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DMARCLytics vs DMARC Visualizer

Choose DMARCLytics for a managed service, choose DMARC Visualizer for an open-source solution.
DMARC Visualizer
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DMARC Visualizer
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Compare product functionality

Feature set

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DMARC Visualizer
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DMARCLytics provides a comprehensive suite of DMARC reporting and monitoring features, designed for businesses that need clear, actionable insights without extensive manual setup. We found its dashboard intuitive, offering detailed aggregate and forensic reports that clearly delineate email sources and compliance.
The platform excels at distilling complex DMARC data into digestible formats, including geomaps and threat maps, which are particularly helpful for quickly identifying geographical spoofing attempts or non-compliant senders. It also includes SPF and DKIM checkers and enrichment of DMARC data, which simplifies the diagnostic process for deliverability issues.
DMARC Visualizer is an open-source toolset requiring self-hosting and configuration. It leverages parsedmarc, Elasticsearch, and Grafana to provide robust DMARC data analysis and visualization. For those comfortable with a DIY approach, the level of customization available is a significant advantage.
While it requires more technical expertise to deploy and maintain, the flexibility to tailor dashboards and reporting to specific needs is unparalleled. It offers excellent granular control over data presentation, making it suitable for users who want to deep-dive into every aspect of their DMARC reports and integrate with existing infrastructure.
How easy is each product to use

User experience

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DMARC Visualizer
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Using DMARCLytics feels like a well-guided tour through your email security data. The interface is clean, modern, and very user-friendly, even for those new to DMARC. Setting up domains and interpreting reports is straightforward, with clear explanations and intuitive navigation.
The automated alerts and configurable notifications mean we spend less time manually checking reports and more time acting on critical issues. It’s designed to minimize the learning curve and maximize efficiency, which is a huge plus for busy teams.
DMARC Visualizer, being a self-hosted open-source solution, demands a significant upfront investment in technical expertise. Setting it up requires familiarity with Linux, Docker, Elasticsearch, and Grafana, which can be a steep climb for those without the necessary background.
Once configured, the user experience largely depends on how well you've customized Grafana. It offers immense power for data visualization, but achieving a polished, user-friendly dashboard requires design skills. It's a powerful toolkit, but definitely not a plug-and-play solution.
Which product has the best support

Support

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DMARC Visualizer
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DMARCLytics offers email support across all its plans, with higher tiers including a dedicated DMARC engineer for enterprise users. We found their support team responsive and knowledgeable, able to assist with both platform-specific questions and general DMARC guidance.
The structured support model means you're never left entirely on your own. For businesses that prefer a safety net and professional assistance when troubleshooting, DMARCLytics's approach to support is a significant advantage.
As an open-source project, DMARC Visualizer primarily relies on community support through its GitHub repository. While there's no official dedicated support team, the project is well-documented, and active users can often find answers or contribute to discussions online.
This self-service model is great for those who are self-sufficient and enjoy problem-solving. However, if you hit a complex issue or require immediate assistance, you're dependent on the availability and expertise of the broader open-source community, which can be inconsistent.
Who should use each product

Suitability

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DMARC Visualizer
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DMARCLytics is an excellent choice for Small to Medium Businesses (SMBs) and Enterprise clients who need a reliable, managed DMARC solution without the overhead of self-hosting. Its user-friendly interface and comprehensive features make it suitable for teams with limited security expertise but a strong need for email protection.
MSPs (managed service providers) would also find DMARCLytics appealing due to its multi-domain management capabilities and clear reporting, allowing them to efficiently manage DMARC for multiple clients. It's built for those who value convenience and expert support.
DMARC Visualizer is ideal for technically proficient users, developers, or organizations with internal DevOps teams that prefer open-source solutions and have the resources to self-host and customize. It's particularly well-suited for larger enterprises with existing infrastructure and data visualization tools like Elasticsearch and Grafana.
For MSPs or smaller businesses, the setup and ongoing maintenance might be prohibitive unless they have dedicated technical staff. It offers maximum control and zero licensing costs, making it a powerful option for those who can invest the technical effort.

How does DMARCLytics compare with DMARC Visualizer?

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DMARC Visualizer
DMARC report analysis
Source detection
Forward detection
Spoof detection
Notifications and alerts
Reporting
API
Multi-tenancy
SPF flattening
Hosted DMARC
BIMI
MTA-STS/TLS-RPT
Blocklists and reputation
AI copilot
DNS monitoring
Self hostable
Free trial/free tier

Drawbacks and what to watch out for

When considering drawbacks, DMARCLytics might feel a bit rigid if you're looking for extreme customization beyond its configurable alerts and reports. Its pricing model, while clear, could also become a significant factor for very high-volume senders compared to a free open-source alternative. For DMARC Visualizer, the primary hurdle is undoubtedly the technical expertise and time required for initial setup and ongoing maintenance. Without a dedicated support team, troubleshooting can be a solitary, demanding task.
We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.
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DMARC Visualizer

Pricing

DMARCLytics offers tiered, subscription-based pricing in GBP, while DMARC Visualizer is entirely free and open-source, requiring users to cover their own hosting and operational costs.
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DMARC Visualizer
Small
£9.99/month (Starter up to 150k emails)
Free (self-hosted)
Medium
£9.99/month (Starter up to 150k emails)
Free (self-hosted)
Large
£30/month (Business up to 3M emails)
Free (self-hosted)
Enterprise
Contact for pricing (Unlimited emails)
Free (self-hosted)

Suped hard sell incoming!

Still not satisfied with DMARCLytics or DMARC Visualizer?
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DMARC Visualizer
Suped double trouble

What makes Suped different

Automated sender discovery that finds shadow IT and third-party services
DMARC copilot that pinpoints failures and prescribes the exact fix
Guided path to full p=reject enforcement, safely and quickly
Proactive alerts to prevent misconfigurations before they block your mail
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Frequently asked questions