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GoDMARC vs Agari Brand Protection

Choose GoDMARC for comprehensive DMARC management, or Agari for advanced brand protection and threat intelligence.
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Compare product functionality

Feature set

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GoDMARC provides a robust DMARC reporting and analysis platform. We found its dashboard gives a clear overview of email authentication results, showing which sources are authenticating correctly (SPF and DKIM aligned) and which are not. This visibility is crucial for identifying legitimate senders and potential spoofing attempts.
Beyond core DMARC, GoDMARC includes features like IP reputation monitoring, blacklist (or blocklist) checks, and domain DNS history. Its advanced filtering and forensic reports (RUF) in higher tiers allow for deep dives into email traffic patterns and detailed threat intelligence, which are vital for proactive security.
Agari Brand Protection (often referred to as Fortra DMARC Protection in some contexts) offers a sophisticated suite for brand abuse prevention and advanced email security. Our experience shows it goes beyond basic DMARC monitoring, focusing on identifying and mitigating complex email threats like impersonation, phishing, and executive spoofing.
While DMARC reporting is a core component, Agari's strength lies in its ability to detect look-alike domains and provide intelligence on malicious campaigns targeting a brand. It's built for organizations that need comprehensive protection against sophisticated, targeted attacks that could damage their reputation or lead to financial loss.
How easy is each product to use

User experience

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We found GoDMARC's user interface to be quite intuitive, especially for those familiar with email security concepts. The dashboard provides a good visual representation of DMARC data, making it relatively easy to understand authentication trends and identify issues at a glance.
Setting up DMARC records with GoDMARC is streamlined through wizard-based guides, which simplifies the initial configuration. However, some users have noted that for advanced DMARC development or deeper technical tasks, a certain level of technical knowledge is still required to leverage its full capabilities.
Agari Brand Protection, given its focus on advanced threat detection and policy enforcement, presents a more complex interface. While it delivers powerful security, the user experience can be challenging for individuals without a strong technical background in email security.
Curating policies and navigating the more intricate features can be less straightforward. For organizations with dedicated security teams, the depth of control and granular options are valuable, but for general IT administrators, there might be a steeper learning curve involved in daily operations.
Which product has the best support

Support

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GoDMARC offers various levels of support depending on the plan. We've seen chat support available for its free plan, escalating to email and chat support for paid tiers. Dedicated support is an add-on or included in their Enterprise plan.
Feedback indicates that their team is experienced, often available 24x7, and provides good guidance during implementation. They are generally responsive and knowledgeable in the email industry, which is a significant advantage when troubleshooting complex DMARC issues.
Agari Brand Protection's support, according to user feedback, can sometimes be a little slow. For a product aimed at enterprise-level security, timely support is often a critical factor, especially when dealing with active threats or complex configurations.
While enterprise solutions typically come with dedicated support channels, the reported slowness in response times might be a point of concern for organizations requiring immediate assistance. This could impact the overall efficiency of managing and responding to brand protection incidents.
Who should use each product

Suitability

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GoDMARC is highly suitable for Small to Medium Businesses (SMBs) and mid-market companies seeking an accessible yet comprehensive DMARC management solution. Its user-friendly interface and tiered pricing make it appealing for organizations new to DMARC or those needing to secure a few domains without excessive complexity.
For Managed Service Providers (MSPs), its multi-user capabilities and managed services offerings can be beneficial for overseeing multiple client domains. Enterprises will find its higher-tier plans, with unlimited active domains and advanced features, suitable for extensive DMARC deployment and monitoring.
Agari Brand Protection is primarily designed for large enterprises with significant brand assets and a high risk of sophisticated email-based attacks. Its strength lies in its advanced threat intelligence and ability to protect against highly targeted phishing, spoofing, and brand impersonation attempts.
For MSPs managing enterprise clients with stringent security requirements, Agari can be a powerful tool, provided they have the technical expertise to manage its advanced features. SMBs may find its complexity and likely enterprise-level pricing to be overkill for their needs, as it focuses on a niche of high-stakes brand security.

How does GoDMARC compare with Agari Brand Protection?

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DMARC report analysis
Source detection
Forward detection
Spoof detection
Notifications and alerts
Reporting
API
Multi-tenancy
SPF flattening
Hosted DMARC
BIMI
MTA-STS/TLS-RPT
Blocklists and reputation
AI copilot
DNS monitoring
Self hostable
Free trial/free tier

Drawbacks and what to watch out for

When considering GoDMARC, a few points stand out: some users find that while it offers great visibility, advanced DMARC development may require some technical know-how. Also, while competitive, some pricing options may require upfront payments and fewer discounts than desired. For Agari Brand Protection, the primary drawbacks we noted are the reported slowness of support and the steeper learning curve for non-technical users, particularly when crafting complex policies. Its enterprise focus also means less transparent pricing.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
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A Good Domain Email Phishing Blocker
What do you like best about GoDMARC? Its user interface provides easy integration of privacy records, easy to sign up, and serves as the central hub for all domain email-related privacy solutions. It blocks phishing emails in real time, so businesses don't have to worry about them through DMARC, DKIM, SPF, and BIMI records. What do you dislike about GoDMARC? The product has potential for further improvement with the addition of more business use cases, which could expand its usefulness and appeal to a wider range of users. What problems is GoDMARC solving and how is that benefiting you? It addresses all phishing-related issues and enhances our brand reputation by providing a comprehensive solution.
Satyam V.
Founder Small-Business (50 or fewer emp.)
Descent Email Security
What do you like best about Fortra DMARC Protection? I am a new user of cloud email protection and I am extremely fond of the added security layer it offers to the users of office 365. Most amazing feature is the added notification whenever a suspicious mail is there. I have observed that the other folder segregation doesn't always work in the office 365 but here it works like magic. What do you dislike about Fortra DMARC Protection? The policies are a bit off to curate for an individual from a non tech background. And the support provided by the team are a little slow. Rest everything is up to the mark and I'll still continue to use it further. What problems is Fortra DMARC Protection solving and how is that benefiting you? It is enabling an added security layer to the emails with confidential content to make it a little better and secure for all the individuals within an organization.
Ritika D.
Senior Analyst Computer Software Enterprise (> 1000 emp.)

Pricing

GoDMARC offers transparent tiered pricing with a generous free plan, while Agari Brand Protection requires direct contact for all pricing information, typical for enterprise-focused solutions.
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Small
Free Plan (700k RUA/year) or Go-Basic ($60/month)
Contact for pricing
Medium
Go-Basic ($60/month)
Contact for pricing
Large
Go-Pro ($145/month)
Contact for pricing
Enterprise
Contact sales for a custom quote
Contact for pricing

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Still not satisfied with GoDMARC or Agari Brand Protection?
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Suped double trouble

What makes Suped different

Automated sender discovery that finds shadow IT and third-party services
DMARC copilot that pinpoints failures and prescribes the exact fix
Guided path to full p=reject enforcement, safely and quickly
Proactive alerts to prevent misconfigurations before they block your mail
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Frequently asked questions