Resolving email blocking issues with Microsoft domains requires a holistic approach, addressing both technical and strategic aspects of email sending. It begins with ensuring your IP is not on blocklists and proper email authentication via SPF, DKIM, and DMARC. Monitoring your sender reputation through Microsoft's SNDS is crucial, as is actively managing subscriber lists and ensuring explicit consent. Experts recommend looking beyond Microsoft-specific solutions and addressing underlying issues with acquisition and mailing practices. Creating engaging content, managing bounces and complaints, and warming up IP addresses also contribute to improved deliverability. For B2C mail, temporarily suspending sending to 'obvious' Microsoft domains can provide relief, while O365 mail may require filtering by MX IP range. Engaging directly with Microsoft with details of your practices is beneficial. Participating in feedback loops like JMRP is also recommended, as are content and code audits to prevent triggering spam filters.
8 marketer opinions
Resolving email blocking issues with Microsoft domains involves a multi-faceted approach. Key strategies include maintaining a clean and engaged email list, segmenting your audience, and using a reputable Email Service Provider (ESP). Equally important is adhering to email authentication best practices (SPF, DKIM, DMARC) and consistently monitoring your sender reputation through tools like Microsoft's SNDS. Analyzing bounce codes and avoiding spam triggers in your content are crucial for troubleshooting. Engaging with Microsoft's support channels and feedback loops (JMRP) can also aid in identifying and rectifying specific issues.
Marketer view
Email marketer from Neil Patel shares that improving email deliverability requires building a clean email list, segmenting your audience, using a reputable email service provider (ESP), and consistently monitoring your sender reputation.
3 Jan 2024 - Neil Patel
Marketer view
Email marketer from Email on Acid shares that troubleshooting email deliverability issues involves checking your IP reputation, analyzing bounce codes, reviewing your email content for spam triggers, and testing your email rendering across different email clients.
11 Apr 2022 - Email on Acid
5 expert opinions
Resolving email blocking issues with Microsoft domains often requires addressing underlying problems within your mailing practices rather than solely focusing on Microsoft. Key strategies include fixing acquisition methods, ensuring consent, managing bounces and complaints, and creating engaging content. For B2C mail, temporarily suspending sending to obvious Microsoft domains can help. For O365, filtering by recipient MX IP range or suspending upon rejection are viable options. Direct communication with Microsoft, detailing your mailing practices and subscriber acquisition methods, can lead to resolution. Participating in Microsoft's JMRP helps identify and address issues based on recipient feedback. Email authentication and sender reputation monitoring are essential.
Expert view
Expert from Email Geeks suggests that if you're getting blocked by Microsoft, the underlying problem is likely not Microsoft itself, and recommends fixing acquisition or mailing practices for a long-term solution.
17 May 2022 - Email Geeks
Expert view
Expert from Word to the Wise explains that, to improve deliverability with Microsoft, focus on engaging content, obtain explicit consent, manage bounces and complaints, authenticate your emails, monitor your sender reputation, and actively participate in feedback loops like JMRP.
17 Jul 2022 - Word to the Wise
3 technical articles
Resolving email blocking issues with Microsoft domains, as outlined by official documentation, centers around ensuring proper email authentication, monitoring sender reputation, and adhering to Microsoft's guidelines. Key steps include verifying that your sending IP is not on blocklists, correctly configuring SPF, DKIM, and DMARC records, and actively monitoring your IP reputation using Microsoft's SNDS program. Effectively using SNDS involves regularly checking your reputation, investigating complaints, and following Microsoft's sending best practices. Implementing DMARC requires creating a DMARC record, monitoring DMARC reports for authentication failures, and gradually enforcing a policy to protect against spoofing.
Technical article
Documentation from Microsoft Support explains that to resolve email delivery issues, ensure your sending IP address is not on any blocklists, configure SPF, DKIM, and DMARC records correctly, and monitor your sender reputation using Microsoft's SNDS program.
8 Jul 2024 - Microsoft Support
Technical article
Documentation from DMARC.org explains that implementing DMARC involves creating a DMARC record in your DNS, monitoring DMARC reports to identify authentication failures, and gradually increasing your DMARC policy to quarantine or reject to protect your domain from spoofing and improve deliverability.
2 Sep 2021 - DMARC.org
Does UCE Protect Level 3 at an ESP affect delivery to major ISPs like Hotmail or Office 365?
Does UCEPROTECTL3 listing impact email deliverability, especially with Microsoft Office 365?
How can I improve email deliverability with Microsoft and avoid spam filters?
How do I contact Microsoft about email deliverability issues for B2B clients?
How do I troubleshoot email deliverability issues with Microsoft Exchange Online Protection?
What are Microsoft SCL and BCL ratings and how do they affect email deliverability?