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Summary

Finding your IP address listed on the Composite Blocking List (CBL) can significantly disrupt your email deliverability, especially to major inbox providers like Gmail. Unlike other blacklists, the CBL primarily lists IP addresses identified as compromised or infected with malware, botnets, or other hostile software rather than simply sending spam. This means the problem often lies deeper than typical email content issues. Resolving a CBL listing requires a two-pronged approach: immediate mitigation of the malicious activity and a strategic plan for your ongoing email operations.

What email marketers say

When an IP address lands on the CBL, email marketers often face an immediate crisis, with emails landing in spam or being outright rejected. Their initial reactions typically involve understanding the direct impact on their campaigns and looking for quick solutions to restore deliverability. Many consider tactical moves like switching email service providers or adopting new sending domains, while also grappling with the technical complexity of the underlying security issue.

Marketer view

An email marketer from Email Geeks shared that their client faced severe deliverability issues with Gmail, noting emails landing in spam. Upon investigation, they discovered one of their IPs was listed on Spamhaus Zen and other blacklists, including CBL. This situation prompted them to seek advice on immediate next steps, particularly whether to stop all email sending.

10 Dec 2020 - Email Geeks

Marketer view

An email marketer from Spiceworks Community commented that their new public IP frequently gets added to the CBL blocklist shortly after removal. They expressed frustration that the IP is relisted a few days later, indicating a persistent underlying problem that needs to be addressed for a permanent solution.

15 Jan 2021 - Spiceworks Community

What the experts say

Email deliverability experts highlight that a CBL listing is a strong indicator of a security compromise, differentiating it from typical spam blacklists. They stress that the priority isn't just delisting, but identifying and eradicating the malware or botnet activity that caused the listing in the first place. Without addressing the root cause, delisting is temporary, and the IP will be relisted. Experts also advise on how to approach the investigation, determining if the issue resides with the ESP or the client's own infrastructure.

Expert view

An expert from Email Geeks states that an IP listed on CBL is likely infected and sending hostile mail. This points to a deeper security issue than merely unwanted marketing emails and highlights the severity of a CBL listing.

10 Dec 2020 - Email Geeks

Expert view

An expert from Spamresource.com notes that the Composite Blocking List (CBL) specifically targets IPs that are compromised by botnets or are otherwise emitting hostile traffic. This clarifies that the CBL is not a spam list in the traditional sense, but rather a security-focused blocklist.

20 Nov 2020 - Spamresource.com

What the documentation says

Official documentation and technical guides provide clear, actionable steps for addressing CBL listings. They consistently emphasize that the Composite Blocking List is distinct from traditional spam blacklists, focusing solely on IP addresses exhibiting malicious behavior, such as those compromised by botnets or malware. The documentation outlines a direct process for delisting, but critically, it hinges on the complete removal of the infection. Without this essential step, any delisting is temporary, and the IP will quickly find itself back on the list.

Technical article

A technical document from Bobcares confirms that CBL blacklist removal involves two main steps: cleaning malware from your server and patching or rectifying the vulnerabilities that enabled the malware to infect it. This highlights that both eradication and prevention are critical for lasting delisting.

15 Jan 2021 - Bobcares

Technical article

The MikroTik community forum explains a method to determine if an address is listed on CBL by pinging 4.3.2.1.cbl.abusenet.org. If it replies, the address is indeed blacklisted, providing a direct technical verification method.

22 Feb 2021 - MikroTik community forum

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