Online communities grapple with the complex challenge of defining and enforcing policies against harassment and public shaming, striving to balance free expression with user safety. The digital landscape introduces unique complexities, such as the rapid spread of information and the potential for disproportionate responses.
Key findings
Policy ambiguity: Defining what constitutes harassment or public shaming in a community's code of conduct can be challenging. Behaviors range from simple name-calling to more severe actions like humiliation and cyberbullying, requiring clear and precise definitions to ensure consistent application.
Context matters: The severity and impact of speech can vary significantly depending on the context, platform, and target. What might be acceptable in a private conversation could be deemed harassment in a public forum.
Enforcement challenges: Effective policy enforcement requires a robust system for reporting, reviewing, and acting on violations. This often involves a mix of automated tools and human moderation, similar to how hobbyist email blacklists and official blocklists operate to maintain email hygiene.
Subjectivity of harm: Perceptions of harm are subjective, leading to debates over what constitutes 'insulting' versus 'constructive criticism'. This can complicate policy application, especially when trying to differentiate between legitimate critique and targeted abuse.
Impact of public shaming: Public shaming, while sometimes used as a form of social control, can lead to disproportionate responses, privacy violations, and relentless torment for the targeted individual, as explored by The Conversation.
Key considerations
Clear code of conduct: Communities should establish a clear, accessible, and frequently updated code of conduct that explicitly defines prohibited behaviors, including various forms of harassment and public shaming.
Reporting mechanisms: Provide easy and confidential ways for users to report policy violations. Transparency about the reporting process, without disclosing specific details of individual cases, builds trust.
Moderation training: Moderators require training to apply policies consistently and fairly, understanding nuances of online interactions and potential biases. This is crucial for managing disputes and preventing a hostile environment.
Private dispute resolution: Encourage and facilitate private resolution of conflicts where appropriate, especially before issues escalate to public shaming. This minimizes further harm and maintains community decorum.
Consequences and accountability: Clearly communicate the consequences of policy violations, from warnings to temporary bans or permanent removal, ensuring fairness and accountability for all members.
What email marketers say
Email marketers often navigate various online communities, from industry forums to social media, making them acutely aware of how harassment and public shaming policies impact professional discourse and personal reputation. Their insights highlight the fine line between constructive criticism and targeted attacks, and the frustration that arises when these boundaries are blurred or poorly enforced.
Key opinions
Humiliation is harmful: Marketers frequently express that public humiliation, especially when unwarranted or amplified by a crowd, can be profoundly damaging to an individual's professional standing and personal well-being.
Context matters in criticism: There's a strong consensus that public call-outs or challenges should ideally be confined to private channels, especially if they target specific individuals rather than general ideas or concepts.
Fairness in moderation: Marketers seek fair and impartial enforcement of community rules, emphasizing that policies should protect those being harassed and not inadvertently silence victims or enable perpetrators. This resonates with the need for clear guidelines for handling spam and abuse complaints in email deliverability.
Public platforms, public consequences: Some marketers believe that if an individual chooses to make a statement publicly, they should be prepared to address public reactions, provided those reactions do not cross into harassment. However, the line here is often debated.
Key considerations
Distinguishing intent: It's important to discern whether a public comment is genuinely insulting or merely a request for a second opinion, even if perceived as annoying. The intent behind the communication significantly impacts its classification as harassment.
Avoiding retaliatory shaming: Even when feeling targeted, individuals within a community should avoid using public forums for retaliatory shaming, as it can create a hostile environment. This applies equally to responding to negative feedback, where it's best to respond to abuse complaints constructively.
Promoting healthy discussion: Marketers emphasize the need for community guidelines that encourage respectful debate and discourage behaviors that might negate someone's expertise based on irrelevant factors like gender or tenure.
Moderator role: Community moderators face the delicate task of enforcing policies while avoiding the appearance of silencing legitimate concerns or protecting aggressors. Their role is to ensure a safe space for all members.
Marketer view
Marketer from Email Geeks suggests that calling someone out on Twitter was completely inappropriate. It felt like a significant public humiliation for them, especially considering their extensive experience in the industry. They believe that requiring validation from someone with less experience is insulting and adds to frustration.
19 Sep 2019 - Email Geeks
Marketer view
Marketer from The Conversation observes that online shaming can be a wildly disproportionate response. It often violates the privacy of the person being shamed, offering them no effective way to defend themselves against the widespread dissemination of negative information. This highlights the inherent imbalance in online shaming dynamics.
11 Apr 2024 - The Conversation
What the experts say
Experts in online behavior and email deliverability bring a nuanced perspective to harassment and public shaming. They highlight how easily online interactions can escalate, the critical role of platform policies, and the parallels between managing digital communities and maintaining a healthy email ecosystem, where reputation and trust are paramount.
Key opinions
Complexity of online interactions: Experts acknowledge that online communication, especially without non-verbal cues, can be easily misunderstood. What one person intends as a simple question, another might perceive as a slight or challenge.
Policy enforcement is key: Effective community moderation is crucial to prevent discussions from devolving into public shaming or 'lynching'. Policies must be clearly defined and consistently enforced to maintain a respectful environment, much like how email blocklists function to filter out malicious activity.
Dangers of misinterpretation: The lack of tone and body language in text-based communication makes sarcasm and intent difficult to convey, leading to misunderstandings that can escalate conflicts.
Protecting community integrity: The primary goal of community policy should be to ensure a safe and productive space for all members, preventing any single conflict from disrupting the broader purpose of the community. This aligns with ensuring domain reputation by maintaining sending practices.
Key considerations
Clear definitions of harassment: Communities must clearly define harassment to cover a broad range of offensive behaviors, including those that demean, humiliate, or embarrass a person, emphasizing their unlikelihood in terms of social and moral reasonableness.
Proactive moderation: Moderators should be prepared to intervene swiftly to shut down threads that escalate into public shaming, even if the initial intent was not malicious. This prevents a positive community from being derailed.
Encouraging private resolution: When personal conflicts arise between members, experts recommend guiding them to direct messages for resolution. This prevents private disagreements from becoming public spectacles.
Balancing free speech and safety: Platforms must navigate the delicate balance between allowing diverse opinions and protecting users from harm, ensuring policies don't inadvertently silence vulnerable voices or legitimate critique, as highlighted by Word to the Wise in discussions around DMARC policy.
Expert view
Expert from Email Geeks states that DMARC policy setup and management is challenging for many, requiring significant effort and careful planning. They add that, like many aspects of email, it's often easier to make mistakes than to get it right, and even easier to accidentally break existing configurations. This highlights the inherent complexity and fragility of such technical implementations, which can be seen as analogous to crafting robust community policies.
19 Sep 2019 - Email Geeks
Expert view
Expert from Word to the Wise suggests that an individual's opinion or blog post doesn't require endorsement from a man for their expertise to be accepted. They argue that this kind of behavior is disrespectful and unnecessary, emphasizing the importance of recognizing professional contributions based on merit alone, regardless of gender or validation from others in the field. This addresses underlying biases in online interactions.
19 Sep 2019 - Word to the Wise
What the documentation says
Formal documentation and academic research provide structured definitions and analyses of online harassment and public shaming. These sources often delve into legal implications, behavioral psychology, and the varying approaches platforms take to regulate content and user conduct, aiming to establish safer digital environments.
Key findings
Legal definitions: Legally, harassment involves behaviors that are disturbing, upsetting, or threatening, often evolving from discriminatory grounds and impacting a person's rights, as defined by Kirsch & Kirsch, LLC.
Platform standards: Social media platforms establish community standards that address behavioral policies like harassment, spamming, and hacking, recognizing these as tactics in influence operations, as noted by Carnegie Endowment.
Free speech limitations: While respecting freedom of speech, many legal frameworks acknowledge that harassing speech, especially that which threatens or demeans, falls outside protected expression, as discussed by The First Amendment Encyclopedia.
Impact on individuals: Studies show that targets of online harassment and public shaming often experience relentless torment, humiliation, and a feeling of having no relief, with significant psychological and social repercussions.
Evolving threats: The online landscape is constantly changing, with new forms of harassment emerging, requiring continuous adaptation of policies and enforcement mechanisms by platforms and legal systems.
Key considerations
Comprehensive policy scope: Documentation emphasizes that policies should cover a wide range of offensive behaviors, from simple name-calling to more severe forms of sexual harassment and body shaming, and explicitly prohibit public dissemination of embarrassing information.
Defining cyberbullying: A critical first step in handling online harassment is establishing clear definitions of cyberbullying, typically understood as a repeated pattern of behavior intended to scare, harm, anger, or shame a targeted individual, similar to preventing bot sign-ups that disrupt online spaces.
Proportionality of response: While public shaming can serve as a form of social control, documentation suggests that its application must be proportionate and not violate individual privacy, recognizing its potential for severe negative consequences.
Continuous policy review: Given the dynamic nature of online interactions, platforms and legal bodies should regularly review and update their policies to address new forms of harassment and ensure their effectiveness, aligning with safely transitioning DMARC policies to stronger enforcement.
Technical article
Documentation from The First Amendment Encyclopedia indicates that online harassment encompasses various types of speech, ranging in severity from simple name-calling to more serious forms such as humiliation, body shaming, and sexual harassment. This comprehensive view highlights the diverse manifestations of abusive online behavior that policies must address.
10 Aug 2023 - The First Amendment Encyclopedia
Technical article
Documentation from Carnegie Endowment for International Peace outlines that social media platforms' community standards include behavioral policies specifically designed to bar harassment, spamming, and hacking. These measures are recognized as critical for counteracting influence operations, demonstrating a proactive approach to maintaining platform integrity and user safety.
01 Apr 2021 - Carnegie Endowment for International Peace