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Why are Sendgrid verification emails blocked by Mimecast when project invites are not?

Summary

When SendGrid verification emails are consistently blocked by Mimecast, while project invites from the same domain are not, it points to a nuanced filtering issue rather than a simple domain or IP block. The key lies in understanding how Mimecast's advanced security policies differentiate between seemingly similar email streams, often based on subtle variations in headers, content, or sender reputation context for specific email types. The '550 Envelope blocked - User Entry' error indicates that a recipient-side rule, whether set by an individual user or an administrator, is specifically targeting these verification emails. This situation highlights the complexity of deliverability with corporate security gateways.

What email marketers say

Email marketers grappling with deliverability issues often encounter situations where seemingly similar emails are treated differently by security gateways like Mimecast. Their opinions frequently center on the specific nature of transactional emails versus marketing or invite emails, the subtle differences in their content or sending parameters, and the challenges of troubleshooting blocks when little information is provided. Marketers emphasize the importance of understanding recipient-side configurations and the need for direct communication with the recipient's IT department or Mimecast support to resolve persistent blocking issues.

Marketer view

Marketer from Email Geeks indicates the problem is persistent for verification emails, occurring almost every time. This consistent failure rate for verification emails is particularly frustrating because it directly impacts user onboarding and activation. When project invites are delivered smoothly, it creates a false sense of security regarding deliverability. The high block rate on verification emails points to a systemic issue, rather than a one-off anomaly that might be dismissed as a transient network problem or a single recipient's misconfiguration. It strongly suggests that Mimecast's filters are consistently identifying something specific within the verification email stream that differs from the project invite stream, even if the underlying sending infrastructure appears similar. This persistent blocking pattern makes it difficult to rely on the verification process, potentially leading to significant user drop-off. The immediate concern is to identify the precise trigger within Mimecast's filtering rules.

08 Feb 2024 - Email Geeks

Marketer view

Marketer from Email Geeks inquired about the frequency of the blocking issue for verification emails. Understanding whether the blocking is a consistent problem or an intermittent one is critical for diagnosing the root cause. If it's a one-off, it might point to a temporary network glitch or a specific recipient's unusual settings. However, if it's happening every time or nearly every time, it indicates a more fundamental issue with how Mimecast perceives these particular emails. A high frequency implies that the filter is consistently triggered, suggesting a detectable characteristic in the verification emails themselves, or a standing policy at the recipient's end.

08 Feb 2024 - Email Geeks

What the experts say

Email deliverability experts often delve into the technical nuances of email transmission to diagnose complex blocking issues. Their perspectives typically focus on the distinct roles of various email headers, the subtle differences in how different sending systems interact with ESPs, and the intricate logic employed by corporate email security gateways like Mimecast. Experts emphasize the critical importance of a deep dive into email headers, DMARC reports, and direct engagement with the blocking entity to uncover the precise cause of seemingly illogical blocks.

Expert view

Expert from Email Geeks suggests checking the SMTP Mail From domain, noting that even with a single ESP like SendGrid, different sending pathways or integrations (such as Auth0) can subtly alter the envelope-from address. While the visible 'From:' header might appear consistent, email deliverability often hinges on the 'envelope-from' address (also known as the Return-Path or Mail From). This is the address where bounces are sent and is critically important for SPF authentication and internal reputation systems. It's not uncommon for different sending systems, even when routing through the same ESP, to use varied 'envelope-from' addresses or subdomains. For instance, a system like Auth0 might use a different subdomain or a unique bounces address for its triggered emails compared to direct API calls for project invites. This subtle difference can be enough for a stringent security gateway like Mimecast to apply different filtering rules, especially if one 'envelope-from' has a weaker or unestablished reputation for a specific type of email content (like verification links). Verifying this distinct envelope-from is a crucial first step in diagnosing why one email type passes and another fails, as Mimecast might interpret these subtle differences as distinct sending identities.

08 Feb 2024 - Email Geeks (Expert)

Expert view

Expert from Email Geeks stresses the importance of knowing the 5321.from domains for troubleshooting any email blocking issues. The 5321.from domain, or the 'envelope-from' address, is fundamental to how email is routed and authenticated, particularly for SPF. If this domain differs between your successful project invites and your blocked verification emails, it can be the precise reason Mimecast is treating them differently. Mimecast performs various checks on this address, including reputation lookups and SPF validation. A mismatch or an unexpected domain in this critical header can lead to immediate rejection, especially if the recipient has strict DMARC policies or custom blocklists in place. This piece of information is often overlooked but provides invaluable diagnostic data for complex deliverability problems. Without knowing both addresses, a complete analysis of the issue is not possible.

08 Feb 2024 - Email Geeks (Expert)

What the documentation says

Official documentation from email service providers and security solution vendors sheds light on common reasons for email blocks and the typical troubleshooting steps. These resources confirm that security gateways like Mimecast utilize a range of filtering techniques, including reputation checks, content analysis, and user-defined policies. They emphasize the importance of proper authentication (SPF, DKIM, DMARC) and highlight that 'user entry' blocks are often a result of specific rules implemented at the recipient's end, rather than widespread blacklisting of the sender's IP or domain.

Technical article

Documentation from SendGrid Support explains that email blocks occur due to message-related issues rather than solely the recipient's address. This means that a block is a direct rejection by the receiving server due to something within the email itself. Unlike bounces, which might indicate a non-existent address, a block suggests the message content, sender reputation, or adherence to sender best practices (like authentication) was found to be problematic by the recipient's mail system. It highlights the need to analyze the specific characteristics of the blocked email to understand the exact trigger for the rejection.

08 Feb 2024 - SendGrid Support

Technical article

Documentation from Select CyberSecurity LLC notes that Mimecast frequently holds mail originating from SendGrid due to its reputation blacklist checks, where a sender's reputation can fluctuate or be inconsistent. Mimecast employs sophisticated anti-spam and anti-malware technologies, part of which includes rigorous reputation checks against various internal and external blacklists (or blocklists). Even if an email service provider (ESP) like SendGrid generally has a good reputation, specific sending IPs or sub-domains used by a client can experience fluctuations in their standing. This means that while project invites might be sent via an IP or subdomain with a clean slate at the time, verification emails could be routed through a different part of SendGrid's infrastructure, or simply hit a stricter Mimecast filter at a moment when the sending reputation (either IP or domain) is momentarily flagged. Mimecast's policies can dynamically adjust based on perceived threat levels or historical patterns, making consistent deliverability a moving target if underlying reputation signals are not consistently strong. Therefore, a proactive approach to monitor both IP and domain reputation is essential when relying on third-party ESPs for critical email flows.

22 Jan 2024 - Select CyberSecurity LLC

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