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Agari Brand Protection vs DMARC Director

Choose Agari if you need advanced brand protection, choose DMARC Director for straightforward DMARC enforcement.
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Compare product functionality

Feature set

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Agari Brand Protection is a robust solution designed for comprehensive email security and brand defense. It goes beyond basic DMARC enforcement, incorporating advanced threat intelligence, anomaly detection, and real-time blocking capabilities. We found its feature set to be extensive, particularly for organizations facing sophisticated phishing and spoofing attacks.
This platform offers granular control over DMARC policies, enabling precise management of email authentication and the ability to move quickly to enforcement. Its focus on brand protection means it integrates DMARC reporting with broader security strategies, identifying not just DMARC compliance issues but also potential brand impersonation risks across various channels.
DMARC Director primarily focuses on providing clear and actionable DMARC reporting and management. It offers essential features for monitoring DMARC compliance, identifying email sending sources, and guiding users through the DMARC enforcement journey. We appreciated its straightforward approach to a sometimes complex topic.
While it may not boast the same breadth of advanced threat intelligence as Agari, DMARC Director excels at presenting core DMARC data in an easily digestible format. Its feature set is geared towards organizations looking for a reliable tool to achieve and maintain DMARC compliance without getting bogged down by overly complex security overlays.
How easy is each product to use

User experience

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The user experience with Agari Brand Protection reflects its enterprise-grade capabilities. The interface is powerful, offering deep insights and extensive configuration options. For new users, or those without a strong email security background, we found it can present a steep learning curve due to the sheer volume of features and data.
However, for experienced security professionals, the platform provides the necessary tools for in-depth analysis and advanced policy management. Navigating its various modules and reports requires a clear understanding of email protocols and security principles, but once mastered, it allows for highly precise control.
DMARC Director offers a more streamlined and intuitive user experience. Its dashboard is clean, focusing on the most critical DMARC metrics and an easy-to-follow path to policy enforcement. We found it to be very accessible, especially for users who need to quickly understand their DMARC status without extensive training.
The platform prioritizes clarity and simplicity in its reporting, making it easier to identify sending sources and authentication issues. While it may lack some of the granular control found in more advanced platforms, its ease of use makes DMARC management less intimidating for a broader range of users, allowing us to get up and running quickly.
Which product has the best support

Support

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Agari's support is typically structured for enterprise clients, offering comprehensive assistance for complex deployments and security challenges. Our experience suggests a knowledgeable team, albeit with response times that can sometimes be on the slower side, as noted in some user feedback. This is often characteristic of highly specialized security vendors.
They provide detailed documentation and resources to help users navigate the advanced features. For intricate DMARC configurations or integrating their Brand Protection suite into existing security operations, their expertise is invaluable, but patience might be required for non-urgent queries.
DMARC Director, as part of Tangent, offers support channels typical for B2B software, including phone and email. While we don't have direct insights into their average response times, their focus on DMARC simplicity often translates to more straightforward support needs.
For most standard DMARC implementation and reporting questions, we expect their support to be effective. The availability of phone support during business hours is a positive, providing immediate contact for critical issues, which is often appreciated by users seeking direct assistance.
Who should use each product

Suitability

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Agari Brand Protection is best suited for large enterprises and organizations with significant brand value, high visibility, and a frequent target of email-based threats. It's ideal for those who require a holistic approach to email security, extending beyond DMARC to encompass broader brand defense. It may be overkill for smaller organizations (SMBs).
For Managed Service Providers (MSPs), Agari might be a fit for managing very large, security-conscious enterprise clients, but its complexity and pricing model would likely make it less suitable for managing a portfolio of small to medium-sized businesses looking for basic DMARC compliance.
DMARC Director is well-suited for enterprises and mid-sized businesses that prioritize clear DMARC reporting and a guided path to enforcement without the extensive features of a full brand protection suite. It's a solid choice for organizations focused primarily on securing their outbound email and preventing impersonation.
For MSPs, DMARC Director could be a viable option, especially for managing a portfolio of mid-sized clients who need reliable DMARC services. Its relative ease of use and focused feature set make it efficient for deploying and managing DMARC across multiple domains, offering a good balance between functionality and manageability. SMBs can also benefit, though they might find it on the pricier side compared to entry-level tools.

How does Agari Brand Protection compare with DMARC Director?

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DMARC report analysis
Source detection
Forward detection
Spoof detection
Notifications and alerts
Reporting
API
Multi-tenancy
SPF flattening
Hosted DMARC
BIMI
MTA-STS/TLS-RPT
Blocklists and reputation
AI copilot
DNS monitoring
Self hostable
Free trial/free tier

Drawbacks and what to watch out for

Agari Brand Protection is a powerful platform, but its complexity and the initial learning curve can be a drawback for teams without dedicated security resources. The reported slower support response times could also be a consideration for organizations requiring rapid assistance. DMARC Director, while user-friendly, lacks the extensive advanced threat intelligence and brand protection features that Agari offers, which might be a limitation for organizations facing sophisticated and multi-channel attacks.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
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Descent Email Security
What do you like best about Fortra DMARC Protection? I am a new user of cloud email protection and I am extremely fond of the added security layer it offers to the users of office 365. Most amazing feature is the added notification whenever a suspicious mail is there. I have observed that the other folder segregation doesn't always work in the office 365 but here it works like magic. What do you dislike about Fortra DMARC Protection? The policies are a bit off to curate for an individual from a non tech background. And the support provided by the team are a little slow. Rest everything is up to the mark and I'll still continue to use it further. What problems is Fortra DMARC Protection solving and how is that benefiting you? It is enabling an added security layer to the emails with confidential content to make it a little better and secure for all the individuals within an organization.
Ritika D.
Senior Analyst Computer Software Enterprise (> 1000 emp.)
No G2 reviews
G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.

Pricing

Both Agari Brand Protection and DMARC Director require direct contact for pricing information, indicating a tailored approach rather than standardized public tiers.
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Small
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Medium
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Large
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Enterprise
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Still not satisfied with Agari Brand Protection or DMARC Director?
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What makes Suped different

Automated sender discovery that finds shadow IT and third-party services
DMARC copilot that pinpoints failures and prescribes the exact fix
Guided path to full p=reject enforcement, safely and quickly
Proactive alerts to prevent misconfigurations before they block your mail
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Frequently asked questions