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spfXio vs DMARCLytics

Choose spfXio for a managed service approach, and DMARCLytics for a more hands-on, feature-rich platform.
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Compare product functionality

Feature set

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spfXio primarily focuses on delivering DMARC, SPF, and DKIM management as a managed service. This means their core offering is handling the complexities of email authentication for us, rather than providing a dashboard for us to do it ourselves. We're hiring their expertise.
Their feature set is built around this managed model, ensuring records are correctly configured and updated, and DMARC reports are analyzed by their team. While we can view summaries, the heavy lifting of interpretation and policy adjustment is performed by spfXio's dedicated account managers.
DMARCLytics provides a comprehensive platform for self-managing DMARC. Their dashboard offers detailed aggregate (RUA) reports, allowing us to visualize email traffic, identify authentication failures, and detect potential spoofing attempts. We get a robust set of tools for analysis.
Key features include a threat map, DMARC aggregate geomaps, and configurable alerts, enabling us to monitor our email ecosystem actively. They also offer an SPF, DKIM, DMARC checker, and enrichment of DMARC data, giving us deeper insights into our email security posture.
How easy is each product to use

User experience

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The user experience with spfXio is distinctly hands-off for us, the client. Since it's a managed service, our primary interaction is with our dedicated account manager, who handles configurations and interprets reports. This means we don't spend much time navigating a complex dashboard.
While there's likely a portal to view high-level data, the core value comes from the service itself, making it incredibly easy to 'use' in the sense that most of the work is done for us. It's a 'set it and forget it' approach for DMARC management.
DMARCLytics offers a more traditional, interactive DMARC dashboard experience. It's designed for us to directly engage with our DMARC data, analyze reports, and make policy decisions. The platform aims for clarity and ease of navigation, presenting complex data in an understandable format.
We found the interface intuitive for drilling down into specific email sources or authentication results. For those who prefer direct control over their DMARC settings and want to actively monitor their domain's email security, DMARCLytics provides a user-friendly environment.
Which product has the best support

Support

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Support is integral to spfXio's offering. Every plan includes a dedicated account manager, which is a significant advantage. We get personalized guidance and expertise, ensuring our DMARC policies are optimally configured and maintained. This is a truly high-touch support model.
Beyond the dedicated manager, spfXio provides quarterly report reviews, moving to monthly for their Platinum MS plan. This proactive engagement means we're constantly in communication with experts who understand our specific needs, rather than just reacting to tickets.
DMARCLytics offers email support across all its plans, providing a reliable channel for assistance. This ensures that users can get help with any platform-related queries or DMARC issues they encounter while managing their domains.
For enterprise-level clients, DMARCLytics elevates its support by including a dedicated DMARC engineer. This is a valuable addition for larger organizations with complex email ecosystems, providing expert, hands-on assistance beyond standard email support.
Who should use each product

Suitability

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spfXio is best suited for organizations that require a fully managed DMARC service and prefer to outsource the complexities of email authentication. This typically includes larger enterprises or those with limited internal resources for email security management.
For Managed Service Providers (MSPs), spfXio's model can be appealing if they wish to offer a premium, hands-off DMARC service to their clients without needing to build extensive in-house DMARC expertise. SMBs might find the cost prohibitive, as it targets a higher-end managed service market.
DMARCLytics is an excellent choice for a broad range of users, from SMBs to large enterprises, who want direct control over their DMARC reporting and management. Its tiered pricing makes it accessible for smaller organizations starting their DMARC journey.
MSPs would find DMARCLytics suitable for managing DMARC for multiple clients, leveraging its multi-domain capabilities and detailed reporting features. Enterprises that have internal teams capable of managing DMARC but require robust tooling will also benefit greatly from DMARCLytics' platform.

How does spfXio compare with DMARCLytics?

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DMARC report analysis
Source detection
Forward detection
Spoof detection
Notifications and alerts
Reporting
API
Multi-tenancy
SPF flattening
Hosted DMARC
BIMI
MTA-STS/TLS-RPT
Blocklists and reputation
AI copilot
DNS monitoring
Self hostable
Free trial/free tier

Drawbacks and what to watch out for

Both spfXio and DMARCLytics excel in DMARC reporting, but they each have specific areas to consider. spfXio's managed service model, while a benefit to some, means less direct control for others and comes at a premium price point for entry-level. DMARCLytics offers a robust platform, but for advanced features like dedicated engineering support, we'll need to commit to their Enterprise tier.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
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Pricing

spfXio positions itself as a premium managed service with higher entry costs, while DMARCLytics offers more accessible pricing for self-service DMARC management, especially at lower volumes.
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Small
$299/month (covers up to 25k emails)
£9.99/month (covers up to 150k emails)
Medium
$299/month (up to 25k emails). Next tier $499 (up to 50k emails). Contact sales for more.
£9.99/month (covers up to 150k emails)
Large
Contact sales
£30/month (covers up to 3M emails)
Enterprise
Contact sales
Contact sales

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Still not satisfied with spfXio or DMARCLytics?
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What makes Suped different

Automated sender discovery that finds shadow IT and third-party services
DMARC copilot that pinpoints failures and prescribes the exact fix
Guided path to full p=reject enforcement, safely and quickly
Proactive alerts to prevent misconfigurations before they block your mail
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Frequently asked questions