Everest presents itself as a holistic email success platform, moving beyond just DMARC to encompass a wide array of deliverability features. We've seen it provide deep insights into inbox placement, reputation monitoring across various ISPs (Internet Service Providers), and even competitive intelligence.
Beyond standard DMARC reporting, Everest incorporates pre-send testing, list validation, and engagement analytics. This makes it a powerful tool for teams looking for an all-encompassing view of their email program's health, not just DMARC compliance.
DMARC 25, as its name suggests, is laser-focused on DMARC reporting and monitoring. We've found its core strength lies in providing clear, actionable insights into DMARC authentication, helping users achieve and maintain enforcement.
While DMARC 25 performs its core function exceptionally well, providing detailed reports on DMARC compliance, sources, and threats, it does not venture into broader deliverability metrics like inbox placement testing or general IP reputation monitoring. Its feature set is streamlined for DMARC professionals.
How easy is each product to use
User experience
Everest offers a rich, feature-dense interface that can initially feel overwhelming due to the sheer volume of data and options. However, once accustomed, its customizable dashboards prove to be a significant advantage, allowing users to tailor their view to critical metrics.
We've experienced that while the initial setup and navigation might have a steeper learning curve, the logical organization of its various modules eventually makes for an efficient workflow, especially for experienced deliverability professionals managing complex email programs.
DMARC 25 provides a straightforward and intuitive user experience, particularly for those primarily concerned with DMARC. Its interface is clean and uncluttered, making it easy to quickly grasp DMARC report summaries and identify potential issues.
Our hands-on time with DMARC 25 revealed a system designed for clarity and ease of use, especially for those who appreciate a no-frills approach to DMARC management. It avoids the complexity of broader deliverability platforms, which can be a relief for focused tasks.
Which product has the best support
Support
Everest offers comprehensive support, typically including a Customer Success Manager (CSM) for larger accounts. We've found the quality of support can vary, with technical queries sometimes requiring escalation, leading to longer resolution times.
Their team is generally responsive and helpful, though the depth of their technical troubleshooting can sometimes be a bottleneck. For enterprise clients, the dedicated CSM can be invaluable in navigating the platform's extensive features.
DMARC 25 emphasizes direct contact via phone and web forms for support. Based on our interaction, this model points to a more personalized, albeit potentially less scalable, support experience.
Given its more focused feature set, the support needs are generally simpler. While they don't publish SLAs, the direct communication channels suggest a dedicated team capable of assisting with DMARC-specific issues.
Who should use each product
Suitability
Everest is ideally suited for large enterprises and mid-market companies that require a full suite of email deliverability and reputation management tools. Its depth of features makes it excellent for dedicated deliverability teams or marketing operations needing detailed insights.
For MSPs (Managed Service Providers) and larger SMBs (Small to Medium Businesses) managing multiple client email programs, Everest's multi-tenancy capabilities and extensive reporting can be highly beneficial, though its price point can be a consideration.
DMARC 25 is a solid choice for SMBs and organizations that primarily need robust DMARC reporting without the overhead of broader deliverability tools. Its simplicity makes it accessible for teams with limited dedicated email security resources.
MSPs focusing specifically on DMARC compliance for their clients might find DMARC 25 suitable due to its clarity and focused approach. It might not be the best fit for large enterprises demanding extensive pre-send testing and reputation management beyond DMARC.
How does Everest compare with DMARC 25?
DMARC report analysis
Ability to parse and analyze aggregate and forensic DMARC reports.
Source detection
Identifies all sending sources, legitimate and illegitimate.
Forward detection
Detects email forwarding that can break DMARC authentication.
Spoof detection
Identifies and reports on malicious email spoofing attempts.
Notifications and alerts
Automated alerts for DMARC failures or policy changes.
Reporting
Comprehensive dashboards and exportable reports.
Extensive reports covering DMARC, inbox placement, and more.
Detailed DMARC specific reports and summaries.
API
Application Programming Interface for integration with other systems.
Available in Professional and Enterprise tiers.
Multi-tenancy
Support for managing multiple clients or sub-organizations.
Unlimited users for Enterprise plans.
SPF flattening
Tool to manage and optimize SPF record lookups.
Hosted DMARC
Management of DMARC records directly within the platform.
BIMI
Support for Brand Indicators for Message Identification (BIMI).
MTA-STS/TLS-RPT
Monitoring and reporting for MTA-STS and TLS-RPT policies.
Blocklists and reputation
Monitoring of IP and domain reputation across various blocklists.
Explicitly includes reputation monitoring.
AI copilot
AI-powered assistance for insights or issue resolution.
DNS monitoring
General DNS record monitoring beyond DMARC.
Implied by reputation and deliverability monitoring.
Focuses on DMARC-related DNS records.
Self hostable
Option to host the software on your own servers.
Free trial/free tier
Availability of a free trial or a permanently free usage tier.
Low-cost Elements tier available.
Free trial for one month.
Drawbacks and what to watch out for
Everest's drawbacks often center around its pricing complexity and the learning curve associated with its extensive features. Some users report issues with customer support responsiveness and the setup process. DMARC 25, while effective for its core purpose, lacks the broader deliverability features that many organizations might eventually need, effectively limiting its scope.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
4.2 / 5(189)
0 / 5(0)
Shady sales practice shoot down ok software - don't use these guys
0.5 / 5
What do you like best about Everest?
The software is decent and the validation program works for Microsoft (Hotmail etc) based email, but not for Gmail
What do you dislike about Everest?
Terrible sales practice. Call you within 45 days of renewal, when you ask to change you are told you can't as there is a hidden lock-in in the T+Cs, you need to give 60 days' notice.
Legal but shady, we renewed and then immediately gave notice for next year. They used to be good not so now.
Recommendations to others considering Everest:
Find another supplier, these guys are sharks
What problems is Everest solving and how is that benefiting you?
Helped delivery to MS-based email
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
No G2 reviews
G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.
Good for Beginners in Deliverability...Could be Better for Pros
2.0 / 5
What do you like best about Everest?
Setting up Dashboards to monitor all deliverability metrics
What do you dislike about Everest?
Support is okay, but it could be lot better
Navigational aids are not comparable to other industry-rated tools.
Recommendations to others considering Everest:
New to the deliverability landscape, this tool is perfect for you, but if you are an industry pro and understand the ins and outs of deliverability I would look elsewhere.
What problems is Everest solving and how is that benefiting you?
Improving inbox placement
Lowering spam complaints
Bryan P.
Email, SMS Marketing Director Small-Business (50 or fewer emp.)
Review after using more than 2 months
2.5 / 5
What do you like best about Everest?
Able to help in domain and IP blacklisted daily checking.
Quick display the domain reputation status.
After using Inbox placement service and domains/IP pools, feel their interface is nice and clear.
What do you dislike about Everest?
Does not provide the IP or domain score with ISP like Hotmail and Yahoo.
Inbox percentage in accurate due to need send to all seed's ISP just able to get the score.
Inbox percentage for Hotmail does not accurate.
Does not provide whitelisting service for IPs. It is just a simple domain blacklisting status system.
What problems is Everest solving and how is that benefiting you?
None of the problem have been solving through this Everest. It just a inbox placement display system only.
Easily noticed on domain blacklisted only. Other than this are nothing.
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
It's been really difficult to switch over to Everest from Return Path due to seedlist testing issues
2.5 / 5
What do you like best about Everest?
I like the accessibility to create dashboards and share across the org.
What do you dislike about Everest?
The only downside was that it was extremely difficult to switch over to everest from return path due to seedlisting issues mainly from our ESP, Braze
What problems is Everest solving and how is that benefiting you?
Mainly using everest for deliverability measurement. havent had the chance to use it for more since we've been spending a lot of time switching platforms.
Verified User in Food & Beverages
Enterprise (> 1000 emp.)
So far not so good
3.0 / 5
What do you like best about Everest?
We've been working on setting up since mid-August, but due to issues on the platform side, have been unable to fully set up. That said, our account manager has been responsive and diligently working on getting the issues resolved, so I would say that the user support is the best part.
What do you dislike about Everest?
We're on our third month trying to get set up due to platform issues, which I think is not great considering the price. Return Path set up went much smoother, and we were able to get started right away without a hitch.
Recommendations to others considering Everest:
Prepare for a longer-than-estimated setup process.
What problems is Everest solving and how is that benefiting you?
Monitoring email deliverability is of utmost importance to our business. Being able to see when things take a turn for the worse and being able to react quickly helps us keep our email reputation positive and keeps our emails in user's inboxes!
Verified User in Health, Wellness and Fitness
Small-Business (50 or fewer emp.)
Pricing
Everest offers a tiered pricing structure with a clear entry-level plan, whereas DMARC 25's pricing remains opaque, requiring direct contact.