What do you dislike about Valimail?
The thing which I dislike about Valimai is that its little expensive especially for the businesses which are small nd not much expanded .
What problems is Valimail solving and how is that benefiting you?
The problem which Valimail is solving for me is the manual effort for exporting the data related to spam emails and its security checks are the best .It filters out the emails properly and which are suspicious , they get rejected easily .
Verified User in Transportation/Trucking/Railroad
Enterprise (> 1000 emp.)
Pricing
Valimail offers a complex, tiered pricing structure often requiring direct contact for quotes, while MyDMARC provides clear, domain-based monthly or annual plans.
Small
Up to 10k emails / month
Monitor (Free), Enforce Starter (Contact for pricing)
Free (1 domain), Basic ($19/month for 5 domains)
Medium
Up to 100k emails / month
Enforce Starter (Contact for pricing), Align Bronze ($19/month for up to 500k emails)
Basic ($19/month for 5 domains), Pro ($49/month for 20 domains)
Large
Up to 1 million emails / month
Align Bronze ($19/month for up to 500k emails), Enforce Premium/Enterprise (Contact for pricing)
Pro ($49/month for 20 domains), Contact for pricing for higher usage
Enterprise
Over 1 million emails / month
Enforce Enterprise (Contact for pricing), Align (Contact for pricing for higher volume)