Suped

Summary

An A record, or Address record, is a fundamental DNS record that maps a domain name to an IPv4 address. For email sending domains, the necessity of an A record depends on which part of the email header you are referring to, specifically the MAIL FROM (envelope sender) versus the Header From (visible sender). While an A record is generally considered essential for the MAIL FROM domain to prevent rejections, it's highly recommended as a best practice for the Header From domain, even if not strictly required for delivery in all instances. Its presence signals legitimacy and transparency, contributing to overall email deliverability and sender reputation.

What email marketers say

Email marketers often discuss the practical implications of DNS records on campaign performance and reputation. Many agree that while the technical necessity of an A record varies between the MAIL FROM and Header From domains, the best practice leans towards having A records for all sending domains to ensure legitimacy and avoid suspicion from receiving servers. This proactive approach helps in maintaining a strong sender reputation, which is vital for inbox placement.

Marketer view

Email marketer from Email Geeks states that an A record is essential if referring to the MAIL FROM domain, but less critical though still recommended for the Header From domain. They note that any domain without an A record can appear quite suspicious to receiving servers.

12 Jul 2019 - Email Geeks

Marketer view

Email marketer from Email Geeks explains that having an A record for the subdomain used in the RFC 5322 From header is a standard best practice, often seen with large ESPs. This record usually points to the client's website IP address, typically at the root domain level.

13 Jul 2019 - Email Geeks

What the experts say

Email deliverability experts generally agree on the critical role of A records for the MAIL FROM domain, emphasizing that its absence can lead to immediate rejections. For the Header From domain, while not strictly an RFC requirement for mail flow, an A record is considered a strong best practice. Its presence contributes to domain legitimacy and transparency, acting as a positive signal to receiving systems. Experts advocate for a consistent and verifiable web presence linked to the sending domain's A record.

Expert view

Deliverability expert from SpamResource emphasizes that the absence of fundamental DNS records, such as an A record for the MAIL FROM domain, is a strong indicator of an illegitimate sender and will likely result in immediate rejection by receiving mail servers.

10 Apr 2024 - SpamResource

Expert view

Deliverability expert from Word to the Wise advises that while the RFCs don't explicitly require a Header From domain to resolve, in practice, having a valid A record contributes to a positive domain reputation and improved deliverability, as it presents a complete and verifiable identity.

22 Feb 2024 - Word to the Wise

What the documentation says

Official documentation and RFCs highlight the foundational role of A records in DNS resolution, which indirectly but significantly impacts email deliverability. While RFCs focus on the technical mechanisms of email, they imply the necessity of proper DNS resolution for any domain referenced in an email. This includes the MAIL FROM domain for successful SMTP transactions and, by extension, the Header From domain for broader ecosystem trust and authentication mechanisms.

Technical article

Documentation from MailerSend outlines that A and AAAA records are foundational and essential for DNS. While other records are also important, these specific address records are critical for domains to resolve correctly on the internet.

05 Mar 2024 - MailerSend

Technical article

Documentation from DNS Made Easy states that an A record is a fundamental requirement for DNS servers to function properly. Without an A record, a domain would fail to resolve, preventing accurate IP address lookup for services like email.

18 Apr 2024 - DNS Made Easy

5 resources

Start improving your email deliverability today

Get started
    Is an A record needed for email sending domains? - Technical - Email deliverability - Knowledge base - Suped