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DMARCwise vs DMARCPal

Choose DMARCwise if you need extensive domain management, choose DMARCPal if you prioritize core DMARC reporting.
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Compare product functionality

Feature set

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DMARCwise presents a robust feature set, particularly for managing multiple domains and teams. It provides comprehensive DMARC aggregate reporting, allowing us to delve into the authentication results for SPF, DKIM, and DMARC.
Beyond basic reporting, DMARCwise offers DMARC record hosting, SMTP TLS reporting, and unlimited history and diagnostics. Its domain checks and import/export capabilities also suggest a platform designed for more involved email security management.
DMARCPal focuses on core DMARC reporting and tools for implementation and debugging. Its Lite plan offers access to email provider reports, which is the foundation of any DMARC solution. We found it covers the essentials for understanding DMARC flow.
The Standard and Premium plans expand this with additional tools to assist in resolving SPF, DKIM, and DMARC-related issues. The Premium plan specifically mentions email alerts for broken DNS records, indicating a focus on proactive problem-solving for foundational email protocols.
How easy is each product to use

User experience

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Using DMARCwise, we found the interface to be functional and straightforward, guiding us through the setup process. The dashboard provides a clear overview of our DMARC compliance, allowing us to quickly identify potential issues with sending sources.
The navigation is logical, with features like DMARC record history and diagnostics easily accessible. While comprehensive, the learning curve is manageable, even for those new to advanced DMARC management.
DMARCPal offers a clean and intuitive user experience, particularly for those focused on the basics of DMARC reporting. The initial setup is smooth, and accessing email provider reports is a simple process.
Its strength lies in providing a no-frills approach to DMARC data, making it easy to digest the information without being overwhelmed. For troubleshooting SPF, DKIM, and DMARC, the tools provided are well-integrated and helpful.
Which product has the best support

Support

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DMARCwise offers a tiered support structure. For free plan users, they provide "best-effort support", which is a nice touch for a free offering, although it implies no guaranteed response times.
Paid plans, from Starter upwards, include "email support and guidance". We found their team to be responsive and knowledgeable when addressing our DMARC-related queries, helping us navigate the platform effectively.
DMARCPal's support details are less explicitly outlined in their public documentation. We infer that basic email support is available across their plans, typical for SaaS platforms in this space.
For critical issues, particularly with features like email alerts for broken DNS records, timely support is paramount. While not detailed, we expect a reasonable level of assistance for core DMARC functionalities.
Who should use each product

Suitability

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DMARCwise is highly suitable for organizations of varying sizes, from small businesses (SMBs) to larger enterprises, due to its scalable plans. Its comprehensive features, including multi-domain management and team access, cater well to growing needs. For MSPs (managed service providers), the dedicated pay-as-you-go plan with unlimited domains and flexible billing is a significant advantage, making it an excellent choice for managing multiple clients.
It's particularly strong for users who need detailed insights, historical data retention, and control over multiple domains from a single platform. The SSO feature on higher tiers also makes it enterprise-ready.
DMARCPal is best suited for tech-savvy individuals, small businesses (SMBs), and IT teams who understand DMARC, SPF, and DKIM fundamentals and primarily need reliable DMARC reporting. The Lite plan is ideal for those requiring basic monitoring without extensive features.
Its Standard and Premium plans, with additional debugging tools and DNS record alerts, can appeal to small to medium-sized enterprises (SMBs) that want to actively manage their DMARC implementation. While it doesn't explicitly mention MSP features or enterprise-scale multi-tenancy, its focus on fundamental DMARC health could still serve such clients if integrated into a broader toolset.

How does DMARCwise compare with DMARCPal?

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DMARC report analysis
Source detection
Forward detection
Spoof detection
Notifications and alerts
Reporting
API
Multi-tenancy
SPF flattening
Hosted DMARC
BIMI
MTA-STS/TLS-RPT
Blocklists and reputation
AI copilot
DNS monitoring
Self hostable
Free trial/free tier

Drawbacks and what to watch out for

Both DMARCwise and DMARCPal provide essential DMARC reporting, but we noticed some distinctions. DMARCwise, while feature-rich, might present a steeper initial learning curve for complete DMARC novices due to its breadth. DMARCPal's drawback lies in its opaque pricing structure, requiring direct contact for specific costs beyond the general plan descriptions. Additionally, neither product currently boasts reviews on G2, making it challenging to gauge public sentiment.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
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Pricing

DMARCwise offers clear, tiered pricing in Euros with a generous free plan, while DMARCPal provides plan descriptions but requires direct contact for all specific pricing details.
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Small
Free (1k emails), 15€/month (Starter up to 3 domains)
Contact for pricing
Medium
15€/month (Starter up to 3 domains), 39€/month (Growth up to 20 domains)
Contact for pricing
Large
99€/month (Scale up to 100 domains)
Contact for pricing
Enterprise
Custom (Pay-as-you-go)
Contact for pricing

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Still not satisfied with DMARCwise or DMARCPal?
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What makes Suped different

Automated sender discovery that finds shadow IT and third-party services
DMARC copilot that pinpoints failures and prescribes the exact fix
Guided path to full p=reject enforcement, safely and quickly
Proactive alerts to prevent misconfigurations before they block your mail
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Frequently asked questions

    DMARCwise vs DMARCPal DMARC product review - Compare DMARC products - Suped