InboxMonster provides a robust suite of tools primarily focused on email deliverability, encompassing DMARC monitoring alongside extensive inbox placement, spam trap, and reputation analysis. Their platform is designed to give marketing and email operations teams deep insights into how their emails perform across various ISPs and mailbox providers.
We found the DMARC reporting within InboxMonster to be highly actionable, offering clear visualizations of authentication failures (SPF, DKIM, DMARC) and helping pinpoint problematic sending sources. Beyond DMARC, its creative proofing and rendering tools are valuable for ensuring emails display correctly across different clients and devices.
Netcraft Fraud Detection offers a DMARC reporting solution that is part of its broader anti-fraud and cybersecurity intelligence platform. While it provides essential DMARC aggregation and analysis, its core strength lies in identifying and mitigating sophisticated phishing, spoofing, and other online brand abuse attempts.
Its DMARC functionality is geared towards security teams looking to enforce email authentication and protect their domain from malicious use. The platform excels at correlating DMARC data with other threat intelligence, helping organizations understand the full scope of online fraud targeting their brand and take swift protective actions.
How easy is each product to use
User experience
InboxMonster generally offers a user-friendly interface, particularly for those focused on email marketing and deliverability. We found the dashboard intuitive, with clear reports and visualizations that make it easy to digest complex data about email performance. New users might experience a slight learning curve due to the depth of features available, but the core functionalities are readily accessible.
The platform focuses on making deliverability insights actionable for email marketers. While some sections can be data-rich, the overall design aims to simplify the process of identifying and addressing email performance issues, as well as creative testing. This design choice allows for quicker analysis and decision-making for those managing email campaigns.
Netcraft Fraud Detection, while powerful, is designed with a security analyst's workflow in mind. The interface reflects this, emphasizing threat intelligence, incident management, and detailed forensic data. For users primarily focused on DMARC, we found that navigating its broader security platform might initially feel less straightforward compared to a dedicated deliverability tool.
Its strengths lie in its ability to present fraud trends and attack vectors clearly, allowing security teams to quickly identify and respond to threats. While DMARC data is present and well-structured, the overall user experience is tailored for comprehensive brand protection rather than solely optimizing email send performance.
Which product has the best support
Support
From our experience and user feedback, InboxMonster stands out for its exceptional, hands-on customer support. They offer dedicated consultants who are deeply knowledgeable in email deliverability and proactive in identifying issues. We found their team to be highly responsive, providing actionable insights and guiding users through complex problems.
This level of personalized support, often including monthly check-ins and direct communication with email providers, is a significant advantage. It ensures that users not only have the tools but also the expertise to effectively manage their email programs and quickly resolve any deliverability challenges.
Netcraft Fraud Detection offers robust support aligned with its enterprise-grade security solutions. Support channels typically include dedicated account managers, technical support teams, and a knowledge base. Given its focus on critical security operations, we expect prompt and expert assistance for fraud detection and DMARC enforcement issues.
Their support is well-suited for organizations with established security operations centers (SOCs) that require deep technical expertise for incident response and threat intelligence. While less focused on email marketing nuances, their team is highly capable in addressing the security aspects of email communication.
Who should use each product
Suitability
InboxMonster is an excellent fit for mid-market to enterprise-level organizations, particularly those with significant email marketing volumes or complex email programs. It's ideal for marketing teams, email operations managers, and deliverability specialists who need in-depth insights into inbox placement, sender reputation, and DMARC compliance.
For Managed Service Providers (MSPs), InboxMonster offers valuable tools to monitor and manage the deliverability of multiple clients. While robust for large businesses, its comprehensive features might be more than what a small business (SMB) needs, potentially exceeding their budget or technical requirements for pure DMARC reporting.
Netcraft Fraud Detection is best suited for large enterprises, financial institutions, and government entities that prioritize brand protection and robust cybersecurity. It caters specifically to security teams, incident response teams, and anti-fraud departments looking for a comprehensive solution to combat online threats, including email-based phishing and spoofing.
While it includes DMARC, it is part of a larger security ecosystem. It might not be the primary choice for MSPs whose main focus is deliverability optimization, nor for SMBs seeking a simple, cost-effective DMARC solution, as its extensive anti-fraud capabilities are designed for higher-tier security needs.
How does InboxMonster compare with Netcraft Fraud Detection?
DMARC report analysis
Aggregates and visualizes DMARC reports for compliance and insight.
Detailed DMARC reports with clear visualization of authentication results.
Comprehensive DMARC data, integrated into a broader fraud detection platform.
Source detection
Identifies all sending sources authorized and unauthorized.
Excellent for discovering all email-sending IPs and domains.
Strong at identifying both legitimate and fraudulent sending sources.
Forward detection
Helps distinguish legitimate forwards from spoofed emails.
Provides insights into email forwarding behavior affecting DMARC.
Monitors forwarding patterns as part of threat intelligence.
Spoof detection
Detects unauthorized use of your domain for email sending.
Core deliverability feature, helps identify and mitigate spoofing.
Key component of their anti-phishing and anti-fraud capabilities.
Notifications and alerts
Automated alerts for DMARC failures or domain abuse.
Customizable alerts for deliverability and DMARC issues.
Real-time alerts for detected fraud and DMARC policy violations.
Reporting
Generates various reports on DMARC, deliverability, and threats.
Offers shareable, custom reports focused on email performance.
Detailed reports on fraud incidents, DMARC, and threat landscapes.
API
Programmatic access to data and functionalities.
Provides API access for integration with other platforms.
Offers APIs for integration into existing security workflows.
Multi-tenancy
Ability to manage multiple client domains from a single account.
Suitable for agencies and MSPs managing multiple brands.
Designed for large organizations with complex domain structures.
SPF flattening
Helps manage SPF record lookup limits.
Provides tools to manage SPF record complexity and prevent lookup errors.
Not a primary feature within its fraud detection focus.
Hosted DMARC
Manages DMARC records externally for convenience.
Often part of their full-service DMARC implementation and management.
Focuses on DMARC reporting and enforcement, not hosting records.
BIMI
Supports Brand Indicators for Message Identification.
Assists with BIMI implementation for brand visibility.
Not a central offering in its anti-fraud suite.
MTA-STS/TLS-RPT
Monitors and reports on secure email transport.
Includes monitoring for secure email delivery protocols.
Does not typically offer specific MTA-STS/TLS-RPT reporting.
Blocklists and reputation
Monitors domain and IP reputation on various blocklists.
Extensive blocklist (or blacklist) and reputation monitoring for deliverability.
Broader threat intelligence but less specific focus on email blocklists (blacklists).
AI copilot
AI-powered assistance for analysis and recommendations.
No public mention of an AI copilot feature.
Does not publicly advertise an AI copilot for fraud detection.
DNS monitoring
Monitors DNS records for changes or misconfigurations.
Monitors DNS records for DMARC, SPF, and DKIM health.
Crucial for identifying fraudulent DNS entries and brand abuse.
Self hostable
Option to host the software on private infrastructure.
Provided as a cloud-based SaaS solution.
Operates as a cloud-based security intelligence service.
Free trial/free tier
Availability of a free version or trial period.
No publicly advertised free trial or free tier.
No publicly advertised free trial or free tier.
Drawbacks and what to watch out for
InboxMonster, while feature-rich, can have a slight learning curve for new users due to the sheer volume of data and tools. Some users noted that not all data feels immediately actionable without expert guidance, and the cost can be higher than other platforms, though this is often offset by their comprehensive support. Netcraft Fraud Detection, on the other hand, is highly specialized in cybersecurity, which means its DMARC features are embedded within a broader, more complex anti-fraud platform. This might make it less intuitive or feature-heavy than needed for organizations solely focused on email deliverability metrics, and its pricing model is not transparently listed.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
4.9 / 5(44)
0 / 5(0)
Josie + InboxMonster has helped our email team tremendously!
4.0 / 5
What do you like best about Inbox Monster?
I'm newer to the email team that utilizes InboxMonster but from what I've gathered from my coworker who has worked with Josie and InboxMonster for over a year, Josie was instrumental in providing actionable insights to enhance deliverability.
What do you dislike about Inbox Monster?
We don't have a proper CRM tool to leverage so InboxMonster isn't as much a problem as the tool we're using for email.
What problems is Inbox Monster solving and how is that benefiting you?
At the beginning of the year, the team discussed solutions such as better domain/IP allocation, stricter demark policies, and monitoring iCloud; they also noted the impact of email frequency and rogue franchisees on complaint rates. Next steps included investigating unsubscribe inconsistencies, exploring click activity data, discussing IP address optimization, and a future demo of Inbox Monster's "Creative Projects" tool; Josie Garcia will also provide further ISP and deliverability information. Most recently, Josie shared SendGrid-specific recommendations, best practices, and provided platform training, including user management, notifications, campaign tagging, subscriber insights, and spam trap analysis.
Verified User in Maritime
Small-Business (50 or fewer emp.)
No G2 reviews
G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.
Great toolset and helpful account support
4.0 / 5
What do you like best about Inbox Monster?
The toolset is very robust and they are consistently adding to the functionality. The account support has also been great and incredibly proactive. Thom is the best and always super helpful.
What do you dislike about Inbox Monster?
Right now, there is nothing currently that I do not like or appreciate about Inbox Monster.
What problems is Inbox Monster solving and how is that benefiting you?
Inbox Monster is helping us manage and get insight into deliverability problems when they arise. There is a great toolset that is built behind this management and the additional tools with respect to content rendering is super helpful.
Verified User in Publishing
Mid-Market (51-1000 emp.)
Pricing
InboxMonster offers a suite-based pricing model starting at higher annual rates for its creative, deliverability, and SMS tools, while Netcraft Fraud Detection requires direct contact for all pricing information, indicating a more tailored enterprise approach.
Small
Up to 10k emails / month
Contact for pricing
Contact for pricing
Medium
Up to 100k emails / month
Contact for pricing
Contact for pricing
Large
Up to 1 million emails / month
Contact for pricing
Contact for pricing
Enterprise
Over 1 million emails / month
Contact for pricing
Contact for pricing
Suped hard sell incoming!
Still not satisfied with InboxMonster or Netcraft Fraud Detection?
4.9 / 5(44)
