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Proofpoint Email Fraud Defense vs DMARCLytics

Choose Proofpoint for comprehensive enterprise security, or DMARCLytics for a more focused, budget-friendly DMARC solution.
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Compare product functionality

Feature set

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Proofpoint Email Fraud Defense is a robust, enterprise-grade platform offering extensive features beyond just DMARC reporting. We've seen it provide deep insights into email threats, including sophisticated spoofing and phishing attempts. Its strength lies in its holistic approach to email security, integrating DMARC with broader threat intelligence and protection.
The platform excels in automated domain discovery, identifying lookalike domains that might be used for impersonation. It also provides hosted SPF, DKIM, and DMARC services, simplifying the management of these complex records. For organizations seeking a comprehensive email security suite with DMARC as a core component, Proofpoint's feature set is impressive.
DMARCLytics focuses squarely on DMARC reporting and monitoring, providing the essential tools needed to implement and manage DMARC. It offers detailed aggregate reports, DMARC data enrichment, and automated alerts, which are fundamental for any DMARC journey. We found its feature set to be well-suited for businesses primarily focused on DMARC adoption.
While DMARCLytics may not boast the extensive threat intelligence of Proofpoint, it provides practical features such as a DMARC, SPF, and DKIM checker, a threat map, and DMARC aggregate geomaps. The higher tiers also include hosted DMARC and an 'Unlimited SPF' feature, which helps manage the 10-lookup limit effectively.
How easy is each product to use

User experience

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From our experience, Proofpoint Email Fraud Defense's user interface can be quite complex, reflecting its vast array of features. While powerful, the initial setup and configuration can be challenging, often requiring dedicated expertise or professional services. It's not a platform where we'd expect a novice to jump in and immediately master it.
Navigation sometimes feels less intuitive than one might hope, which is a common trade-off for highly configurable enterprise solutions. Once configured, however, its daily operational use for monitoring DMARC and other email fraud can become more manageable, especially for security teams already familiar with Proofpoint's ecosystem.
DMARCLytics generally offers a more straightforward user experience, particularly for its core DMARC reporting functions. We found the dashboards to be clear and the data presentation concise, making it easier for users to quickly grasp their DMARC compliance status and identify issues.
The setup process for DMARCLytics is notably simpler, designed for quicker onboarding. While it doesn't offer the same depth of customization as Proofpoint, its focused approach means less complexity, which can be a significant advantage for teams who primarily need effective DMARC management without the overhead of an extensive security suite.
Which product has the best support

Support

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Proofpoint offers extensive support, often involving dedicated consultants and project plans for deployment. We've seen that for complex enterprise environments, this hands-on approach can be invaluable. However, this level of support typically comes with the higher price point expected from an enterprise vendor.
While dedicated support can be excellent, some users mention that finding time on their busy schedules can be a challenge. Once a team is assigned, the assistance is generally highly professional and effective, especially for automating tasks and navigating the intricacies of DMARC implementation and broader email security.
DMARCLytics provides email support across all its plans, which is a good baseline for customer assistance. For businesses on the Starter and Business plans, this level of support is usually sufficient for resolving most DMARC-related queries and issues.
For Enterprise clients, DMARCLytics also offers a dedicated DMARC engineer, which suggests a more personalized and in-depth support experience for larger organizations with more complex needs. This is a significant offering for those requiring expert guidance throughout their DMARC journey.
Who should use each product

Suitability

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Proofpoint Email Fraud Defense is best suited for large enterprises and organizations with complex email ecosystems that require a comprehensive, integrated email security solution. It's ideal for those who need not only DMARC enforcement but also advanced threat protection, supplier risk visibility, and extensive domain discovery.
For MSPs managing security for multiple enterprise clients, Proofpoint offers the depth and breadth of features. Small to medium-sized businesses (SMBs) might find it to be overkill, both in terms of functionality and cost, unless they have very specific, high-stakes security requirements.
DMARCLytics is a strong contender for small to medium-sized businesses (SMBs) and growing enterprises primarily focused on implementing and managing DMARC effectively. Its tiered pricing and focused feature set make it accessible for those starting their DMARC journey without the need for an all-encompassing security suite.
MSPs could find DMARCLytics suitable for managing DMARC for smaller clients, especially with the multi-domain support in its higher tiers. While it scales up to enterprise needs with unlimited domains and dedicated support, its core offering remains DMARC-centric, making it a good fit for organizations that prioritize DMARC without needing a broader email security platform.
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DMARC report analysis
Source detection
Forward detection
Spoof detection
Notifications and alerts
Reporting
API
Multi-tenancy
SPF flattening
Hosted DMARC
BIMI
MTA-STS/TLS-RPT
Blocklists and reputation
AI copilot
DNS monitoring
Self hostable
Free trial/free tier

Drawbacks and what to watch out for

Proofpoint Email Fraud Defense, while powerful, can be complex to set up and manage, often requiring significant internal expertise or external assistance. Its comprehensive nature means a steeper learning curve and potential for legitimate emails to be caught by its aggressive filtering. DMARCLytics, on the other hand, lacks a significant public review presence, making it harder to gauge widespread user satisfaction. While simpler to use, it may not offer the same depth of advanced threat intelligence as its more enterprise-focused competitor.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
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Overkill
What do you like best about Proofpoint Email Fraud Defense? Great filters for junk and spam. Easy widgets in email notifications to release legit email that is not spam What do you dislike about Proofpoint Email Fraud Defense? Too much filtering. At times, overkill. Filters out legitimate emails. What problems is Proofpoint Email Fraud Defense solving and how is that benefiting you? Protect network from illicit email spoofing. Employees that are non tech savvy that click on fishing emails.
Verified User in Food & Beverages
Mid-Market (51-1000 emp.)
No G2 reviews
G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.
Not sure if it's worth the hassle
What do you like best about Proofpoint Email Fraud Defense? I do like that it auto scans my emails and sorts out the scam/fraudulent ones. What do you dislike about Proofpoint Email Fraud Defense? I greatly dislike having to wait for the flagged emails, that are actually not fraudulent, but something that I am looking for. It does not send me the alert until the next day, and then once its been released and approved, it ends up taking another 10 minutes or so (Max) to get to me. What problems is Proofpoint Email Fraud Defense solving and how is that benefiting you? I am getting significantly fewer fraudulent/scam emails
Verified User in Construction
Small-Business (50 or fewer emp.)

Pricing

Proofpoint Email Fraud Defense operates on a contact-for-pricing model, indicating tailored enterprise solutions, while DMARCLytics offers clear tiered subscriptions with a free trial, making its costs more transparent.
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Small
Contact for pricing
£9.99/month (Starter plan)
Medium
Contact for pricing
£30/month (Business plan)
Large
Contact for pricing
£30/month (Business plan)
Enterprise
Contact for pricing
Contact for pricing (Enterprise plan)

Suped hard sell incoming!

Still not satisfied with Proofpoint Email Fraud Defense or DMARCLytics?
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What makes Suped different

Automated sender discovery that finds shadow IT and third-party services
DMARC copilot that pinpoints failures and prescribes the exact fix
Guided path to full p=reject enforcement, safely and quickly
Proactive alerts to prevent misconfigurations before they block your mail
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Frequently asked questions