Sending email from a domain without an MX record is generally considered bad practice and can negatively impact deliverability, even if messages technically manage to get through. While an MX record's primary function is to direct incoming mail, its absence for a sending domain can raise red flags with recipient mail servers, leading to lower sender reputation and increased spam filtering. This setup suggests either a lack of proper configuration or potentially malicious intent, as legitimate mail streams typically have fully configured DNS records, including MX, to handle bounces, complaints, and other feedback. It is crucial to ensure that all domains involved in email sending have appropriate MX records to maintain good standing and ensure reliable inbox placement.
Key findings
Negative impact: Sending from a domain without an active MX record for the 5321 and 5322 From domain is bad practice. This can lead to blocks or reputation downgrades by recipient mail servers.
Technical vs. practical: While an MX record is not strictly mandatory for sending email it is essential for receiving bounces, complaints, and managing role addresses like abuse@ and postmaster@.
Perception of sender: A missing MX record can make the sender appear incompetent or even malicious to receiving mail servers, negatively affecting domain reputation.
DMARC implications: While SPF (Sender Policy Framework) might still pass even without an MX record for the envelope from domain, the absence of an MX record can create weird authentication issues with DMARC and overall deliverability.
Key considerations
Reply-to domains: The reply-to address should always have an active MX record. Most recipients expect to be able to reply, even to noreply@ addresses, to manage bounces or complaints.
Dedicated sending domains: Even for domains primarily used for sending, having a valid MX record is crucial for processing feedback loops and maintaining a healthy sender reputation. This includes bounces, complaints, and potential blocklist notifications.
Compliance and trust: Proper DNS configuration, including MX records, is a fundamental aspect of establishing trust with mailbox providers and adhering to email best practices. Avoiding this can lead to emails landing in spam or being rejected outright.
What email marketers say
Email marketers often encounter scenarios where the technical configuration of email sending differs from common best practices. While some marketers might not immediately observe significant negative impacts from sending email from a domain without an MX record, there's a general consensus that it's a suboptimal approach. The primary concerns revolve around the perception of legitimacy, the inability to properly handle email feedback, and the potential for deliverability issues to manifest unexpectedly as mailbox providers tighten their filtering rules.
Key opinions
Suboptimal practice: Most marketers agree that sending email without an MX record for the sending domain is not ideal, even if it doesn't always result in immediate, obvious problems.
Expectation of reply-to: Many expect the reply-to address to be active and capable of receiving mail, even if it's on a different subdomain from the From address.
Lack of direct impact: Some marketers haven't observed outsized negative impacts despite not recommending this setup, though they acknowledge it's not ideal.
Key considerations
Configuration legitimacy: A missing MX record can be seen as a sign of poor configuration or even suspicious activity by recipient mail servers.
Bounce and complaint handling: Without an MX record, it's impossible to receive bounce messages or complaints directed to the From domain, hindering proper list hygiene and reputation management.
Hidden impacts: While immediate blocks might not occur, the lack of an MX record can subtly degrade inbox placement or lead to future problems if mailbox providers update their filtering rules.
SPF and DMARC alignment: Even if SPF checks pass for the envelope from domain, a missing MX record on the From header domain can complicate DMARC authentication and potentially lead to failures or reduced trust.
Marketer view
Email marketer from Email Geeks suggests that a setup where the 'reply-to' works but the 'From' domain has no MX record seems like a bad idea. They question the practical negative impacts of such a configuration for clients.
22 Mar 2023 - Email Geeks
Marketer view
Email marketer from Quora explains that if the sole purpose of a domain is to host a website, MX records are optional. However, for sending email, the scenario changes as proper email handling requires these records.
15 Feb 2023 - Quora
What the experts say
Email deliverability experts largely agree that sending email from a domain lacking an MX record is a significant red flag. This setup, while not always immediately leading to outright rejections, can severely harm sender reputation over time and increase the likelihood of messages being filtered as spam or blocked. Experts emphasize that proper DNS configuration, including MX records, is a fundamental pillar of legitimate email sending practices, signaling trustworthiness to mailbox providers.
Key opinions
Bad practice: It is unequivocally bad practice to send mail without an active MX record for both the 5321 (envelope from) and 5322 (header from) domains.
Blocking and downgrading: Many mailbox providers will block emails or downgrade sender reputation for this configuration.
No good reason: There is no valid justification for sending email from a domain without an MX record, and doing so often suggests incompetence or malicious intent.
ESPs' responsibility: Email Service Providers (ESPs) should enforce policies that require valid MX records for sending domains to ensure their customers practice good 'netizen' behavior.
Key considerations
Feedback loops: The absence of an MX record prevents receipt of vital feedback, such as bounces and abuse complaints, which are critical for maintaining domain health and reputation.
Evolving filters: Mailbox providers constantly update their spam filters. Practices that may not have caused issues in the past, like missing MX records, can suddenly lead to significant deliverability problems when filters become stricter.
Perception of legitimacy: A complete DNS setup, including MX, SPF, DKIM, and DMARC, signals legitimacy. Lacking any of these, particularly MX, can make a sender appear less trustworthy, increasing the likelihood of being marked as spam or appearing on an email blacklist.
Expert view
Email expert from Email Geeks states that it's bad practice to send mail without an active MX record for both the 5321 (envelope from) and 5322 (header from) domains, as this can lead to blocks or reputation downgrades.
22 Mar 2023 - Email Geeks
Expert view
Email expert from SpamResource emphasizes that proper MX record configuration is foundational for deliverability. Without it, even if an email seems to send, the sender loses crucial feedback loops like bounces and complaints.
10 Apr 2023 - SpamResource
What the documentation says
Official documentation and technical guides consistently highlight the importance of MX records for comprehensive email functionality, not just receiving mail. While the SMTP protocol technically allows a sending server to deliver mail directly to an A record if no MX record exists, modern email ecosystems and anti-spam measures make this an unreliable and often detrimental practice. Documentation emphasizes that without proper MX records, domains cannot effectively handle bounce messages, abuse reports, or other critical feedback, which is essential for maintaining a healthy sending reputation.
Key findings
Standard practice: The use of Mail Exchange (MX) records for a domain is considered standard practice. Without valid MX records, it is unlikely that email will reach its intended recipients reliably.
Bounce and complaint notifications: An MX record must be published so that your domain can receive bounce and complaint notifications that email providers send you.
Core function: MX records essentially inform email servers where to send emails for a specific domain. Emails could not reach their intended recipients without them, or at least not consistently or reliably.
DNS records and deliverability: If a domain's DNS records are not properly configured, it could result in emails going straight to spam or worse, being rejected entirely.
Key considerations
Comprehensive DNS setup: While MX records specifically handle incoming mail, their presence signals a fully configured and legitimate domain. This integrates with other crucial records like SPF and DKIM for overall email authentication and deliverability.
Sender reputation: Properly configured MX records are part of a holistic approach to building and maintaining a strong sender reputation. Their absence, even if not directly causing a send failure, can contribute to lower trust scores at the receiving end.
Best practices: Adhering to best practices for DNS, including having an MX record for all domains involved in email, minimizes deliverability risks and ensures compatibility with various mail server configurations.
Technical article
Documentation from Service Objects Blog highlights that the use of Mail Exchange records for a domain is considered standard practice, and without valid Mail Exchange records, it's unlikely email will reach its intended recipients reliably.
05 May 2023 - Service Objects Blog
Technical article
Documentation from MailerSend states that if a domain's DNS records are not properly configured, it could result in emails going straight to spam or, worse, being rejected. This includes the crucial role of MX records.