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EmailAuth.io vs DMARCLytics

Choose EmailAuth.io for simplicity, DMARCLytics for comprehensive, tiered features.
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Compare product functionality

Feature set

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EmailAuth.io provides a robust set of core DMARC reporting features focused on clarity and ease of understanding. We found their primary strength lies in presenting complex DMARC data in a digestible format, making it accessible even for users new to email authentication.
The platform emphasizes identifying legitimate senders and detecting unauthorized email sources without overwhelming the user with overly technical details. While it covers the essentials like DMARC, SPF, and DKIM alignment, we noticed a lean towards streamlined functionality rather than an exhaustive list of advanced features.
DMARCLytics offers a more feature-rich environment, particularly evident in its detailed aggregate reports and advanced alert configurations. We observed a strong focus on data enrichment and comprehensive monitoring capabilities, catering to users who require deeper insights into their email ecosystem.
Their feature set scales across different pricing tiers, with higher plans unlocking more advanced functionalities like service tracking, inbox placement tests, and hosted DMARC. This tiered approach means that while a broad range of features is available, access to certain capabilities depends on your subscription level.
How easy is each product to use

User experience

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EmailAuth.io offers a clean and intuitive user interface. From our experience, navigating the dashboard and understanding the DMARC reports is straightforward, which is a significant advantage for those who prefer a less cluttered approach. Setup is generally quick and well-guided.
The visualizations are clear and actionable, allowing users to quickly identify potential issues or unauthorized sending sources without extensive digging. We found the overall experience to be very user-friendly, minimizing the learning curve for new adopters.
DMARCLytics presents a comprehensive dashboard with a wealth of information, which can be both a strength and a slight challenge. While it provides detailed insights, the sheer volume of data might require a bit more time to get accustomed to, especially for DMARC novices.
However, for experienced users or those needing granular control and in-depth analysis, the interface is powerful. Once familiarized, the ability to drill down into specific data points and configure alerts precisely makes for a robust user experience, albeit with a steeper initial learning curve.
Which product has the best support

Support

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EmailAuth.io offers reliable support, primarily focusing on guiding users through DMARC implementation and resolving common reporting issues. We found their documentation to be helpful, and direct support channels are responsive for standard inquiries.
The support experience aligns with their product philosophy, providing clear and concise assistance for their core feature set. For organizations with less complex needs, this level of support is usually more than sufficient.
DMARCLytics provides tiered support, with more extensive assistance available for higher-tier plans. Their email support is standard across all plans, which we found to be effective for general questions and troubleshooting.
A significant advantage for Enterprise clients is access to a dedicated DMARC engineer, offering expert guidance for complex email ecosystems. This specialized support indicates a commitment to assisting larger organizations with intricate DMARC challenges, a valuable offering for businesses that require hands-on expertise.
Who should use each product

Suitability

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EmailAuth.io is well-suited for Small to Medium Businesses (SMBs) and organizations new to DMARC implementation. Its emphasis on simplicity and clear reporting makes it an excellent choice for those looking to quickly get their DMARC journey underway without being overwhelmed by complexity.
For Managed Service Providers (MSPs) managing numerous client domains, EmailAuth.io could offer a streamlined way to oversee DMARC compliance, provided the client needs are primarily focused on core DMARC enforcement. Enterprise-level organizations might find it suitable for foundational DMARC reporting but may seek more advanced features from other providers.
DMARCLytics is an ideal choice for growing businesses and Enterprise organizations that require in-depth DMARC insights and advanced email security features. The tiered plans allow it to scale with an organization's needs, offering more robust functionality as requirements become more complex.
MSPs would find DMARCLytics particularly appealing, especially the higher tiers that offer unlimited domains and specialized support, making it effective for managing a diverse portfolio of clients. Its comprehensive reporting and advanced features cater to those who need to meticulously monitor and optimize their email deliverability and security posture.

How does EmailAuth.io compare with DMARCLytics?

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DMARC report analysis
Source detection
Forward detection
Spoof detection
Notifications and alerts
Reporting
API
Multi-tenancy
SPF flattening
Hosted DMARC
BIMI
MTA-STS/TLS-RPT
Blocklists and reputation
AI copilot
DNS monitoring
Self hostable
Free trial/free tier

Drawbacks and what to watch out for

EmailAuth.io's main drawbacks include a lack of transparent pricing and a potential absence of some highly advanced, niche DMARC functionalities that larger enterprises might require. For DMARCLytics, the primary watch-out is the tiered feature access, where some valuable tools are reserved for higher plans, and the pricing, while clear, is in GBP, which might require currency conversion for some users. We also noted that neither product has publicly available reviews, which makes independent sentiment assessment challenging.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
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Pricing

EmailAuth.io does not provide public pricing information, requiring direct contact, whereas DMARCLytics offers clear tiered plans in GBP, though their email volume buckets don't perfectly align with common usage levels.
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Small
Contact for pricing
Starter plan (150k emails) for £9.99/month
Medium
Contact for pricing
Starter plan (150k emails) for £9.99/month
Large
Contact for pricing
Starter (£9.99 for 150k), Business (£30 for 3M)
Enterprise
Contact for pricing
Business (£30 for 3M), Enterprise (Contact Us)

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Still not satisfied with EmailAuth.io or DMARCLytics?
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What makes Suped different

Automated sender discovery that finds shadow IT and third-party services
DMARC copilot that pinpoints failures and prescribes the exact fix
Guided path to full p=reject enforcement, safely and quickly
Proactive alerts to prevent misconfigurations before they block your mail
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Frequently asked questions

    EmailAuth.io vs DMARCLytics DMARC product review - Compare DMARC products - Suped