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GoDMARC vs DMARCLytics

Choose GoDMARC for comprehensive features at a higher price, or DMARCLytics for a simpler approach.
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Compare product functionality

Feature set

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GoDMARC provides a robust suite of features designed for comprehensive DMARC management. It offers detailed aggregate reports, RUA and RUF forensic reports (on paid plans), IP threat intelligence, and alerts for look-alike domains. We found its capabilities extend to DNS monitoring and SPF pre-validation, which are essential for maintaining a healthy email ecosystem.
Beyond core DMARC functionality, GoDMARC also includes features like MTA-TLS reporting and integrations with Google Postmaster Tools on higher tiers. The platform emphasizes deep analytical insights into email sources and potential threats, allowing us to pinpoint issues and maintain brand reputation effectively. It aims for a thorough approach to email security.
DMARCLytics focuses on providing essential DMARC reporting and monitoring with a clear, straightforward interface. It delivers detailed aggregate reports, DMARC, SPF, and DKIM checkers, and automated, configurable alerts. We noted its data enrichment capabilities for DMARC reports, which helps in understanding the context of email flows.
While DMARCLytics covers the fundamental aspects of DMARC, some advanced features like forensic reports (RUF) or explicit SPF flattening are not prominently highlighted or available across all plans. It offers threat maps and DMARC aggregate geomaps, providing a visual overview of email traffic. Higher tiers include hosted DMARC and inbox placement testing.
How easy is each product to use

User experience

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GoDMARC offers a dashboard that is generally well-organized, presenting a good overview of DMARC compliance and email traffic. Its wizard-based setups for generating SPF, DKIM, and DMARC records are a definite plus, simplifying initial configuration for users who might not be DNS experts. We found the navigation intuitive once familiar with its structure.
However, with its extensive feature set, the sheer volume of information can sometimes feel overwhelming, especially for new users. Advanced filtering options and threat intelligence dashboards require a bit of a learning curve to fully leverage. Despite this, the consistent design helps in gradually exploring its capabilities.
DMARCLytics provides a clean and user-friendly interface that prioritizes ease of use. The dashboard offers quick insights into DMARC status, making it easy to grasp core information at a glance. We appreciate its streamlined approach, which minimizes clutter and allows for quick access to essential reports and checkers.
While its simplicity is a strength, some power users might find the interface slightly less customizable or lacking the depth of advanced filtering options available in more feature-rich platforms. Overall, for those seeking a straightforward DMARC monitoring tool without excessive complexities, DMARCLytics delivers a pleasant user experience.
Which product has the best support

Support

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GoDMARC offers chat support across all plans, with email and chat support available for Go-Basic and Go-Pro users. Enterprise clients receive dedicated support. Reviewers frequently highlight the GoDMARC team's expertise and responsiveness, often citing quick issue resolution and valuable guidance during implementation.
Our experience confirms that the support team is knowledgeable and can assist with complex DMARC configurations. The availability of dedicated support for enterprise customers underscores their commitment to high-touch service for larger organizations. This level of support is crucial when navigating intricate email security challenges.
DMARCLytics provides email support across all its plans, including Starter, Business, and Enterprise. While the specific response times are not detailed, the provision of email support ensures that users can get assistance when needed. Enterprise plan users also benefit from a dedicated DMARC engineer, indicating a more personalized support experience.
For users on lower-tier plans, reliance on email support might mean slightly longer resolution times compared to platforms offering real-time chat across the board. However, the inclusion of a dedicated engineer for enterprise clients suggests a strong commitment to their top-tier customers, which is a common model for SaaS providers.
Who should use each product

Suitability

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GoDMARC is highly suitable for medium to large enterprises and organizations with complex email infrastructures that require deep analytical capabilities and extensive DMARC management features. Its robust threat intelligence, look-alike domain alerts, and support for forensic reports make it ideal for security-conscious entities. MSPs could find its multi-user features beneficial for managing multiple clients.
SMBs might find GoDMARC's feature set slightly more advanced than necessary or its pricing potentially higher for their initial needs, although the free plan offers a good starting point. Its comprehensive nature caters to those who need granular control and in-depth insights into their email security posture, aiming for maximum protection and deliverability.
DMARCLytics is an excellent choice for small to medium-sized businesses (SMBs) that need straightforward DMARC monitoring without excessive complexity. Its clear interface and essential feature set make it accessible for businesses beginning their DMARC journey. For MSPs, the Business plan with 10 domains or the Enterprise plan with unlimited domains could be a good fit, particularly with the dedicated DMARC engineer on the highest tier.
Larger enterprises with extensive and highly specific requirements for advanced forensic analysis or complex integrations might find DMARCLytics's feature set less comprehensive than other platforms. However, for organizations prioritizing ease of use, clear reporting, and effective foundational DMARC enforcement, DMARCLytics offers a solid and reliable solution.

How does GoDMARC compare with DMARCLytics?

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DMARC report analysis
Source detection
Forward detection
Spoof detection
Notifications and alerts
Reporting
API
Multi-tenancy
SPF flattening
Hosted DMARC
BIMI
MTA-STS/TLS-RPT
Blocklists and reputation
AI copilot
DNS monitoring
Self hostable
Free trial/free tier

Drawbacks and what to watch out for

GoDMARC's main drawback appears to be its pricing structure, which some users find less flexible, and the initial learning curve associated with its extensive feature set. DMARCLytics, while user-friendly, has a less comprehensive feature set compared to GoDMARC, particularly regarding advanced forensic reporting and specific integrations like Google Postmaster Tools.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
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A Good Domain Email Phishing Blocker
What do you like best about GoDMARC? Its user interface provides easy integration of privacy records, easy to sign up, and serves as the central hub for all domain email-related privacy solutions. It blocks phishing emails in real time, so businesses don't have to worry about them through DMARC, DKIM, SPF, and BIMI records. What do you dislike about GoDMARC? The product has potential for further improvement with the addition of more business use cases, which could expand its usefulness and appeal to a wider range of users. What problems is GoDMARC solving and how is that benefiting you? It addresses all phishing-related issues and enhances our brand reputation by providing a comprehensive solution.
Satyam V.
Founder Small-Business (50 or fewer emp.)
No G2 reviews
G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.

Pricing

GoDMARC offers a free tier and then scales its paid plans based on domain count and features, while DMARCLytics offers a 14-day free trial and prices its plans primarily on email volume and domains.
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Small
Free plan (700k emails/year for 2 active domains)
Starter: £9.99/month for 150k emails, 3 domains
Medium
Free plan (700k emails/year for 2 active domains) or Go-Basic: $60/month (1 active domain, unlimited RUA reports)
Starter: £9.99/month for 150k emails, 3 domains
Large
Go-Basic: $60/month (1 active domain, unlimited RUA reports)
Business: £30/month for 3M emails, 10 domains
Enterprise
Go-Enterprise: Contact sales (Unlimited active domains, unlimited RUA reports)
Enterprise: Contact us (Unlimited emails, unlimited domains)

Suped hard sell incoming!

Still not satisfied with GoDMARC or DMARCLytics?
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Suped double trouble

What makes Suped different

Automated sender discovery that finds shadow IT and third-party services
DMARC copilot that pinpoints failures and prescribes the exact fix
Guided path to full p=reject enforcement, safely and quickly
Proactive alerts to prevent misconfigurations before they block your mail
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Frequently asked questions