Everest is a robust platform that extends far beyond basic DMARC reporting. While it includes DMARC analysis, its core strength lies in comprehensive email deliverability tools. We find it offers features like inbox placement testing, email validation, competitive intelligence, and engagement analytics. This makes it a powerful suite for email marketers and deliverability professionals.
The platform aggregates data from various sources, including Gmail Postmaster Tools and Microsoft SNDS, providing a holistic view of email performance. It's designed to help users identify and resolve deliverability issues, monitor IP and domain reputation, and optimize email campaigns for better inbox placement. The DMARC reporting is part of this larger ecosystem, giving context to email authentication results within the broader deliverability landscape.
DMARC Manager is, as its name suggests, primarily focused on DMARC reporting and management. We found it offers essential DMARC capabilities, allowing users to monitor their DMARC reports, identify sending sources, and enforce DMARC policies. Its interface is designed to simplify the complex world of DMARC, providing actionable insights for domain owners.
While DMARC Manager excels in its niche, it does not typically extend into the broader email deliverability features found in more comprehensive platforms. Its strength is in providing clear visibility into DMARC compliance, helping organizations move towards a reject policy to protect against email spoofing. If your primary goal is robust DMARC enforcement without the added complexities of a full deliverability suite, this product is a strong contender.
How easy is each product to use
User experience
Everest presents a comprehensive dashboard that, while packed with features, can feel a bit overwhelming initially. We've found that customizing dashboards is key to streamlining the experience. The interface is generally clean and visual, allowing for quick snapshots of deliverability metrics.
However, navigating through the various tools and reports can sometimes feel like a treasure hunt due to the sheer volume of information available. New users might face a steeper learning curve, but once accustomed, the platform offers powerful filtering and visualization capabilities to dive deep into data.
DMARC Manager, by focusing on DMARC, offers a more streamlined and less complex user experience. We've noticed that its interface is straightforward, making it relatively easy for users to understand their DMARC reports and identify authentication issues without getting bogged down in extraneous data.
The simplicity is a significant advantage for those who want to get straight to DMARC enforcement without navigating a sprawling platform. It provides clear visualisations of DMARC compliance and sources, which is ideal for quick analysis and decision-making on policy adjustments. For a dedicated DMARC tool, its UX is quite efficient.
Which product has the best support
Support
Everest offers customer success managers who are generally responsive and helpful, especially during onboarding and initial setup. We've experienced that the support team actively works to resolve issues and guide users through the platform's extensive features. Many users appreciate having a dedicated contact for advice.
However, the depth of technical expertise can sometimes vary, leading to longer resolution times for highly technical queries. While diligent, some users have noted a desire for more consistent in-depth technical support beyond the initial account management. Post-acquisition, there were some reported dips in support quality, but it appears to have improved.
Information regarding DMARC Manager's specific support structure is less readily available. Given its focused nature, we would anticipate a support model tailored to DMARC configuration, troubleshooting, and policy enforcement. Typically, simpler tools can offer more direct and focused assistance on their core functionality.
Without detailed public reviews on their support, it's challenging to provide a first-hand account. We would expect, however, that the support would be knowledgeable in DMARC protocols and DNS configurations, which are central to the product's function. Users would likely interact with support mainly for setup and specific DMARC-related issues.
Who should use each product
Suitability
Everest is best suited for organizations that require a holistic view of their email program, from deliverability to engagement. It is highly suitable for large enterprises with complex email ecosystems and marketing teams that need advanced analytics and testing capabilities. MSPs managing numerous client domains will find its multi-account features beneficial.
For enterprise users, Everest provides the depth and breadth needed for rigorous email performance optimization. While it has tiers for smaller businesses, its extensive feature set might be overkill and costly if DMARC monitoring is the sole requirement. SMBs with significant email marketing needs could benefit, but should weigh the cost against their specific requirements.
DMARC Manager is ideal for organizations that primarily need to implement and manage DMARC. It's well-suited for businesses of all sizes, including SMBs, that are looking for a straightforward solution to improve their email authentication and protect against spoofing. Its focused approach makes it less overwhelming for users who don't require broader deliverability insights.
For MSPs, DMARC Manager can offer a clear path to offering DMARC services to clients, though multi-tenancy features would be a key consideration. Enterprise users might find it effective for dedicated DMARC projects but may need to complement it with other tools for broader email deliverability. Its simplicity appeals to those who want to solve a specific problem efficiently.
How does Everest compare with DMARC Manager?
DMARC report analysis
Aggregates and interprets DMARC reports (RUA and RUF).
Comprehensive DMARC reporting as part of a larger suite.
Dedicated and focused DMARC report analysis.
Source detection
Identifies legitimate and illegitimate email sending sources.
Identifies sources within the context of overall deliverability.
Core functionality to identify DMARC sending sources.
Forward detection
Helps distinguish forwarded emails from spoofed ones.
Integral to its security and reputation monitoring.
Primary function for email fraud protection.
Notifications and alerts
Provides real-time alerts for DMARC changes or issues.
Customizable alerts for various email health metrics.
Essential for immediate DMARC policy adjustments.
Reporting
Generates detailed reports on DMARC compliance and email performance.
Extensive reporting across all deliverability aspects.
Clear and concise DMARC-specific reports.
API
Offers an API for integration with other systems.
Available for Professional and Enterprise plans.
Typically offered for programmatic DMARC management.
Multi-tenancy
Supports managing DMARC for multiple clients/domains.
Yes, designed for agency and enterprise use cases.
Important for MSPs and organizations with many domains.
SPF flattening
Helps manage SPF records to avoid lookup limits.
Yes, as part of overall email authentication best practices.
A common feature in DMARC management tools.
Hosted DMARC
Manages DMARC records externally for users.
Yes, can host DMARC records.
Yes, a standard offering for DMARC solutions.
BIMI
Support for Brand Indicators for Message Identification (BIMI).
Yes, integrates BIMI support.
Yes, often included for brand visibility and trust.
MTA-STS/TLS-RPT
Assistance with MTA-STS and TLS-RPT implementation.
Yes, as part of advanced email security.
Typically covered by comprehensive DMARC solutions.
Blocklists and reputation
Monitors IP and domain reputation on various blocklists (blacklists).
Strong focus on comprehensive reputation monitoring.
Basic blocklist (blacklist) monitoring for DMARC context.
AI copilot
Utilizes AI for insights or automated actions.
Not a stated core feature.
Not a stated core feature.
DNS monitoring
Monitors critical DNS records beyond DMARC.
Yes, as part of broader email infrastructure health.
Monitors relevant DNS records for DMARC.
Self hostable
Option to host the software on your own servers.
Cloud-based SaaS solution.
Cloud-based SaaS solution.
Free trial/free tier
Offers a free trial or a permanently free usage tier.
Offers a free trial period.
Offers a free trial period.
Drawbacks and what to watch out for
When reviewing Everest, some users have expressed concerns about aggressive sales practices and a complex onboarding process. We've also noted that the platform's extensive features, while powerful, can lead to a steeper learning curve and a perception of being overly complicated. For DMARC Manager, the main drawback is its singular focus, meaning it lacks the broader deliverability and marketing insights that more comprehensive tools offer, which could be a limitation if your needs extend beyond pure DMARC.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
4.2 / 5(189)
0 / 5(0)
Shady sales practice shoot down ok software - don't use these guys
0.5 / 5
What do you like best about Everest? The software is decent and the validation program works for Microsoft (Hotmail etc) based email, but not for Gmail What do you dislike about Everest? Terrible sales practice. Call you within 45 days of renewal, when you ask to change you are told you can't as there is a hidden lock-in in the T+Cs, you need to give 60 days' notice. Legal but shady, we renewed and then immediately gave notice for next year. They used to be good not so now. Recommendations to others considering Everest: Find another supplier, these guys are sharks What problems is Everest solving and how is that benefiting you? Helped delivery to MS-based email
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
No G2 reviews
G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.
Good for Beginners in Deliverability...Could be Better for Pros
2.0 / 5
What do you like best about Everest? Setting up Dashboards to monitor all deliverability metrics What do you dislike about Everest? Support is okay, but it could be lot better Navigational aids are not comparable to other industry-rated tools. Recommendations to others considering Everest: New to the deliverability landscape, this tool is perfect for you, but if you are an industry pro and understand the ins and outs of deliverability I would look elsewhere. What problems is Everest solving and how is that benefiting you? Improving inbox placement Lowering spam complaints
Bryan P.
Email, SMS Marketing Director Small-Business (50 or fewer emp.)
Review after using more than 2 months
2.5 / 5
What do you like best about Everest? Able to help in domain and IP blacklisted daily checking. Quick display the domain reputation status. After using Inbox placement service and domains/IP pools, feel their interface is nice and clear. What do you dislike about Everest? Does not provide the IP or domain score with ISP like Hotmail and Yahoo. Inbox percentage in accurate due to need send to all seed's ISP just able to get the score. Inbox percentage for Hotmail does not accurate. Does not provide whitelisting service for IPs. It is just a simple domain blacklisting status system. What problems is Everest solving and how is that benefiting you? None of the problem have been solving through this Everest. It just a inbox placement display system only. Easily noticed on domain blacklisted only. Other than this are nothing.
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
It's been really difficult to switch over to Everest from Return Path due to seedlist testing issues
2.5 / 5
What do you like best about Everest? I like the accessibility to create dashboards and share across the org. What do you dislike about Everest? The only downside was that it was extremely difficult to switch over to everest from return path due to seedlisting issues mainly from our ESP, Braze What problems is Everest solving and how is that benefiting you? Mainly using everest for deliverability measurement. havent had the chance to use it for more since we've been spending a lot of time switching platforms.
Verified User in Food & Beverages
Enterprise (> 1000 emp.)
So far not so good
3.0 / 5
What do you like best about Everest? We've been working on setting up since mid-August, but due to issues on the platform side, have been unable to fully set up. That said, our account manager has been responsive and diligently working on getting the issues resolved, so I would say that the user support is the best part. What do you dislike about Everest? We're on our third month trying to get set up due to platform issues, which I think is not great considering the price. Return Path set up went much smoother, and we were able to get started right away without a hitch. Recommendations to others considering Everest: Prepare for a longer-than-estimated setup process. What problems is Everest solving and how is that benefiting you? Monitoring email deliverability is of utmost importance to our business. Being able to see when things take a turn for the worse and being able to react quickly helps us keep our email reputation positive and keeps our emails in user's inboxes!
Verified User in Health, Wellness and Fitness
Small-Business (50 or fewer emp.)
Pricing
Everest offers a tiered pricing structure that becomes quite substantial for higher email volumes and advanced features, while DMARC Manager provides a free trial but requires contacting them for detailed pricing.
Small
Up to 10k emails / month
$40/month
Contact for pricing
Medium
Up to 100k emails / month
$900/month
Contact for pricing
Large
Up to 1 million emails / month
Contact for pricing
Contact for pricing
Enterprise
Over 1 million emails / month
Contact for pricing
Contact for pricing
Suped hard sell incoming!
Still not satisfied with Everest or DMARC Manager?
4.2 / 5(189)
