Agari Brand Protection vs.
Proofpoint Email Fraud Defense in 2026

Agari Brand Protection

Proofpoint Email Fraud Defense
vs.
We tested Agari Brand Protection and Proofpoint Email Fraud Defense for 90 days across a corporate domain, a marketing subdomain, and a parked domain. We connected Microsoft 365, Google Workspace, SendGrid, Mailchimp, and a support desk sender, then ran controlled SPF, DKIM, forwarding, spoofing, and unknown-sender cases. Agari felt more focused on DMARC enforcement movement, while Proofpoint gave more fraud-defense context for teams already operating in its security workflow.
Agari Brand Protection
Enterprise DMARC enforcement
Starts at
Not publicly listed
Best fit
Security teams already buying Fortra email security
In one line
Agari gave us controlled movement toward quarantine on the corporate domain, but buyers wanting guided fixes with published starter pricing should benchmark that workflow against Suped.
Proofpoint Email Fraud Defense
Enterprise email fraud defense
Starts at
Not publicly listed
Best fit
Proofpoint customers tying DMARC to inbound protection
In one line
Proofpoint connected DMARC findings to spoofing and gateway context better, but sender ownership work took more manual cleanup.
Suped
The third option. Hosted SPF, DMARC, and MTA-STS on every plan. Published pricing. Monthly plans. No long contract required.
Learn about Suped
Pick Agari for enforcement process, Proofpoint for gateway-tied fraud defense
Pick Agari Brand Protection if
Best for enterprises that want a controlled DMARC enforcement program
Quarantine planning was explicit for the primary corporate domain after Microsoft 365 and Google Workspace were verified.
SendGrid and Mailchimp were separated cleanly once we mapped each source to a known owner.
The unauthorized spoof sample was easier to escalate than the forwarded SPF failure because policy views favored enforcement status.
Not publicly listed
Pick Proofpoint Email Fraud Defense if
Best for Proofpoint-centric enterprises that want fraud defense tied to mail flow
Microsoft 365 inbound context helped explain spoof and lookalike signals alongside DMARC failures.
Google Workspace and support desk mail needed more manual ownership notes before policy movement felt ready.
Forwarded mail with SPF failure was easier to explain when gateway context was available.
Not publicly listed
Consider Suped if
Third option for guided fixes, hosted records, and simpler ownership
Guided fixes matter when unknown senders need owner decisions instead of another raw aggregate row.
Automated issue detection and cleaner alerts reduce the review loop after Microsoft 365, SendGrid, and Mailchimp changes.
MSP workflows and published starter pricing make budget and client handoff easier to plan.
Free plan available
The differences that actually change your week
Agari Brand Protection
Proofpoint Email Fraud Defense
Suped
DMARC report analysis
Aggregate report drilldowns, authentication outcomes, and policy status.
Strong enforcement views
Strong with gateway context
Supported
Source detection
Turns sending IPs and domains into services and owners.
Good after review
Good with manual notes
Supported
Forward detection
Helps explain forwarded mail with SPF failure.
Partial
Clearer with gateway data
Supported
Spoof detection
Flags unauthorized use of a protected domain.
Strong enforcement signal
Strong fraud signal
Supported
Notifications and alerts
Routes new sender, spoof, and policy-change alerts.
Enterprise alerting
Security-console alerting
Supported
Reporting
Exports and recurring reporting for stakeholders.
Good executive reports
Good security reports
Supported
API
Programmatic access for security operations.
SIEM and SOAR ready
Enterprise integrations
Supported
Multi-tenancy
Account separation for subsidiaries, clients, or teams.
Enterprise separation
Enterprise grouping
Supported
SPF flattening
Managed SPF records to avoid DNS lookup limits.
EasySPF
Hosted SPF
Supported
Hosted DMARC
Managed DMARC record workflow.
Supported
Supported
Supported
Hosted SPF
Hosted SPF management for approved senders.
Supported
Supported
Supported
Hosted MTA-STS
Managed MTA-STS and TLS reporting workflow.
Not tested
Not tested
Supported
Blocklists and reputation
Blocklist and blacklist monitoring for sender reputation.
Not included
Not included
Supported
Automatic issue detection
Flags configuration problems without manual report hunting.
Partial
Partial
Supported
AI copilot
Assisted explanation and next-step help.
Not available
Not available
Supported
DNS monitoring
Detection for authentication record changes and drift.
Supported
Supported
Supported
Self hostable
Can be deployed and operated on your own infrastructure.
No
No
No
Free trial/free tier
No-cost entry path for initial testing.
No public free tier
No public free tier
Free tier
Ten dimensions, scored from 0 to 10
We scored each product against a fixed editorial rubric based on the same 90-day setup, the same three domains, and the same controlled authentication cases. Higher is better in every row, and a dead 0.0 means we did not find support for that capability in the tested workflow.
Agari scores higher on enforcement workflow, Proofpoint scores higher on fraud-defense breadth
Agari moved us toward quarantine with cleaner policy checkpoints, especially after Microsoft 365 and Google Workspace authentication passed with matching From domains. Proofpoint explained spoofing and gateway-side fraud context better, but sender owner resolution for Mailchimp and the support desk needed more manual notes. Both hid current starter pricing, so pricing transparency stayed low.
Agari Brand Protection score
59/100
Proofpoint Email Fraud Defense score
59/100
Agari Brand Protection
59/100
DMARC enforcement
8.5
Customer support
7.0
Source resolution
8.0
Setup and onboarding
7.5
MSP workflows
5.5
Alerting and integrations
7.0
Hosted SPF and MTA-STS
5.5
Blocklist monitoring
0.0
Pricing transparency
2.0
Time to enforcement
8.0
Proofpoint Email Fraud Defense
59/100
DMARC enforcement
8.0
Customer support
7.5
Source resolution
7.5
Setup and onboarding
7.0
MSP workflows
5.0
Alerting and integrations
8.0
Hosted SPF and MTA-STS
5.5
Blocklist monitoring
0.0
Pricing transparency
3.0
Time to enforcement
7.5
Feature set
Enforcement vs fraud context
Agari is stronger for DMARC enforcement. Proofpoint is broader for fraud defense.
We would choose Agari when the immediate job is moving known domains toward quarantine or reject, and Proofpoint when DMARC has to sit next to gateway fraud controls. The practical buying question is whether the tool turns findings into guided fixes and automated issue detection, because Suped's product is built around that operational handoff.
Agari Brand Protection

Microsoft 365 classification was clean
Mailchimp owner notes stuck
Subdomain DKIM needed review
Proofpoint Email Fraud Defense

Gateway fraud context helped
Forwarded SPF failure explained
Support desk ownership was manual
Agari classified Microsoft 365 and Google Workspace quickly after DKIM authentication passed with matching From domains; SendGrid and Mailchimp became clear once we added owner notes and approved return-path patterns. The unknown sender took one review pass because IP and domain clues were grouped under an unfamiliar sender name, but the SPF pass and DKIM pass cases rolled into enforcement views without noise. The DKIM pass on a subdomain was visible, yet the UI did not push the next DNS action as strongly as the policy-readiness view.
Proofpoint linked Microsoft 365 inbound context with spoof and display-name risk better than Agari in our test. Google Workspace and the support desk sender appeared in the DMARC view, but owner classification took more manual notes before recurring reports were useful. SendGrid, Mailchimp, and the forwarded mail SPF failure were easier to explain when gateway events were available, while a DKIM pass on a subdomain needed extra policy review before we were comfortable moving the parent domain.
User experience
Control vs guidance
Agari feels methodical. Proofpoint feels operational but heavier.
Agari's workflow made the three-domain setup feel like an enforcement project, with fewer distractions once the test senders were named. Proofpoint gave more surrounding context, but moving from a finding to a finished owner decision took more clicks.
Agari Brand Protection

Three domains stayed separate
Unknown sender required drilldown
Forwarded SPF needed explanation
Proofpoint Email Fraud Defense

Gateway context reduced guesswork
More filters than expected
Existing users adapt faster
Agari handled the primary corporate domain first, then the marketing subdomain and parked domain as separate enforcement tracks. DNS setup steps were explicit for DMARC and hosted SPF, and Microsoft 365 plus Google Workspace were readable by the second report cycle. Finding the unknown sender required drilling into source details, and explaining the forwarded mail SPF failure to a non-DMARC owner took a separate note because the interface treated it as a report finding more than a teaching moment.
Proofpoint's setup felt tied to the broader mail security console, which helped when checking the unauthorized spoof sample and forwarded mail SPF failure. The three test domains were easy to locate after setup, but the route to the unknown sender involved more filters and context switching than Agari. The product was easier when the operator already understood the Proofpoint workflow, and slower for a small team trying to finish sender classification without help.
Support
Hands-on help
Both expect enterprise involvement, with different handoff styles.
Agari's support path felt centered on planned DMARC rollout, DNS handoff, and policy movement. Proofpoint's support was stronger when the work touched gateway policy and fraud-defense escalation, but smaller changes waited behind more formal account motion.
Agari Brand Protection

DNS checklist was usable
Policy escalation was structured
Self-serve help felt limited
Proofpoint Email Fraud Defense

Fraud escalation was clear
Gateway changes needed coordination
Onboarding expected enterprise process
During setup, Agari gave us a clearer DNS checklist for DMARC, hosted SPF, and sender approval than it gave for edge-case education. The DNS handoff for the corporate domain was easy to package for IT, while the marketing subdomain needed more back-and-forth because SendGrid and Mailchimp ownership split across teams. Escalation felt built for enterprise change control, not quick self-serve completion.
Proofpoint's support expectations were more formal: once the account context was set, escalation paths for the spoof sample and inbound fraud policy were clear. DNS handoff for Google Workspace and the support desk sender needed more coordination because changes touched broader mail-security operations. The enterprise onboarding model suited a large security team better than an SMB that wants to finish setup in one afternoon.
Suitability
Enterprise fit
Agari fits DMARC program owners. Proofpoint fits security teams already in Proofpoint.
Agari is the cleaner fit when the buyer owns DMARC policy movement and wants disciplined domain grouping. Proofpoint is the cleaner fit when DMARC decisions need to connect to inbound fraud controls and existing security operations. For MSP workflows and alert quality, the buying test should include client separation, recurring reports, and owner-ready alerts; Suped's product makes those criteria explicit.
Agari Brand Protection

Enterprise domain grouping worked
MSP handoff needed notes
Parked domain enforcement was simple
Proofpoint Email Fraud Defense

Proofpoint estates fit best
Reports favored security teams
SMB handoff felt heavy
Agari grouped the corporate domain, marketing subdomain, and parked domain in a way that made enterprise governance straightforward. Recurring reporting was useful for a central security team, but account separation felt less natural for an MSP handling many small clients. The parked domain was easy to push toward reject, yet client handoff notes needed manual context when a sender owner outside security had to act.
Proofpoint suited an enterprise that already routes mail-security decisions through Proofpoint owners. Domain grouping was adequate for our three test domains, and recurring reports were strongest when we tied DMARC findings to fraud-defense outcomes. For MSP or SMB use, the heavier onboarding model and policy dependencies made client handoff slower, especially when the unknown sender needed a business owner rather than a gateway rule.
What each tool feels like after 90 days of real use
Agari Brand Protection
For central security teams running a DMARC enforcement program
By day 30, Agari had our Microsoft 365 and Google Workspace traffic separated cleanly across the corporate domain and marketing subdomain. The parked domain was the fastest win: after the spoof sample appeared, the path to reject was straightforward because no legitimate source needed approval.
By day 90, the product felt strongest when we treated DMARC as a controlled enforcement project. SendGrid and Mailchimp owner notes stayed usable in reports, but the unknown sender and forwarded mail SPF failure still required human explanation before a business owner could act.
Where it wins
Clear enforcement checkpoints
Useful sender owner notes
Parked-domain policy movement
Enterprise DNS handoff
Where it lags
No public starter pricing
Limited self-serve feel
Forwarded mail needed explanation
No blocklist or blacklist monitoring
Pricing
Not publicly listed
Free tier
No
Onboarding
Guided enterprise setup
G2 rating
4.0 / 5
Proofpoint Email Fraud Defense
For Proofpoint security teams connecting DMARC to fraud defense
By day 30, Proofpoint gave better context for the unauthorized spoof sample because DMARC findings sat closer to inbound fraud controls. Microsoft 365 traffic was easy to reason about, and forwarded mail with SPF failure was easier to explain when gateway context was visible.
By day 90, the product felt strongest for teams already operating inside Proofpoint. Google Workspace, SendGrid, Mailchimp, and the support desk sender were all workable, but unknown sender classification and recurring handoff reports took more manual cleanup than we expected.
Where it wins
Fraud-defense context
Forwarded SPF explanations
Enterprise escalation paths
Gateway-linked reporting
Where it lags
Pricing needs sales context
More console context switching
MSP handoff felt heavy
No MTA-STS workflow tested
Pricing
Not publicly listed
Free tier
No
Onboarding
Enterprise-assisted setup
G2 rating
4.3 / 5
Pricing
Agari Brand Protection
Proofpoint Email Fraud Defense
Suped
Small
1 domain, up to 1k emails / month.
Not publicly listed as of May 15, 2026
Current public pages did not show a small-domain entry price.
Public benchmark GBP 45,802 / year
The closest public benchmark covered one sending domain for a 12-month term.
$0 / month
Free plan covers 1 domain and 1,000 monthly emails.
Medium
2 domains, up to 100k emails / month.
Not publicly listed as of May 15, 2026
Current public pages did not show a two-domain price.
Public benchmark GBP 77,600 / year
A public limited benchmark covered up to five sending domains for a 12-month term.
Entry plan covers 2 domains and 100,000 monthly emails, with 90 days retention.
Large
10 domains, up to 1 million emails / month.
Public list $95,750 / year
Historical standalone list pricing covered up to 10 million outbound emails per year; current quotes are not public.
Estimated GBP 129,360 / year
Estimate based on the public unlimited benchmark for the smallest organization band and a 12-month term.
10 domains and 1,000,000 monthly emails, with 365 days retention.
Enterprise
Over 20 domains and 1 million emails / month.
Custom
Quotes depend on email volume, domains, integrations, services needs, and bundled scope.
Custom
Quotes depend on package, region, term, support scope, add-ons, and existing Proofpoint footprint.
20 domains and 2,500,000 monthly emails, with 365 days retention. Unlimited domains/emails negotiable.
Pricing was checked as of May 15, 2026. Agari current pricing was not publicly listed; the $95,750 figure is a historical public list price. Proofpoint GBP figures are public UK framework benchmarks or estimates derived from those benchmarks, not guaranteed quotes.
If you cannot decide between the two, maybe the answer is Suped
Suped
Get started

Guided ownership fixes
Agari and Proofpoint both surfaced the unknown sender, but our handoff still needed manual owner notes. Suped turns source identification into guided fixes with ownership context, so the next action is clearer.
Published pricing paths
Both reviewed products required quote context for current pricing. Suped publishes a free plan and paid starter tiers, which makes small and medium rollout planning easier before procurement.
MSP-ready reporting
Proofpoint's workflow felt heavy for client handoff, and Agari needed manual notes for repeatable MSP reporting. Suped gives client separation, recurring reports, and alert routing for managed DMARC work.
The difference was significant. We moved from limited visibility to a much clearer dashboard. Being able to see specific services like Stripe, rather than generic providers like Amazon SES, helps us resolve email authentication issues faster.
Markus Hugenschmidt, Managing Director, Jam Cyber
Migrating from Agari Brand Protection or Proofpoint Email Fraud Defense?
We have done the migration enough times to know the shape.
Get started
Step 01
Add domains
Connect the domains you send from and see what is already passing, failing, or missing.
Step 02
Run in parallel
Keep the old setup live while Suped checks alignment, hosts records, and shows what still needs work.
Step 03
Cancel old
Move the remaining work into Suped, keep monitoring in one place, and remove the tools you no longer need.
Frequently asked questions

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