The question of whether to establish a dedicated Slack channel for email security discussions often arises in large communities focused on email deliverability. While there's a natural overlap between security and deliverability, opinions vary on whether a separate channel is truly necessary or if existing channels, such as a general deliverability or operations channel, suffice. The primary debate centers on the distinct nature of email security topics, like encryption protocols and attack vectors, versus broader deliverability concerns like inbox placement and reputation.
Key findings
Overlap recognized: Many discussions initially perceived as deliverability issues often uncover underlying compliance or security problems. Email deliverability problems can stem from security misconfigurations.
Distinction highlighted: Security topics such as STARTTLS, DANE, and MTA-STS are not strictly mandatory for email delivery, although they are critical for securing mail flow. These are often more aligned with mail transfer agent (MTA) operations than marketing deliverability.
Volume of discussion: The practicality of a new channel depends on whether there's sufficient, ongoing volume of specific security-related discussions to justify its existence, preventing it from becoming a 'one-off' or sparsely used channel.
Phishing and attacks: Email remains a primary vector for cyberattacks, including phishing and business email compromise (BEC). Addressing these broader security concerns might warrant a dedicated space that goes beyond typical deliverability troubleshooting.
Key considerations
Channel sprawl: Creating too many specialized channels can lead to fragmentation, making it harder for members to find relevant discussions or decide where to post. This can also dilute participation in existing, broader channels.
Clear scope: If a new channel is created, its scope needs to be clearly defined to avoid confusion and ensure that discussions stay on topic. For instance, distinguishing between email security (threats, encryption) and email authentication (SPF, DKIM, DMARC) is essential.
Existing alternatives: Some communities might already have an 'operations' or 'sysadmin' channel where technical security aspects like StartTLS, DANE, and MTA-STS are more appropriately discussed. See Slack's security tips for general workspace security.
Engagement: The success of a new channel hinges on active participation. Without a critical mass of interested members, it might not provide the intended value.
What email marketers say
Email marketers often navigate a complex landscape where technical security measures intersect with broader deliverability goals. Their perspectives highlight the practical challenges of separating closely related topics like email authentication and general inbox placement. Marketers are typically focused on achieving high inbox rates, and sometimes the nuances of underlying security protocols can feel tangential if they don't directly impact campaign performance.
Key opinions
Deliverability focus: Many marketers primarily care about whether their emails reach the inbox, viewing security as a supporting element rather than a distinct, separate field of discussion.
Practicality over granularity: There's a preference for channels that encompass broader topics like 'deliverability' to avoid excessive specialization, which can lead to fragmented conversations.
Overlap with compliance: Some marketers find that issues initially identified as deliverability problems often evolve into discussions about email compliance, which has strong security implications (e.g., proper opt-in, data handling). Understanding blocklist impacts can be crucial here.
Less direct impact: Highly technical security topics, such as specific encryption protocols (e.g., STARTTLS), are often seen as the domain of Mail Transfer Agent (MTA) operators or Email Service Providers (ESPs), not directly relevant for daily marketing tasks.
Key considerations
Consolidated discussions: Maintaining broader channels (like general deliverability) keeps related discussions together, which can be helpful for marketers who need a holistic view of email performance, even if it touches on security.
Threading for clarity: Using Slack threads effectively within a general channel can help segment specific security-related discussions without needing a separate channel. This maintains context within a broader deliverability conversation. For more information, read about best practices for using threads in Slack.
Accessibility of information: If security topics are too niche, a separate channel might not attract enough participants to make discussions valuable, potentially leaving questions unanswered. Communication needs to be streamlined and accessible.
Holistic view: From a marketer's standpoint, email communication channels, whether Slack or email, serve different purposes. As Superhuman Blog notes, most teams benefit from using both tools for internal communication.
Marketer view
An Email Marketer from Email Geeks suggests that many conversations, initially framed as deliverability problems, frequently turn out to be compliance issues. This highlights the intertwined nature of these areas in the email ecosystem.
22 Mar 2025 - Email Geeks
Marketer view
A Marketer from Quora indicates that while both email and Slack have vulnerabilities, Slack is generally considered more secure. However, Slack's primary weakness is its centralized chat server structure.
22 Mar 2025 - Quora
What the experts say
Email deliverability experts often delve into the technical underpinnings of email, recognizing that security measures, while distinct from direct deliverability metrics, play a crucial role in overall email ecosystem health and trust. Their views typically emphasize the need for clear categorization of topics to ensure that technical discussions are held in the most appropriate forums, whether that's a general deliverability channel or a more specialized operations or security channel.
Key opinions
Security vs. deliverability distinction: Experts emphasize that email security (e.g., STARTTLS, DANE, MTA-STS) is distinct from deliverability. While highly recommended for best practices and integrity, these aren't always prerequisites for an email to be delivered. However, they are becoming increasingly important for sender requirements.
Operational fit: Many email security topics, particularly those related to MTA configuration and email system administration, fit well within an 'operations' or 'sysadmin' focused channel rather than a purely 'deliverability' one.
Broad security scope: Email security encompasses a wide range of topics, including message authentication, user security, and content scanners. These go beyond the typical scope of deliverability discussions centered on inbox placement.
Risk mitigation: Email is a significant vector for cyberattacks, with substantial financial implications (e.g., Business Email Compromise). A dedicated forum allows for focused discussion on mitigating these risks, which might be too specialized for a general deliverability channel.
Key considerations
Channel purpose: The primary goal of a deliverability channel is often to address 'what happened to my email' scenarios. While security impacts this, a specific channel might be too granular for the general user base seeking deliverability solutions.
Community participation: Even with expert consensus on the distinct nature of security, the success of a new channel depends on whether there's sufficient community interest and active engagement to sustain it. This also relates to how email communities choose their platforms.
Interdisciplinary discussions: Some topics naturally bridge deliverability and security, such as DMARC authentication. Maintaining a degree of flexibility in channel discussions, perhaps through threading, can be beneficial.
Defining scope: Before creating a new channel, a clear definition of 'email security' within that community's context is needed to ensure it serves a unique purpose and attracts the right audience. As noted by Expert Insights, security measures are crucial, as Slack (like email) requires users to be vigilant about phishing.
Expert view
An Expert from Email Geeks states that email security is not necessarily synonymous with deliverability. They explain that while using protocols like STARTTLS is not strictly required for email delivery, it is a recommended practice for enhancing security.
22 Mar 2025 - Email Geeks
Expert view
An Expert from SpamResource.com posits that strong email authentication, including SPF, DKIM, and DMARC, is fundamental to both security and deliverability. They highlight that these protocols help legitimate emails reach the inbox while preventing spoofing and fraud.
22 Mar 2025 - SpamResource.com
What the documentation says
Technical documentation and research often define email security broadly, encompassing authentication, encryption, and protection against various threats. These sources highlight the mechanisms and protocols designed to ensure the confidentiality, integrity, and authenticity of email communications. While the core function of email is message exchange, documentation emphasizes the critical layers of security required to make that exchange reliable and trustworthy in the face of evolving cyber threats.
Key findings
Encryption standards: Documentation outlines protocols like STARTTLS for opportunistic encryption, DANE for DNS-based Authentication of Named Entities, and MTA-STS for Mail Transfer Agent Strict Transport Security. These are foundational to secure email transport.
Threat landscape: Official sources detail that email is a primary vector for cyberattacks, including phishing, malware distribution, and Business Email Compromise (BEC), emphasizing the need for robust defensive measures.
Platform security: Platforms like Slack implement strong encryption and security practices, but their effectiveness still relies on user vigilance against threats such as phishing attacks and spam messages.
Authentication protocols: Standards like SPF, DKIM, and DMARC are crucial for message authentication, ensuring that emails originate from legitimate sources and have not been tampered with. These directly impact both security and sender reputation.
Key considerations
Comprehensive security posture: Organizations must adopt a multi-layered security approach, securing not just email but also collaborative platforms to prevent them from becoming entry points for attackers. This includes practices like two-factor authentication.
User awareness: Despite robust technical controls, user education and awareness remain critical. Documentation frequently stresses the human element in email security, warning against sharing sensitive information or clicking suspicious links.
Regulatory compliance: Email security often ties into broader regulatory and legal compliance requirements. Understanding RFCs and other standards is vital for adhering to these. For instance, RFC 5322 is important here.
Integration with operations: Many security configurations and monitoring fall under IT or mail operations. This requires close collaboration between security teams and those managing email infrastructure. Slack's own documentation on security solutions highlights collaborative security.
Technical article
The Slack Help Center states that security is a top priority for Slack, focusing on protecting user privacy and building a trustworthy service. They provide tools to help users secure their workspaces.
22 Mar 2025 - Slack Help Center
Technical article
Expert Insights explains that Slack, similar to email, requires users to be vigilant against phishing attacks and spam messages. This highlights that collaborative platforms can also be targets for cyber threats.