VerifyDMARC is a specialized DMARC reporting and monitoring platform. It offers a focused suite of tools designed to help organizations implement and manage DMARC policies effectively. The platform provides detailed aggregate and forensic reports, enabling users to gain deep insights into their email authentication status and potential spoofing attempts. We appreciate its dedication to DMARC, providing comprehensive data visualization and analysis capabilities to easily identify legitimate sending sources and unauthorized senders.
The core strength of VerifyDMARC lies in its ability to present complex DMARC data in an accessible format. It assists in moving DMARC policies from 'monitoring' to 'quarantine' or 'reject', protecting brand reputation and improving deliverability. Its interface is geared towards DMARC practitioners, offering the granularity needed for forensic investigation and policy refinement.
ReachMail primarily functions as an email marketing platform, with DMARC management integrated as a feature within its broader offering. While it includes DMARC reporting, it is not the standalone focus of the product. The DMARC capabilities are designed to complement its email sending services, helping to ensure that marketing emails land in the inbox by leveraging SPF, DKIM, and DMARC.
The DMARC management in ReachMail allows for basic monitoring and reporting, particularly for domains used in their marketing campaigns. It offers a level of DMARC protection to its users, but those seeking advanced forensic analysis or a dedicated DMARC management solution might find its features less comprehensive. It is more about email deliverability within their marketing ecosystem than a full DMARC security suite.
How easy is each product to use
User experience
Navigating VerifyDMARC is straightforward for anyone familiar with DMARC concepts. The dashboard provides a clear overview of DMARC compliance, and drilling down into specific reports is intuitive. We found the interface to be clean and focused, presenting the necessary data without unnecessary clutter. It is designed for efficiency, allowing users to quickly identify issues and track progress towards full DMARC enforcement.
The learning curve is minimal for DMARC administrators, as the tools are purpose-built for DMARC. Setting up new domains and configuring reporting preferences is a smooth process. While it might not have the flashy elements of a broad marketing platform, its usability for its specific niche is high, making daily DMARC monitoring a manageable task.
ReachMail, being an email marketing platform first, presents a user experience centered around campaign creation, list management, and overall email sending. The DMARC features are integrated within this larger system, which can be a double-edged sword. For existing ReachMail users, accessing DMARC reports feels like a natural extension of their workflow. However, for someone primarily seeking DMARC management, they might find themselves sifting through marketing-centric features.
The DMARC reporting itself is functional but basic. It offers a summary, which is good for a quick check, but deep dives into forensic reports are not as streamlined or detailed as a dedicated DMARC tool. The overall UX is pleasant for email marketers, but the DMARC-specific experience is secondary, reflecting its integrated nature rather than a primary focus.
Which product has the best support
Support
VerifyDMARC provides support primarily through email, offering assistance with DMARC setup, interpretation of reports, and troubleshooting. Our interactions suggested a knowledgeable team specializing in DMARC protocols. For a dedicated DMARC solution, expert support in this specific area is crucial, and VerifyDMARC appears to deliver on that front. They aim to guide users through the complexities of DMARC implementation.
While direct phone support might not be universally available, the specialized knowledge of their team ensures that DMARC-related queries are handled effectively. The focus on DMARC allows their support staff to be highly proficient in specific technical issues, which is a significant advantage when dealing with intricate email authentication problems.
ReachMail offers tiered support based on their plan, ranging from email and chat for the Free plan to email, chat, and phone support for Basic and Pro plans. Their support team is well-versed in general email deliverability and marketing platform usage. For DMARC-related inquiries, their team assists with understanding the basics and ensuring the DMARC features within their platform are correctly configured.
The support is broad, covering all aspects of their marketing platform. While they can guide you through their DMARC features, for highly complex or unique DMARC issues requiring deep forensic analysis or custom solutions beyond the scope of their integrated offering, users might need to rely on external DMARC expertise. They are equipped to help with their product's DMARC capabilities, but not necessarily function as a dedicated DMARC consulting service.
Who should use each product
Suitability
VerifyDMARC is exceptionally well-suited for organizations that require a focused and robust DMARC reporting and enforcement solution. This includes SMBs and enterprises that prioritize email security and deliverability. For MSPs, VerifyDMARC offers a straightforward way to manage DMARC for multiple client domains, providing the necessary visibility and control without being bogged down by extraneous features.
Its specialization makes it an ideal choice for IT security teams, email administrators, and anyone whose primary concern is achieving and maintaining DMARC compliance. It provides the tools to move through the DMARC policy journey from p=none to p=reject with confidence, offering the insights needed for comprehensive email authentication across various sending sources.
ReachMail is best for small to medium-sized businesses (SMBs) and marketers who need an integrated email marketing platform that also includes basic DMARC protection. It is particularly useful for those who want to manage their email campaigns and ensure deliverability from a single platform. For businesses already using ReachMail for marketing, the DMARC feature is a convenient add-on.
For MSPs managing email for clients, ReachMail might offer DMARC capabilities as part of a broader marketing service, but a dedicated DMARC platform might be preferred for comprehensive DMARC management across diverse client infrastructures. Enterprise users seeking advanced DMARC forensic tools and enterprise-grade security features might find ReachMail's DMARC offering insufficient as a standalone solution, but it is a solid choice for marketing-focused teams.
How does VerifyDMARC compare with ReachMail?
DMARC report analysis
Analysis of aggregate and forensic DMARC reports.
Comprehensive aggregate and forensic report analysis.
Basic summary of reports, focuses on marketing domains.
Source detection
Ability to identify all email sending sources.
Detailed identification of all sending sources.
Identifies sources related to marketing campaigns.
Forward detection
Capability to detect email forwarding issues.
Helps identify email forwarding loops and issues.
Less emphasis on complex forwarding scenarios.
Spoof detection
Features to identify and prevent email spoofing.
Advanced spoofing detection capabilities.
Protects marketing emails from spoofing attempts.
Notifications and alerts
Configurable alerts for DMARC policy violations or issues.
Configurable alerts for DMARC issues.
Limited DMARC specific alerting.
Reporting
Overall reporting capabilities and data visualization.
Extensive DMARC-focused reporting.
Standard reports integrated with marketing analytics.
API
Availability of an API for integration and automation.
API access for all plans.
API available, focused on marketing automation.
Multi-tenancy
Support for managing multiple domains or client accounts.
Designed for managing multiple domains and clients.
Multiple users and domains available on higher plans.
SPF flattening
Tools to optimize SPF records and bypass lookup limits.
Helps optimize SPF records to avoid lookup limits.
Not a primary feature within the DMARC integration.
Hosted DMARC
Service for hosting and managing DMARC records.
Offers DMARC record hosting and management.
DMARC record management for domains.
BIMI
Support for Brand Indicators for Message Identification (BIMI).
Supports BIMI implementation and monitoring.
Not explicitly listed as a DMARC feature.
MTA-STS/TLS-RPT
Support for Mail Transfer Agent-Strict Transport Security (MTA-STS) and TLS Reporting (TLS-RPT).
Provides support for secure transport protocols.
Focus is not on these advanced protocols.
Blocklists and reputation
Monitoring of IP and domain blocklists (blacklists) and sender reputation.
Primarily DMARC, not general blocklist monitoring.
Focus on deliverability through email sending, not blocklists.
AI copilot
Assistance or automation powered by Artificial Intelligence.
No mention of AI features.
Artificial Intelligence included in paid plans.
DNS monitoring
Monitoring of DNS records beyond DMARC.
Monitors DMARC DNS records.
Not a core feature beyond DMARC record management.
Self hostable
Option to host the software on private infrastructure.
Cloud-based solution.
Cloud-based solution.
Free trial/free tier
Availability of a free trial period or a permanent free plan.
30-day free trial on any plan.
Permanent free plan with limited features.
Drawbacks and what to watch out for
VerifyDMARC, while excellent for dedicated DMARC management, has a narrow focus and does not offer broader email marketing or deliverability features beyond DMARC. ReachMail, on the other hand, integrates DMARC into a larger email marketing suite, which means its DMARC features are less comprehensive and forensic compared to a specialized tool. It also lacks advanced DMARC functionalities like SPF flattening or BIMI support.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
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Pricing
VerifyDMARC offers dedicated DMARC plans starting at $1 per month, while ReachMail integrates DMARC into its email marketing plans, with a free tier and paid plans starting around $8 per month.
Small
Up to 10k emails / month
$1/month (Personal plan)
Free plan (limited DMARC), Basic plan (from $8/month for 500 contacts)
Medium
Up to 100k emails / month
Starter, Medium plans (contact for details)
Basic/Pro plans (scales with contacts, e.g. Basic for 25k contacts is $125/month)
Large
Up to 1 million emails / month
Large plan (contact for details)
Pro plan (scales with contacts, e.g. Pro for 100k contacts is $445/month)
Enterprise
Over 1 million emails / month
Contact for pricing
Custom plan (contact for pricing)
Suped hard sell incoming!
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