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PowerDMARC vs Netcraft Fraud Detection

Choose PowerDMARC for extensive DMARC, or Netcraft for broad fraud detection.
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Compare product functionality

Feature set

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PowerDMARC offers a comprehensive suite of DMARC-focused features. We find its strength in detailed DMARC aggregate and forensic report processing, providing granular insights into email authentication results and potential threats. Its dashboard is rich with data, allowing for deep dives into sending sources, authentication failures, and compliance.
Beyond core DMARC, PowerDMARC includes hosted services like SPF (PowerSPF), DKIM, MTA-STS, TLS-RPT, and BIMI. We appreciate the one-click DNS publishing and real-time domain health checks, which simplify the implementation and ongoing management of these complex protocols. The platform's automatic subdomain detection is particularly useful for identifying shadow IT.
Netcraft Fraud Detection, while also addressing email authentication, positions itself more broadly as an anti-phishing and anti-fraud solution. Its DMARC capabilities are part of a larger ecosystem designed to identify and take down malicious sites and campaigns. We've seen it excel in identifying phishing kits, malicious registrars, and compromised infrastructure.
The platform focuses heavily on threat intelligence, providing insights into active attacks targeting a brand. While it offers DMARC reporting, it doesn't delve into the minute technicalities of SPF flattening or hosted DKIM with the same depth as a dedicated DMARC tool. Its strength lies in its ability to detect and remediate phishing attacks across various vectors, including email, web, and mobile.
How easy is each product to use

User experience

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PowerDMARC's user interface is feature-rich, which can be a double-edged sword. For experienced users, it provides immense control and data visualization, allowing for precise adjustments to DMARC policies. The guided setup wizards are a definite plus, making initial configuration surprisingly straightforward.
However, the sheer volume of information can be daunting for beginners. We've found that while the tools are powerful, some navigation paths can feel a bit convoluted, and certain advanced features require a steeper learning curve. The MSP view, while functional, could benefit from more streamlined client switching, as noted by some users.
Netcraft Fraud Detection focuses on presenting threat data in an actionable format, often geared towards security operations teams. The dashboard is designed to highlight active threats and the status of remediation efforts, prioritizing clear, concise information about ongoing fraud campaigns.
Its DMARC reporting interface is more straightforward, emphasizing compliance status rather than deep-dive troubleshooting of individual authentication failures. While effective for its primary purpose, users looking for extensive customization or detailed analysis of specific email flows might find it less granular compared to a specialized DMARC platform.
Which product has the best support

Support

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PowerDMARC consistently receives high praise for its support team. Many users highlight the responsiveness, knowledge, and proactive assistance they receive, especially during onboarding and complex configurations. We've found their engineers to be very helpful, often going beyond basic troubleshooting to educate users on DMARC intricacies.
They offer video tutorials and various support channels. The availability of screen-sharing sessions and managed services (in higher tiers) indicates a strong commitment to ensuring customers achieve DMARC enforcement effectively. This level of hands-on guidance is a significant advantage for users navigating email security for the first time or managing complex environments.
Netcraft provides support tailored to its fraud detection services, which often involves incident response and remediation of phishing attacks. Their expertise lies in identifying and taking down malicious infrastructure, so their support channels are primarily focused on assisting with these types of issues.
While they do support DMARC implementations as part of their broader security offering, the depth of DMARC-specific support might vary. Customers relying heavily on Netcraft for its anti-phishing capabilities generally report satisfaction with their ability to respond to and mitigate active threats. Specific details on DMARC-only support levels are less prominent.
Who should use each product

Suitability

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PowerDMARC is exceptionally well-suited for organizations prioritizing robust email authentication and deliverability. This includes SMBs looking for an easy-to-use platform with strong support, and enterprises needing granular control over complex email ecosystems. Its comprehensive features for DMARC, SPF, DKIM, BIMI, and MTA-STS make it ideal for achieving high email security scores.
For MSPs (Managed Service Providers), PowerDMARC offers multi-tenancy and partner programs, making it a strong contender for managing DMARC for multiple clients. Its focus on detailed reporting and hosted services streamlines the process, allowing MSPs to efficiently secure their clients' email domains against spoofing and phishing with confidence.
Netcraft Fraud Detection is best for organizations facing significant brand impersonation and phishing threats across multiple digital channels. Enterprises, especially those in finance, e-commerce, or any sector prone to online fraud, will find its broad anti-fraud capabilities invaluable. Its strength lies in threat intelligence, takedown services, and comprehensive digital risk protection.
While Netcraft supports DMARC, it might be less suitable as a standalone DMARC-first solution for SMBs or MSPs whose primary need is deeply managing email authentication protocols. It serves best as part of a larger security strategy where DMARC contributes to overall brand protection alongside web and mobile fraud detection and rapid takedown actions.

How does PowerDMARC compare with Netcraft Fraud Detection?

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DMARC report analysis
Source detection
Forward detection
Spoof detection
Notifications and alerts
Reporting
API
Multi-tenancy
SPF flattening
Hosted DMARC
BIMI
MTA-STS/TLS-RPT
Blocklists and reputation
AI copilot
DNS monitoring
Self hostable
Free trial/free tier

Drawbacks and what to watch out for

While both platforms offer robust email security, PowerDMARC's main drawbacks often revolve around its detailed interface being overwhelming for new users or some occasional UI quirks. Netcraft Fraud Detection, on the other hand, while strong in its anti-phishing focus, has less granular DMARC-specific features and no readily available pricing information, which can be a hurdle.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
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What do you like best about PowerDMARC? Easy to use, easy to implement, comprehensive What do you dislike about PowerDMARC? Nothing to report except perhaps the billing module, which is a bit difficult to find. What problems is PowerDMARC solving and how is that benefiting you? Email security management for our clients
Verified User in Computer & Network Security
Mid-Market (51-1000 emp.)
No G2 reviews
G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.
E-mail security made easy
What do you like best about PowerDMARC? Very easy to set up. You can start with the basics and add features later. The system also guides you through the set-up process and provides recommendations for improvement. What do you dislike about PowerDMARC? For reporting and advanced features a subscription is required. However, for basic security for personal domains it's free! What problems is PowerDMARC solving and how is that benefiting you? More and more emails where rejected by email servers, or put in the SPAM folder of the recipient. Turns out a DMARC record is required by more and more e-mail providers. With PowerDMARC it is easy to solve this! Emails send from our domain are now fully compliant!
Juriaan K.
Personal domain for emailing Small-Business (50 or fewer emp.)
Fantastic All-in-One DMARC Management, But Needs Easier Client Switching and More Whitelabel Options
What do you like best about PowerDMARC? I really appreciate how convenient it is to handle all the DMARC settings within a single, user-friendly platform. Their support team has been excellent in walking us through set up and troubleshooting for our specific clients. What do you dislike about PowerDMARC? I would like to see more customization options available in the Whitelabel section. Some of the current image sizing choices don't work well with our logo, which isn't a major issue, but having more flexibility would be a nice improvement. Additionally, switching between clients in the MSSP view is a little tedious. Right now, you have to log in as a specific client and then log out to return to the MSSP view. It would be much easier if there were a "User/Client" drop-down menu in the upper right corner, allowing you to quickly switch back and forth. What problems is PowerDMARC solving and how is that benefiting you? It is helping us protect our clients emails and reputations by blocking spoofing.
Zohra M.
Chaos-to-Order Transformation Expert Small-Business (50 or fewer emp.)
PowerDMARC migration
What do you like best about PowerDMARC? I think that it's very easy to get an overview of the status of our domains and the services. It is easy to manage and work with the hosted services What do you dislike about PowerDMARC? Sometimes it takes time to update, or it doesn't show errors in the portal. What problems is PowerDMARC solving and how is that benefiting you? Primarily it's for implementing DMARC and DKIM.
Verified User in Manufacturing
Enterprise (> 1000 emp.)
PowerDMARC
What do you like best about PowerDMARC? Easy to use, Easy to configure, detailed report, high visibility What do you dislike about PowerDMARC? PowerDMARC SPF softfail is enabled. Hard Fail support must be enabled What problems is PowerDMARC solving and how is that benefiting you? E Mail domain spoofing problem is resolved using Power DMARC
Verified User in Investment Management
Enterprise (> 1000 emp.)

Pricing

PowerDMARC offers a free tier for small users, with higher-tier pricing available upon contact, whereas Netcraft requires direct inquiry for all pricing details.
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Small
Free plan, 1 domain
Contact for pricing
Medium
Contact for pricing
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Large
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Enterprise
Contact for pricing
Contact for pricing

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What makes Suped different

Automated sender discovery that finds shadow IT and third-party services
DMARC copilot that pinpoints failures and prescribes the exact fix
Guided path to full p=reject enforcement, safely and quickly
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Frequently asked questions