A variety of email marketing tools and SMTP providers are recommended based on different needs and priorities. ConvertKit is highlighted for creators, HubSpot for CRM integration, Mailchimp for beginners, and MailerLite as a free option. GetResponse is an all-in-one solution, while ActiveCampaign offers advanced automation. Moosend and Drip are specifically tailored for e-commerce. Customer.io focuses on personalized messaging. For reliable delivery, Amazon SES, SendGrid, SMTP2GO, and SparkPost are recommended as SMTP providers or email APIs. Microsoft Dynamics 365 Marketing provides email features within a broader marketing suite. Selecting a reputable SMTP provider is essential for ensuring email deliverability.
9 marketer opinions
Several email marketing tools are highlighted for their unique strengths. ConvertKit is ideal for creators focusing on automation and segmentation. HubSpot Email Marketing integrates well with its CRM. Mailchimp offers a user-friendly interface for beginners. MailerLite is recommended as a free option. GetResponse provides an all-in-one solution. ActiveCampaign excels in advanced automation. Moosend is great for e-commerce AI. Drip focuses on personalization for online stores. Customer.io is used for personalized messaging and lifecycle campaigns.
Marketer view
Email marketer from Reddit recommends MailerLite as a strong free option, highlighting its generous free plan and ease of use for small businesses.
2 Sep 2022 - Reddit
Marketer view
Email marketer from OptinMonster highlights Drip as a top choice for e-commerce email marketing because of its advanced personalization and automation features tailored for online stores.
20 Mar 2024 - OptinMonster
1 expert opinions
A recommendation to use reputable SMTP providers like Amazon SES or SendGrid is made to ensure reliable email delivery.
Expert view
Expert from Word to the Wise recommends using a reputable SMTP provider such as Amazon SES or SendGrid for reliable email delivery.
6 May 2022 - Word to the Wise
5 technical articles
Several documentation sources highlight email marketing tools focused on reliable delivery, scalability, and analytics. Twilio SendGrid offers a robust API for transactional emails. Amazon SES provides a cost-effective cloud-based service. SMTP2GO focuses on improving email performance. SparkPost offers a scalable platform for high-volume senders. Microsoft Dynamics 365 Marketing provides email marketing features within a larger suite for personalized customer journeys.
Technical article
Documentation from Twilio SendGrid promotes their email API as a robust solution for transactional emails, offering high deliverability and detailed analytics.
24 Nov 2021 - Twilio SendGrid
Technical article
Documentation from Amazon Web Services describes Amazon SES as a cost-effective, scalable cloud-based email sending service suitable for businesses of all sizes.
23 Jan 2022 - Amazon Web Services
Are paid 'top email marketing companies' lists worth it?
Can I use the same sending domain with multiple ESPs?
Do ESPs charge for dedicated IPs and how much do dedicated IPs cost?
How can I accurately test and measure email deliverability and sender reputation?
How do ESPs manage IP pools and how does it affect deliverability?
How should I manage marketing consent for free and paid subscription users across different regions like the US, EU, and Canada?