DMARCwise vs.
Agari Brand Protection in 2026
DMARCwise
0.0/5
Agari Brand Protection
4.0/5
vs.
We ran DMARCwise and Agari Brand Protection for 90 days across a corporate domain, a marketing subdomain, and a parked domain with Microsoft 365, Google Workspace, SendGrid, Mailchimp, and a support desk sender. DMARCwise felt faster for lean teams that need clear reporting, hosted DMARC records, and public pricing; Agari Brand Protection felt stronger for enterprises that need managed enforcement, sender governance, and security team integrations.
Published 4 Nov 2025
Updated 31 May 2026
8 min read
Summarize with
DMARCwise
Self-serve DMARC reporting for SMBs and MSPs
Starts at
Free plan available
Best fit
Small teams, consultants, and MSPs that want transparent pricing and quick setup
In one line
DMARCwise gave us fast domain onboarding, readable aggregate reports, hosted DMARC records on paid plans, and a simple path for classifying Microsoft 365, Google Workspace, SendGrid, and Mailchimp traffic.
Agari Brand Protection
Enterprise DMARC enforcement and brand protection
Starts at
Not publicly listed
Best fit
Enterprises that need managed onboarding, enforcement support, and security operations integration
In one line
Agari Brand Protection handled enterprise-scale sender governance better, especially for policy movement, suspicious mail workflows, and security reporting, but its buying path was less transparent.
Suped
The third option. Hosted SPF, DMARC, and MTA-STS on every plan. Published pricing. Monthly plans. No long contract required.
Learn more
Choose DMARCwise for fast self-serve work or Agari for enterprise enforcement
Pick DMARCwise if
Best fit for lean teams that want DMARC visibility without a sales process
We added all three test domains in one session and had DNS instructions ready for the corporate domain, marketing subdomain, and parked domain without needing an implementation call.
Microsoft 365, Google Workspace, SendGrid, and Mailchimp were easy to classify once reports arrived, though the unknown support desk sender still needed manual investigation.
The parked domain moved toward a reject-ready plan quickly because the tool kept the domain quiet and made the spoof sample stand out.
Free plan available
Pick Agari Brand Protection if
Best fit for enterprises that want DMARC tied to brand protection operations
The unauthorized spoof sample and visible From mismatch received more security context than they did in DMARCwise, which helped with escalation notes.
The Microsoft 365 and Google Workspace flows made sense for a larger security team, especially where inbound reporting gaps and third-party governance matter.
Policy movement felt more structured for a corporate domain with many stakeholders, but setup was heavier for the marketing subdomain and parked domain.
Not publicly listed
Consider Suped if
Suped is the third option when guided fixes, hosted records, and simpler ownership are buying criteria
Guided fixes matter when the unknown sender needs an owner, a DNS change, and a clear next step instead of another raw source row.
Automated issue detection and alert quality reduce the noise created by forwarded SPF failures, visible From mismatches, and newly seen support desk traffic.
Published starter pricing and MSP workflows make it easier to plan account separation, client handoff, and recurring reporting before onboarding starts.
Free plan available
The differences that actually change your week
DMARCwise
Agari Brand Protection
Suped
DMARC report analysis
Aggregate report parsing and drilldowns for approved and failed sources.
Clear reporting for passing and failed traffic
Enterprise reporting with policy context
Clear analysis with ownership workflow
Source detection
Ability to convert raw report data into recognizable sender names and ownership tasks.
Manual workflow for unknown senders
Strong sender governance
Automated source identification
Forward detection
Handling of forwarded mail where SPF fails but DKIM or ARC context explains the path.
Visible but explanation was manual
Stronger security context
Forward-aware investigation path
Spoof detection
Detection and triage of unauthorized mail using the protected domain.
Spoof stood out in reports
Strong abuse workflow
Spoof alerts and fix guidance
Notifications and alerts
Actionable alerts for new sources, failures, and suspicious authentication patterns.
Weekly digests and paid email alerts
Enterprise alert routing
Noise-controlled alerts
Reporting
Exports, recurring summaries, and evidence for business or client stakeholders.
Exports and digest workflow
Executive and security reporting
Recurring reports and exports
API
Programmatic access for reporting, account workflows, and integrations.
Paid tier
Enterprise integrations and API
API available
Multi-tenancy
Account separation for agencies, MSPs, and teams managing separate domains.
MSP plan and client access
Enterprise account structure
MSP and client workflows
SPF flattening
Managed SPF record optimization to avoid DNS lookup limits.
Not supported in our test
EasySPF workflow
Hosted SPF flattening
Hosted DMARC
Hosted or managed DMARC records for policy changes without repeated DNS tickets.
Paid tier
Managed DMARC records
Hosted DMARC
Hosted SPF
Hosted SPF record management, not just SPF diagnostics.
Not supported in our test
EasySPF
Hosted SPF
Hosted MTA-STS
Hosted policy and reporting workflow for SMTP TLS security.
TLS reporting only
Not tested
Hosted MTA-STS
Blocklists and reputation
Blocklist and blacklist checks, reputation monitoring, or abuse visibility beyond DMARC pass or fail results.
Not supported in our test
Brand abuse and threat workflows
Blocklist and reputation monitoring
Automatic issue detection
Automatic detection of misconfiguration, suspicious change, and source problems.
Partial diagnostics
Strong new sender alerts
Automated issue detection
AI copilot
Assisted investigation or explanation of authentication failures and sender ownership.
Not supported in our test
Not tested
AI assisted investigation
DNS monitoring
Monitoring for DNS record changes that affect authentication and enforcement readiness.
Domain checks and diagnostics
Managed record monitoring
DNS monitoring
Self hostable
Ability to run the product in your own infrastructure.
No
No
No
Free trial/free tier
A free tier or trial that lets teams test before committing.
Free plan and 14-day trial
No public free trial found
Free plan and trial
Ten dimensions, scored from 0 to 10
We scored each product against a fixed editorial rubric after the same 90-day setup, sender mix, authentication cases, and review checklist. Higher is better in every row, and a 0.0 means the feature was not supported in our test.
DMARCwise scored better for transparent self-serve operations, while Agari scored better for enterprise enforcement and security workflows.
DMARCwise moved faster for setup, pricing clarity, exports, and MSP-style domain handling, but it needed more manual work when the support desk sender and forwarded SPF failure needed classification. Agari Brand Protection gave stronger policy movement, source governance, and suspicious mail context, especially around the spoof sample and Microsoft 365 reporting gaps, but it had more sales dependency and less public detail on limits. The largest score gaps came from SPF hosting, blocklist and blacklist coverage, alert routing, and pricing transparency.
DMARCwise score
61.5/100
Agari Brand Protection score
67/100
DMARCwise
61.5/100
DMARC enforcement
7.0
Customer support
6.5
Source resolution
7.0
Setup and onboarding
8.0
MSP workflows
8.0
Alerting and integrations
5.5
Hosted SPF and MTA-STS
3.0
Blocklist monitoring
0.0
Pricing transparency
9.0
Time to enforcement
7.5
Agari Brand Protection
67/100
DMARC enforcement
8.5
Customer support
7.0
Source resolution
8.5
Setup and onboarding
6.5
MSP workflows
5.5
Alerting and integrations
8.0
Hosted SPF and MTA-STS
6.0
Blocklist monitoring
7.0
Pricing transparency
3.0
Time to enforcement
7.0
Feature set
Reporting depth vs enforcement breadth
DMARCwise wins on accessible reporting. Agari wins on enterprise enforcement coverage.
DMARCwise covered the core DMARC reporting workflow cleanly, including Microsoft 365, Google Workspace, SendGrid, and Mailchimp classification. Agari Brand Protection went wider into sender governance, policy movement, and suspicious mail handling. Buyers should check whether guided fixes and automated issue detection are built into the workflow, because raw detection alone still left work to do in both products.
DMARCwise
0/5
Clear Microsoft 365 grouping
Mailchimp classification worked
DKIM edge case visible
Agari Brand Protection
4/5
Strong sender governance
SendGrid context was richer
Spoof workflow was deeper
DMARCwise gave us the clearest day-to-day view of aggregate DMARC activity for the three test domains. Microsoft 365 and Google Workspace appeared as expected, SendGrid and Mailchimp were easy to group after report data arrived, and the parked domain made the spoof sample easy to isolate. The unknown support desk sender required manual classification, and the forwarded mail SPF failure needed an operator to explain that domain-matched DKIM carried the message even though SPF failed.
Agari Brand Protection had broader enterprise coverage. It connected the Microsoft 365 and Google Workspace flows to stronger sender governance, treated the visible From mismatch as more than a simple failed row, and gave better context around the spoof sample. SendGrid and Mailchimp classification was strong once the approved senders were in place, but the product felt designed for a security program with onboarding support rather than a small team doing everything alone.
User experience
Speed vs control
DMARCwise is easier to operate. Agari gives security teams more control.
DMARCwise had the cleaner self-serve path during setup, especially when adding the three test domains and confirming DNS records. Agari Brand Protection had more structure for enterprise review, but that structure added steps before a small team could answer simple questions.
DMARCwise
0/5
Fast three-domain setup
Unknown sender findable
Forwarding needed explanation
Agari Brand Protection
4/5
Enterprise workflow structure
Unknown sender governed
Forwarding context stronger
DMARCwise let us add the corporate domain, marketing subdomain, and parked domain quickly, then move into report review without waiting for a formal onboarding sequence. Finding the unknown sender took a few drilldowns and some manual owner notes, but the flow stayed understandable. The forwarded mail SPF failure was visible, although the explanation still depended on someone who understood why domain-matched DKIM mattered more than the SPF failure in that case.
Agari Brand Protection felt heavier but more controlled. Adding the same three domains required more planning around protected domains, approved senders, and policy stages, which fit an enterprise process better than a quick self-serve test. The unknown sender was easier to frame as a governance task, and the forwarded SPF failure carried more security context, but the interface assumed a trained operator or services handoff.
Support
Self-serve help vs managed help
DMARCwise fits teams that can run setup. Agari fits teams that need enterprise handoff.
DMARCwise gave enough setup guidance for a competent admin to publish DNS records and interpret the main reports. Agari Brand Protection had the stronger enterprise support model, especially when policy movement, escalation, and security stakeholders were part of the deployment.
DMARCwise
0/5
Clear DNS setup notes
Email guidance on paid plans
Escalation path was lighter
Agari Brand Protection
4/5
Enterprise onboarding available
Escalation notes were stronger
Pre-sale detail was limited
DMARCwise support expectations matched a self-serve product. DNS setup for the corporate domain and marketing subdomain was clear, the parked domain needed only a restrictive policy path, and email guidance was enough for common questions. Escalation felt lighter, so a team without DMARC experience would still need internal ownership for classification decisions and final enforcement approval.
Agari Brand Protection fit a more formal support handoff. Enterprise onboarding made sense for coordinating DNS changes, explaining the visible From mismatch to stakeholders, and creating escalation notes for the unauthorized spoof sample. The tradeoff was speed: smaller setup questions took more process than they did in DMARCwise, and public information did not fully explain what support looked like before purchase.
Suitability
Operator fit vs enterprise fit
DMARCwise suits operators and MSPs. Agari suits enterprise security programs.
DMARCwise was the better fit when account separation, domain grouping, recurring reports, and client handoff mattered more than enterprise security orchestration. Agari Brand Protection was the better fit when a central security team owned enforcement, suspicious mail review, and stakeholder escalation. MSP buyers should test client handoff and alert quality directly, because both changed how quickly our team could act on the unknown sender and spoof sample.
DMARCwise
0/5
Good MSP account separation
Recurring reports were practical
Client handoff was clear
Agari Brand Protection
4/5
Enterprise governance fit
Security escalation suited teams
MSP workflow felt heavier
DMARCwise made practical sense for SMBs and MSPs managing multiple domains. Client access, active-domain billing on the MSP plan, and digest management matched the recurring reporting work we would expect after adding the corporate domain, marketing subdomain, and parked domain. It was less convincing for a complex enterprise where sender approvals, security escalation, and policy exceptions require formal governance.
Agari Brand Protection made more sense for enterprise buyers than for a small agency or lean MSP. Domain grouping and stakeholder reporting were useful, but the workflow was oriented around a central program rather than fast client handoff. For enterprises, that structure helped with policy movement and security review; for SMBs, it made routine DMARC reporting feel heavier than necessary.
What each tool feels like after 90 days of real use
DMARCwise
A practical DMARC reporting tool for teams that want to move quickly
After 90 days, DMARCwise felt like a tool an operations team could keep open weekly without turning DMARC into a large project. The corporate domain and marketing subdomain produced readable trends, the parked domain stayed easy to watch, and the approved senders were simple to review once Microsoft 365, Google Workspace, SendGrid, Mailchimp, and the support desk traffic appeared in reports.
The main limitation was the amount of judgment still required. The unknown sender needed manual classification, the forwarded SPF failure needed a human explanation, and the product did not give the same enterprise abuse context as Agari for the spoof sample. For smaller teams, that tradeoff was acceptable because setup, pricing, exports, and recurring digests stayed clear.
Where it wins
Fast three-domain onboarding
Public pricing and free plan
Useful MSP billing model
Readable aggregate report drilldowns
Where it lags
Manual unknown sender classification
No tested SPF flattening
No blocklist or blacklist workflow
Limited enterprise escalation path
Pricing
Free plan available
Free tier
Yes
Onboarding
Self-serve
G2 rating
0 / 5
Agari Brand Protection
An enterprise DMARC and brand protection product for security-led programs
After 90 days, Agari Brand Protection felt built for an enterprise security program rather than a small operations queue. It handled the spoof sample, visible From mismatch, and approved sender governance with more context, and the Microsoft 365 and Google Workspace flows fit a team that already has security ownership and escalation processes.
The cost and buying path were harder to evaluate because current public pricing was not listed, and the onboarding motion was heavier for our marketing subdomain and parked domain than DMARCwise. Once configured, it gave stronger enforcement planning and suspicious mail context, but routine reporting work took more coordination.
Where it wins
Strong enforcement planning
Richer spoof investigation context
Enterprise alert routing
Sender governance for large teams
Where it lags
No public current pricing
No public free tier
Heavier small-domain setup
Less natural MSP handoff
Pricing
Not publicly listed
Free tier
No
Onboarding
Managed
G2 rating
4.0 / 5
Pricing
DMARCwise
Agari Brand Protection
Suped
Small
1 domain, up to 1k emails / month.
€0
DMARCwise Free covers 1 domain, 1,000 emails per month as a soft limit, and 2 weeks of retention.
Not publicly listed as of May 15, 2026
Current Agari Brand Protection pricing is quote based, with no public free tier found.
$0 / month
Free plan covers 1 domain and 1,000 monthly emails.
Medium
2 domains, up to 100k emails / month.
From €15 / month
Starter covers 3 domains when billed yearly, with unlimited paid-plan report volume and 3 months of retention.
Not publicly listed as of May 15, 2026
Current public pages do not publish a price for this usage level.
Entry plan covers 2 domains and 100,000 monthly emails, with 90 days retention.
Large
10 domains, up to 1 million emails / month.
From €39 / month
Growth covers 20 domains when billed yearly, with unlimited report volume and 6 months of retention.
Not publicly listed as of May 15, 2026
Historical public list prices started at high-volume annual tiers, but current contracted pricing is quote based.
10 domains and 1,000,000 monthly emails, with 365 days retention.
Enterprise
Over 20 domains and 1 million emails / month.
From €99 / month
Scale covers 100 domains when billed yearly, while MSP pricing is €1 per active domain with a 100-domain minimum.
Not publicly listed as of May 15, 2026
Use quote based pricing for current buying, since public pages do not list exact current limits or discounts.
20 domains and 2,500,000 monthly emails, with 365 days retention. Unlimited domains/emails negotiable.
DMARCwise prices are public yearly-billed list prices checked as of May 15, 2026. DMARCwise monthly checkout prices are not included because the public crawlable content did not expose them; any monthly reverse calculation would be an estimate. Agari Brand Protection current pricing is not publicly listed as of May 15, 2026; historical public MSRP tiers exist, but they are not treated as current contracted pricing.
If you cannot decide between the two, maybe the answer is Suped
Suped
Get started
Turn unknown senders into assigned work
DMARCwise made the unknown support desk sender visible, but classification still depended on manual investigation. Suped's product is built to connect sender identification with ownership notes and guided fixes.
Keep enterprise alerts usable
Agari gave stronger suspicious mail context, but its workflow fit a larger security program. Suped's product focuses alert quality on operational decisions, including new sources, spoof attempts, and authentication changes.
Plan pricing before rollout
Agari's current pricing was quote based, while DMARCwise was transparent but left some advanced workflows outside the core reporting flow. Suped's product has published starter pricing and MSP-oriented domain billing.
The difference was significant. We moved from limited visibility to a much clearer dashboard. Being able to see specific services like Stripe, rather than generic providers like Amazon SES, helps us resolve email authentication issues faster.
Markus Hugenschmidt, Managing Director, Jam Cyber
Migrating from DMARCwise or Agari Brand Protection?
We have done the migration enough times to know the shape.
Get started
Step 01
Add domains
Connect the domains you send from and see what is already passing, failing, or missing.
Step 02
Run in parallel
Keep the old setup live while Suped checks alignment, hosts records, and shows what still needs work.
Step 03
Cancel old
Move the remaining work into Suped, keep monitoring in one place, and remove the tools you no longer need.
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