Everest presents a robust suite of tools extending far beyond basic DMARC reporting. It integrates DMARC analysis with a broader deliverability platform, offering deep dives into inbox placement, reputation monitoring, and email validation. This holistic approach means we get a unified view of email performance, which is invaluable for active senders looking to optimize every aspect of their email program, not just DMARC.
We appreciate its detailed analytics for identifying specific sending issues, including the capability to track and act on blocklist (or blacklist) listings. The platform provides insights into major mailbox providers, offering a granular understanding of how our emails are performing across different recipients. Its feature set is clearly geared towards proactive deliverability management and advanced email security.
DMARC Visualizer, by contrast, is a focused DMARC reporting tool built on open-source components like parsedmarc, Elasticsearch, and Grafana. Its core strength lies in providing detailed DMARC aggregate and forensic (when available) report visualization. We found it excellent for: analyzing DMARC compliance, identifying non-compliant senders, understanding DMARC authentication results, and visualizing trends over time. It's a powerful framework for those who prefer to control their data infrastructure.
However, it is important to understand that DMARC Visualizer's feature set is largely limited to DMARC data analysis. It doesn't inherently offer broader deliverability features like inbox placement testing, sender reputation monitoring beyond DMARC, or email list validation. Its power comes from its flexibility and the ability to customize dashboards with Grafana, but this also implies a higher degree of technical involvement for setup and maintenance.
DMARC Visualizer
How easy is each product to use
User experience
DMARC Visualizer
Everest offers a polished and intuitive user interface. From the moment we log in, the dashboards provide a clear, high-level overview of our email program's health. Drilling down into specific reports is straightforward, with well-organized menus and filtering options. We found that even complex deliverability metrics are presented in an easy-to-digest format, allowing us to quickly identify and address issues.
Its strength lies in abstracting away much of the underlying complexity, providing actionable insights without requiring deep technical knowledge of DMARC or email protocols. While there's a learning curve for utilizing its full array of features, the general navigation and report interpretation are quite user-friendly, making it accessible for a wide range of marketing and technical users.
DMARC Visualizer, being a self-hosted, open-source solution, has a significantly different user experience. The initial setup requires a good understanding of Docker, parsedmarc, Elasticsearch, and Grafana. It's not a plug-and-play solution; we needed to configure each component and then build our own dashboards in Grafana to get the desired visualizations. This provides immense customization but demands technical proficiency.
Once configured, the day-to-day use relies on the Grafana interface, which is powerful but can be daunting for non-technical users. While we can create highly specific and detailed DMARC reports, the process of getting there and maintaining the stack is a hands-on endeavor. The user experience is more about technical control and customization than out-of-the-box simplicity.
DMARC Visualizer
Which product has the best support
Support
DMARC Visualizer
Everest, as a commercial SaaS product, provides dedicated customer support. We've found their account managers and support teams to be responsive and knowledgeable, especially when dealing with complex deliverability challenges. They offer onboarding assistance, guidance on interpreting reports, and best practice recommendations to improve email performance.
The level of support often correlates with the chosen plan, with higher tiers potentially receiving more personalized attention and strategic advice. This managed support is a significant advantage for organizations that prefer to lean on expert guidance rather than troubleshoot issues independently.
DMARC Visualizer, being an open-source project, primarily relies on community support. This means that while there isn't a dedicated support team to call or email, we can find assistance through GitHub issues, forums, and potentially other open-source communities related to parsedmarc, Elasticsearch, and Grafana. Solutions often come from collaborative troubleshooting within the community.
For organizations with internal technical expertise or those comfortable with self-help and open-source communities, this model works well. However, if we encounter a unique problem or need urgent assistance, the resolution time can vary significantly depending on community engagement and the complexity of the issue. There are no SLAs here, which is standard for free, open-source software.
DMARC Visualizer
Who should use each product
Suitability
DMARC Visualizer
Everest is exceptionally well-suited for a broad spectrum of users, from SMBs to large enterprises and Managed Service Providers (MSPs). For SMBs, its comprehensive suite means fewer disparate tools are needed, consolidating deliverability management. Enterprises benefit from its scalability, advanced analytics, and strategic insights needed to manage complex sending infrastructures and high email volumes.
MSPs will find value in its multi-tenancy capabilities and the ability to manage multiple client domains from a single platform, offering a powerful tool to enhance their email security and deliverability services. It's ideal for anyone who needs a complete, proactive, and supported solution for email deliverability and DMARC enforcement.
DMARC Visualizer is best suited for organizations with strong internal technical resources, such as IT teams or developers, who are comfortable with deploying and managing open-source software. This includes tech-savvy SMBs, larger enterprises with specific privacy or self-hosting requirements, or even MSPs looking to build their own DMARC reporting infrastructure from scratch.
It's a strong contender for those who prioritize cost efficiency and complete control over their data and infrastructure, and who don't mind the hands-on approach required for setup and maintenance. It is less suitable for users who prefer a fully managed, out-of-the-box solution with minimal technical overhead or who require broad deliverability features beyond DMARC.
DMARC Visualizer
How does Everest compare with DMARC Visualizer?
DMARC Visualizer
DMARC report analysis
Analysis of DMARC aggregate and forensic reports.
Comprehensive DMARC reporting integrated into a broader deliverability platform.
Core functionality, highly customizable via Grafana dashboards.
Source detection
Identify all sending sources for a domain.
Automated and integrated with other deliverability metrics.
Effective for DMARC-authenticated sources, requires manual setup to track all.
Forward detection
Ability to detect email forwarding paths.
Integrated into DMARC reporting for accurate compliance assessment.
Provided through DMARC reports, visualized in custom dashboards.
Spoof detection
Identify unauthorized email sending (spoofing).
Key focus, with granular detail on non-compliant emails.
Central to DMARC analysis, showing failed authentication sources clearly.
Notifications and alerts
Automated alerts for DMARC compliance changes or issues.
Built-in, configurable alerts for various deliverability events.
Requires manual configuration of alerts within Grafana.
Reporting
Customizable reports and dashboards.
Extensive pre-built and customizable dashboards for all email metrics.
Achieved through Grafana's powerful dashboarding capabilities.
API
Access to data and features via API.
Available for integrations and custom data extraction.
Relies on APIs of underlying components like Elasticsearch, not a dedicated DMARC Visualizer API.
Multi-tenancy
Manage multiple domains or client accounts.
Designed for agencies and large organizations to manage multiple properties.
Can be configured using Grafana's organizational features, with effort.
SPF flattening
Tools to manage SPF lookup limits.
Part of its broader email authentication and deliverability offerings.
Not a feature of this DMARC reporting visualization tool.
Hosted DMARC
Managed DMARC record hosting service.
Offers comprehensive DMARC management, including record publishing.
Focuses purely on DMARC report analysis, not hosting DNS records.
BIMI
Support for Brand Indicators for Message Identification.
Provides tools and guidance for BIMI implementation and monitoring.
Outside the scope of DMARC report visualization.
MTA-STS/TLS-RPT
Monitoring for secure email transport protocols.
Integrated security features for monitoring email transport.
Does not directly support these email security standards.
Blocklists and reputation
Monitoring for IP and domain blacklistings.
Comprehensive reputation and blocklist (or blacklist) monitoring across various providers.
Does not include broader blocklist monitoring; focuses on DMARC authentication.
AI copilot
AI-powered assistance for insights and recommendations.
Does not currently feature an AI copilot.
No AI copilot functionality is included.
DNS monitoring
Monitor DNS records for changes and issues.
Includes checks for critical DNS records related to email deliverability.
Requires separate tools for comprehensive DNS monitoring.
Self hostable
Option to host the software on your own servers.
Offered as a cloud-based SaaS platform.
Explicitly designed as an open-source, self-hostable solution.
Free trial/free tier
Availability of a free option to try or use the product.
Offers elements tier with monthly pricing.
Is a free, open-source tool, though hosting incurs costs.
Drawbacks and what to watch out for
Everest, while powerful, faces criticism regarding its pricing transparency, renewal practices, and a perceived decline in support quality post-acquisition. Some users also report difficulties with seed list testing and setup. DMARC Visualizer, on the other hand, presents the challenge of significant technical overhead for deployment and maintenance, lacking commercial support, and its features are limited to DMARC visualization, requiring users to integrate other tools for a complete deliverability overview.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
4.2 / 5(189)
DMARC Visualizer
0 / 5(0)
Shady sales practice shoot down ok software - don't use these guys
0.5 / 5
What do you like best about Everest?
The software is decent and the validation program works for Microsoft (Hotmail etc) based email, but not for Gmail
What do you dislike about Everest?
Terrible sales practice. Call you within 45 days of renewal, when you ask to change you are told you can't as there is a hidden lock-in in the T+Cs, you need to give 60 days' notice.
Legal but shady, we renewed and then immediately gave notice for next year. They used to be good not so now.
Recommendations to others considering Everest:
Find another supplier, these guys are sharks
What problems is Everest solving and how is that benefiting you?
Helped delivery to MS-based email
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
No G2 reviews
G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.
Good for Beginners in Deliverability...Could be Better for Pros
2.0 / 5
What do you like best about Everest?
Setting up Dashboards to monitor all deliverability metrics
What do you dislike about Everest?
Support is okay, but it could be lot better
Navigational aids are not comparable to other industry-rated tools.
Recommendations to others considering Everest:
New to the deliverability landscape, this tool is perfect for you, but if you are an industry pro and understand the ins and outs of deliverability I would look elsewhere.
What problems is Everest solving and how is that benefiting you?
Improving inbox placement
Lowering spam complaints
Bryan P.
Email, SMS Marketing Director Small-Business (50 or fewer emp.)
Review after using more than 2 months
2.5 / 5
What do you like best about Everest?
Able to help in domain and IP blacklisted daily checking.
Quick display the domain reputation status.
After using Inbox placement service and domains/IP pools, feel their interface is nice and clear.
What do you dislike about Everest?
Does not provide the IP or domain score with ISP like Hotmail and Yahoo.
Inbox percentage in accurate due to need send to all seed's ISP just able to get the score.
Inbox percentage for Hotmail does not accurate.
Does not provide whitelisting service for IPs. It is just a simple domain blacklisting status system.
What problems is Everest solving and how is that benefiting you?
None of the problem have been solving through this Everest. It just a inbox placement display system only.
Easily noticed on domain blacklisted only. Other than this are nothing.
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
It's been really difficult to switch over to Everest from Return Path due to seedlist testing issues
2.5 / 5
What do you like best about Everest?
I like the accessibility to create dashboards and share across the org.
What do you dislike about Everest?
The only downside was that it was extremely difficult to switch over to everest from return path due to seedlisting issues mainly from our ESP, Braze
What problems is Everest solving and how is that benefiting you?
Mainly using everest for deliverability measurement. havent had the chance to use it for more since we've been spending a lot of time switching platforms.
Verified User in Food & Beverages
Enterprise (> 1000 emp.)
So far not so good
3.0 / 5
What do you like best about Everest?
We've been working on setting up since mid-August, but due to issues on the platform side, have been unable to fully set up. That said, our account manager has been responsive and diligently working on getting the issues resolved, so I would say that the user support is the best part.
What do you dislike about Everest?
We're on our third month trying to get set up due to platform issues, which I think is not great considering the price. Return Path set up went much smoother, and we were able to get started right away without a hitch.
Recommendations to others considering Everest:
Prepare for a longer-than-estimated setup process.
What problems is Everest solving and how is that benefiting you?
Monitoring email deliverability is of utmost importance to our business. Being able to see when things take a turn for the worse and being able to react quickly helps us keep our email reputation positive and keeps our emails in user's inboxes!
Verified User in Health, Wellness and Fitness
Small-Business (50 or fewer emp.)
Pricing
Everest uses a tiered, volume-based pricing model, with specific costs for smaller volumes, whereas DMARC Visualizer is a free, open-source solution that only incurs self-hosting costs.
DMARC Visualizer
Small
Up to 10k emails / month
$40 / month
Free, open-source
Medium
Up to 100k emails / month
$900 / month
Free, open-source
Large
Up to 1 million emails / month
Contact for pricing
Free, open-source
Enterprise
Over 1 million emails / month
Contact for pricing
Free, open-source
Suped hard sell incoming!
Still not satisfied with Everest or DMARC Visualizer?
4.2 / 5(189)
