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SendForensics vs DMARCAnalyzer

Choose SendForensics for comprehensive deliverability insights, DMARCAnalyzer for streamlined DMARC enforcement.
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Compare product functionality

Feature set

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SendForensics offers a robust suite focused on email deliverability, going beyond mere DMARC reporting. Its core strength lies in its ability to simulate inbox placement across various email clients, providing insights into content and reputation issues that affect whether an email lands in the inbox or spam folder.
We found that SendForensics excels at identifying spam triggers in subject lines and body copy, as well as flagging technical issues related to coding and layout. This broad scope means it's not just about DMARC, but about the entire email journey from send to inbox.
DMARCAnalyzer, now part of Mimecast, provides a specialized platform primarily for DMARC report analysis and enforcement. It offers clear visibility into email authentication (SPF, DKIM, DMARC) compliance, helping users achieve DMARC enforcement with a structured approach.
Our experience shows DMARCAnalyzer focuses on the necessary tools for DMARC, including SPF flattening, BIMI record checks, and MTA-STS/TLS-RPT configuration, which are crucial for maintaining email security and trust. Its strength is in simplifying the complex journey to DMARC policy enforcement.
How easy is each product to use

User experience

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SendForensics presents a clean and intuitive interface, making it relatively easy to navigate for users focused on improving deliverability. The dashboard provides quick access to spam tests, inbox placement results, and DMARC analytics, allowing us to quickly assess email health.
While its broad feature set is powerful, there can be a learning curve to fully leverage all aspects, particularly in understanding how to interpret and act on the detailed deliverability recommendations. Some users have reported occasional lag times or rendering issues, which can impact workflow efficiency.
DMARCAnalyzer offers a straightforward user experience, primarily centered around DMARC reporting and management. Its dashboards are designed to provide clear insights into DMARC compliance, aggregate data, and forensic reports, making it easy to track authentication progress.
As part of the Mimecast ecosystem, DMARCAnalyzer benefits from Mimecast's broader design principles, which typically prioritize clarity and functionality for email security professionals. We find it to be quite user-friendly for tasks directly related to DMARC, though its focus is narrower than SendForensics.
Which product has the best support

Support

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SendForensics offers support primarily through a ticketing system. We have observed that response times can vary, sometimes taking a few hours and at other times extending to a few days. They also provide a comprehensive guide section that answers many common questions.
The quality of support when addressing specific issues like email rendering problems or interpreting complex flagging rules has generally been helpful, though the inconsistency in response time is something to consider if immediate assistance is often needed.
DMARCAnalyzer, being part of Mimecast, leverages Mimecast's extensive support infrastructure. This typically means access to various support channels, including online documentation, community forums, and direct support for Mimecast customers.
While specific details on DMARCAnalyzer's standalone support are less public, the broader Mimecast support is generally well-regarded for enterprise clients. We would expect reliable support given Mimecast's reputation, especially for DMARC enforcement issues.
Who should use each product

Suitability

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SendForensics is best suited for businesses deeply invested in email marketing and deliverability, ranging from SMBs to larger enterprises, and even agencies managing multiple brands. Its comprehensive deliverability testing tools make it ideal for marketers and email teams who need to ensure their campaigns consistently land in the inbox.
For Managed Service Providers (MSPs), SendForensics offers user and domain management features that can accommodate managing multiple client accounts, helping them optimize email performance across their client base. It's particularly strong for those who prioritize content and reputation alongside DMARC.
DMARCAnalyzer is ideal for organizations of all sizes, from SMBs to large enterprises, that are primarily focused on implementing and enforcing DMARC to protect their domains from email spoofing and phishing attacks. Its strength lies in providing clear DMARC reports and tools for policy adjustment.
MSPs would find DMARCAnalyzer beneficial for offering DMARC management as a service to their clients, especially those requiring strict email authentication. As part of Mimecast, it integrates well into broader email security strategies, making it a solid choice for security-conscious entities and enterprise clients.

How does SendForensics compare with DMARCAnalyzer?

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DMARC report analysis
Source detection
Forward detection
Spoof detection
Notifications and alerts
Reporting
API
Multi-tenancy
SPF flattening
Hosted DMARC
BIMI
MTA-STS/TLS-RPT
Blocklists and reputation
AI copilot
DNS monitoring
Self hostable
Free trial/free tier

Drawbacks and what to watch out for

SendForensics' main drawbacks revolve around occasional platform performance issues, such as lag and rendering problems, and inconsistent support response times. DMARCAnalyzer, while effective for DMARC, is less transparent about its pricing, requiring direct contact for quotes, and may not offer the broader deliverability insights that some users seek.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
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Increase your email deliverability with Send Forensics
What do you like best about SendForensics?Easy to use, interface is intuitive to navigate, our whole team can access and use the product with a single sign-on. There is no limit to the number of email tests you can send to Send Forensics to test, so it is not an issue to test every single campaign prior to launch to maximize deliverability.What do you dislike about SendForensics?Lag time has been an issue in the past - emails not rendering in Send Forensics has slowed down my work flow. Support team response has varied from a few hours to a few days to respond to a ticket. Also flags items within email template that are required by CANSPAM law, like our physical mailing address. Also can be glitchy, where previews of emails with flagged content does not render.What problems is SendForensics solving and how is that benefiting you?We run all our emails through Send Forensics prior to launch, to catch spammy words/copy and to improve the likelihood that our emails will reach inboxes of our customers.
Jeff W.
Small-Business (50 or fewer emp.)
No G2 reviews
G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.
SendForensics Review - How it helped us test and get to inboxes
What do you like best about SendForensics?I like that it shows keywords that we can change flagged words to, similar words that you can update and exact content issues. I also like the live inbox placement testing. It also tells you if you should go ahead and send or make some changes and optimize.Send Forensics has different sections that they look at - vocabulary and copywriting, coding and layout, link quality and data collection. Most of our issues fall under the vocab and copywriting/content.The support and the guide section is also really helpful and most of the things we have questions on get answered pretty quickly there.It also is a good price for the service that you get. We looked and did free trials for a lot of companies, and feel Send Forensics gives you a lot of what we needed for a very reasonable price.What do you dislike about SendForensics?You really have to learn to use it and see the correct patterns. Sometimes we will test something and change what they told us to, and when we retest we are hitting less inboxes or getting a lower deliverability than before. Lots of trial and error.Recommendations to others considering SendForensics:Do the free trial, test it out and make sure it works for you first. But if you want to fully see what it can do, pay the low price of $49 a month and do some testing. You will likely get some insights you were not receiving before and it'll help you out moving forward with getting into inboxes.What problems is SendForensics solving and how is that benefiting you?With our current mailing system, we weren't seeing inbox placement and spam score testing. So this is helping a lot by telling us whether the main providers or not would have it fall into the inbox or spam folder.We've come to realize some words that are flagged so we can make the changes before even testing it in Send Forensics, so you do learn a pattern about how these things work. Send Forensics even goes as far as to show you your reputation, deliverability score, blacklists, errors, etc.
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
Valuable tool that everyone serious with email marketing should use
What do you like best about SendForensics?SendForensics gives you a lot of information regarding your emails, without this tool you would have to use several other tools to be able to view all the information, and it would be much harder to do any real analysis of your “email health”.What do you dislike about SendForensics?I would like more details, especially regarding errors found in “Vocabulary & Copywriting” and “Coding & Layout”.Recommendations to others considering SendForensics:Run the trial and spend an hour investigating, you can quickly see if this is a tool for you.What problems is SendForensics solving and how is that benefiting you?Email marketing is difficult to succeed with, doesn't matter how much money we throw at it. SendForensics enables us to trim and adjust our email campaigns so that we get the maximum possible return on our investment.It's so much faster to find out how to improve our email campaigns with SendForensics.
Carl-Johan L.
Sales Small-Business (50 or fewer emp.)

Pricing

SendForensics offers clear tiered pricing with volume-based usage, while DMARCAnalyzer (now Mimecast) requires direct contact for a quote, lacking public pricing transparency.
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Small
$49/month (100k reports)
Contact for pricing
Medium
$49/month (Brand plan)
Contact for pricing
Large
$79/month (Company plan)
Contact for pricing
Enterprise
From $199/month (Agency plan)
Contact for pricing

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What makes Suped different

Automated sender discovery that finds shadow IT and third-party services
DMARC copilot that pinpoints failures and prescribes the exact fix
Guided path to full p=reject enforcement, safely and quickly
Proactive alerts to prevent misconfigurations before they block your mail
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Frequently asked questions