What is the main difference between Agari Brand Protection and DMARCAnalyzer?

Agari Brand Protection focuses on advanced enterprise email security and brand enforcement, including threat intelligence and takedown services. DMARCAnalyzer, while offering robust DMARC reporting, emphasizes ease of use and accessibility, making it suitable for a broader range of organizations.

Which tool is better for a small business or an MSP?

DMARCAnalyzer's user-friendly interface and streamlined approach often make it a better fit for small businesses and Managed Service Providers (MSPs). Agari Brand Protection's complexity and feature set are generally more aligned with larger enterprise needs.

Do either of these products offer a free tier for DMARC reporting?

Agari Brand Protection does not publicly offer a free tier. DMARCAnalyzer provides a free trial for its service. For a DMARC monitoring tool with a very generous free plan, we recommend Suped .

How do their user interfaces compare for DMARC management?

DMARCAnalyzer is generally considered more intuitive and easier to navigate for everyday DMARC management. Agari Brand Protection offers a deeper, more complex interface designed for expert security teams managing extensive data and advanced configurations.

Can both Agari and DMARCAnalyzer help with BIMI implementation?

Yes, both Agari Brand Protection and DMARCAnalyzer offer support and tools to assist with the implementation and management of BIMI (Brand Indicators for Message Identification) for your email domains.

Are there other DMARC tools with generous free plans?

Yes, if you are looking for a DMARC reporting and monitoring tool with a comprehensive free plan, Suped provides excellent features for domain owners, including DMARC reports, SPF flattening, and comprehensive analytics, with a generous free offering.

Agari Brand Protection vs DMARCAnalyzer

Choose Agari for comprehensive brand protection, DMARCAnalyzer for essential reporting and quick setup.

4 / 5(1)

Compare to Suped

0 / 5(0)

Compare to Suped

Compare product functionality

Feature set

Agari Brand Protection excels in providing a robust, enterprise-grade DMARC platform with advanced features for deep analysis and brand enforcement. We found its capabilities extend beyond basic reporting, diving into threat intelligence and takedown services, making it a comprehensive security suite.

Its strength lies in its ability to integrate DMARC data with broader security initiatives, offering detailed insights into impersonation attempts and sophisticated phishing campaigns. This platform is designed for organizations that require a hands-on approach to protecting their brand reputation and email domain from advanced threats.

DMARCAnalyzer, now part of Mimecast, offers a streamlined approach to DMARC reporting and enforcement. We appreciated its user-friendly interface, which simplifies the complex process of DMARC implementation and monitoring. It provides clear, actionable insights into email authentication, helping users quickly identify and resolve issues.

While perhaps not as expansive in its threat intelligence features as Agari, DMARCAnalyzer provides essential DMARC components effectively. Its focus on accessibility makes it a strong contender for organizations seeking to achieve DMARC compliance without needing an overly complex solution, offering solid reporting and forensic capabilities.

How easy is each product to use

User experience

Navigating Agari Brand Protection requires a certain level of technical proficiency, which is to be expected given its comprehensive feature set. We found the dashboard to be feature-rich, providing deep dives into data, but this can lead to a steeper learning curve for new users. Customization options are extensive, allowing for tailoring the view to specific security needs.

The initial setup and policy configuration can be intricate, often benefiting from expert guidance. However, once configured, the system provides powerful insights and automation. It feels designed for experienced security teams who are comfortable with detailed configuration and analysis, not necessarily for quick, casual oversight.

DMARCAnalyzer stands out for its intuitive and straightforward user experience. We found its interface clean and easy to grasp, making DMARC reporting accessible even for those with less specialized knowledge. The setup process is guided, and the reports are presented in an easy-to-understand format with clear graphs and summaries.

The platform prioritizes clarity and ease of use, which is a major advantage for organizations looking for a quick and effective DMARC solution. While it offers powerful features, they are presented in a way that minimizes complexity, allowing users to focus on actionable steps rather than wrestling with the interface.

Which product has the best support

Support

Agari Brand Protection offers comprehensive support, typically aligned with enterprise client expectations. We found their support to be highly knowledgeable, particularly when dealing with complex email security scenarios and integration challenges. However, the response times, as sometimes noted, can vary, which is common with solutions of this scale.

For critical issues, we generally found the expertise to be deep, ensuring that sophisticated problems are addressed thoroughly. Support channels often include dedicated account managers and technical specialists, which is beneficial for large organizations with specific security requirements.

DMARCAnalyzer, particularly as part of Mimecast, provides accessible and generally responsive support. We found their team helpful in guiding users through DMARC implementation and resolving common issues. Documentation and online resources are also quite extensive, helping users find answers independently.

While they might not offer the same level of dedicated threat intelligence consultancy as Agari, DMARCAnalyzer's support is well-suited for its target audience. Their focus is on enabling users to quickly achieve DMARC compliance and manage their email authentication effectively, with practical assistance when needed.

Who should use each product

Suitability

Agari Brand Protection is primarily designed for large enterprises and organizations with significant brand value to protect, or those operating in highly regulated industries. Its advanced threat intelligence, takedown services, and comprehensive DMARC enforcement capabilities make it ideal for managing complex email security landscapes. It is highly suitable for enterprise.

It is less suitable for SMBs due to its depth and potential cost, and while MSPs (managed service providers) could leverage its power, its pricing model and complexity might be overkill for smaller clients. We see it shining in environments where a dedicated security team can fully utilize its advanced features.

DMARCAnalyzer is a versatile solution suitable for a wide range of organizations, from SMBs looking for a straightforward path to DMARC compliance to larger enterprises needing reliable reporting. Its ease of use and clear interface make it an excellent choice for businesses that want effective DMARC management without excessive complexity. It is highly suitable for SMB and also quite suitable for enterprise.

MSPs (managed service providers) can also find DMARCAnalyzer highly suitable for managing multiple client domains, given its intuitive dashboard and focus on actionable insights. While it offers solid DMARC protection, it might be less tailored for the specific, highly advanced brand protection needs of the very largest, most targeted enterprises compared to Agari.

How does Agari Brand Protection compare with DMARCAnalyzer?

DMARC report analysis

Analysis of DMARC aggregate and forensic reports.

Source detection

Ability to identify and categorize all sending sources.

Forward detection

Mechanism to identify forwarded emails and their impact on DMARC.

Spoof detection

Advanced capabilities to detect and alert on email impersonation (spoofing).

Notifications and alerts

Configurable alerts for DMARC policy changes, unauthorized senders, or compliance issues.

Reporting

Comprehensive dashboards and customizable reports.

API

Availability of an API for integration with other security tools or systems.

Multi-tenancy

Support for managing multiple domains or clients from a single interface.

SPF flattening

Tools to manage and optimize SPF records to avoid the 10-lookup limit.

Hosted DMARC

Ability to host DMARC records and manage DNS entries.

BIMI

Support for implementing and managing Brand Indicators for Message Identification.

MTA-STS/TLS-RPT

Tools or guidance for implementing MTA-STS and TLS-RPT.

Blocklists and reputation

Monitoring of IP addresses on blocklists (or blacklists) and overall sender reputation.

AI copilot

AI-powered assistance for DMARC configuration or analysis.

Currently no AI copilot

DNS monitoring

Monitoring of DNS records relevant to email deliverability and security.

Advanced DNS monitoring

Provides DNS health checks

Self hostable

Option to host the DMARC solution on private infrastructure.

Cloud-based SaaS

Free trial/free tier

Availability of a free trial or a permanently free service tier.

No public free tier

Offers a free trial

Drawbacks and what to watch out for

Agari Brand Protection, while powerful, can be complex to configure and may require significant technical expertise, making it less accessible for smaller teams. Its pricing structure is also generally tailored for larger enterprises. DMARCAnalyzer, though user-friendly, might lack some of the deeper threat intelligence and brand enforcement features that truly large organizations might seek.

We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.

4 / 5(1)

0 / 5(0)

Descent Email Security

4.0 / 5

What do you like best about Fortra DMARC Protection? I am a new user of cloud email protection and I am extremely fond of the added security layer it offers to the users of office 365. Most amazing feature is the added notification whenever a suspicious mail is there. I have observed that the other folder segregation doesn't always work in the office 365 but here it works like magic. What do you dislike about Fortra DMARC Protection? The policies are a bit off to curate for an individual from a non tech background. And the support provided by the team are a little slow. Rest everything is up to the mark and I'll still continue to use it further. What problems is Fortra DMARC Protection solving and how is that benefiting you? It is enabling an added security layer to the emails with confidential content to make it a little better and secure for all the individuals within an organization.

Ritika D.

Senior Analyst Computer Software Enterprise (> 1000 emp.)

No G2 reviews

G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.

Pricing

Both Agari Brand Protection and DMARCAnalyzer require direct contact for pricing, indicating customized enterprise-focused solutions rather than published tiers.

Small

Up to 10k emails / month

Contact for pricing

Medium

Up to 100k emails / month

Contact for pricing

Large

Up to 1 million emails / month

Contact for pricing

Enterprise

Over 1 million emails / month

Contact for pricing