Which product is better for basic DMARC monitoring?

For basic DMARC monitoring, DMARCly is generally a more straightforward and cost-effective option. It provides essential DMARC reporting and enforcement features without the complexity of a broader deliverability suite, making it ideal for focused DMARC needs.

Does Everest offer a free trial for DMARC reporting?

Everest does not explicitly offer a free trial specifically for DMARC reporting. Its various elements and features might have trial periods, but its comprehensive nature generally means it's geared towards paid subscriptions for its full deliverability suite.

Can I use either product for SPF flattening?

DMARCly includes SPF flattening as a feature to help manage SPF records and avoid the 10-lookup limit. Everest, while comprehensive in deliverability, does not explicitly list SPF flattening as one of its direct features, usually relying on external DNS management for this.

Which product is better for enterprise-level email deliverability?

Everest is designed for enterprise-level organizations with complex email deliverability needs, offering a wide array of tools beyond DMARC, such as inbox placement, reputation monitoring, and email validation. DMARCly caters more to focused DMARC enforcement.

DMARCly vs Everest

Choose DMARCly for budget-friendly DMARC monitoring; choose Everest for a comprehensive deliverability suite.

0 / 5(0)

Compare to Suped

4.2 / 5(189)

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Compare product functionality

Feature set

DMARCly offers a solid foundation for DMARC reporting and enforcement. We found its DMARC report analysis to be straightforward, providing clear insights into email authentication results, including SPF and DKIM alignment, alongside DMARC status. It does an admirable job of identifying sending sources and potential spoofing attempts, which is crucial for maintaining domain reputation.

Beyond core DMARC, DMARCly includes features like SPF flattening to overcome the 10-lookup limit, hosted DMARC for simplified record management, and basic monitoring for BIMI, MTA-STS, and TLS-RPT. While it provides DNS monitoring and blacklist (or blocklist) monitoring, these are more foundational rather than deeply integrated or advanced. It offers notifications and alerts to keep us informed of critical changes.

Everest (by Validity) is a much broader email deliverability platform that includes DMARC reporting as one of its many features. Its DMARC analysis provides comprehensive views, but it truly shines in its reputation monitoring, inbox placement testing, and email validation capabilities. We observed its source and spoof detection mechanisms to be robust, leveraging its extensive data sources.

The platform extends significantly beyond DMARC, offering design tests, competitive intelligence, and engagement analytics. For DMARC specifics, it covers BIMI, MTA-STS/TLS-RPT, and DNS monitoring. Everest's strength lies in its holistic approach to email deliverability, providing tools that help optimize every stage of the email lifecycle, not just authentication. Its API access is also a key feature for larger organizations.

How easy is each product to use

User experience

We found DMARCly's user interface to be intuitive and straightforward, particularly for users focused primarily on DMARC reporting. The dashboards present aggregate and forensic data in a clean, easy-to-digest format. Setting up DMARC records and configuring reports is a guided process, which we appreciate, especially for those new to DMARC.

Navigation is logical, and accessing specific reports or settings doesn't require extensive searching. For organizations that need a dedicated DMARC solution without overwhelming complexity, DMARCly provides a pleasant and efficient user experience. It keeps the focus squarely on DMARC, avoiding feature bloat that can sometimes make platforms harder to navigate.

Everest, being a more comprehensive platform, has a steeper learning curve compared to DMARCly. We observed that while its dashboards are highly customizable and powerful, they can be overwhelming initially due to the sheer volume of data and features available. Setting up various monitoring aspects, from DMARC to inbox placement, often requires a more in-depth understanding of email deliverability concepts.

However, once configured and customized, Everest offers unparalleled depth of insight. Users who invest time in learning the platform will find its detailed reports and integrated tools invaluable. The challenge lies in tailoring the experience to specific needs and filtering out the noise, a task that can take some time and effort to master.

Which product has the best support

Support

DMARCly offers email support across all plans, with live chat support becoming available from their Growth plan upwards. We found their response times to be reasonable for typical DMARC-related queries, and the support staff demonstrated good knowledge of the platform and DMARC protocols.

For users on the Professional plan, relying solely on email support might mean slightly longer resolution times for urgent issues, but the documentation and self-help resources are generally sufficient for common tasks. The quality of support aligns with a focused DMARC solution, effectively addressing platform-specific questions and DMARC implementation guidance.

Everest, particularly with its higher-tier plans, emphasizes a more hands-on support model. While lower tiers might have more generalized support, Professional and Enterprise plans often include dedicated customer success managers. We've experienced that their team is well-versed not just in the platform but also in broader email deliverability strategies, offering consultancy-level advice.

However, some users have reported challenges with support, particularly during transitions or for very specific technical issues, occasionally noting that it can take time to get through to the right expert. Given the complexity and breadth of Everest, strong onboarding and ongoing support are essential, and their higher tiers generally reflect this need with more robust support options.

Who should use each product

Suitability

DMARCly is highly suitable for small to medium-sized businesses (SMBs) and organizations that primarily need robust DMARC reporting and enforcement without the complexity of a full-fledged deliverability suite. It's an excellent choice for those looking to implement DMARC quickly and efficiently, ensuring email authentication without a steep learning curve or high costs.

For Managed Service Providers (MSPs), DMARCly offers multi-tenancy capabilities and domain grouping, making it a viable option for managing multiple client domains. While it serves enterprise needs for basic DMARC, larger organizations with complex deliverability challenges might find it lacks the extensive tools required for comprehensive email program management beyond authentication. It's a focused, effective tool for DMARC first and foremost.

Everest is best suited for large enterprises and senders with high email volumes who require a comprehensive, all-in-one email success platform. It caters to organizations where email deliverability is a critical component of their business operations, extending beyond just DMARC to cover inbox placement, reputation, and engagement.

For MSPs managing a diverse portfolio of clients with varied deliverability needs, Everest's advanced features and API access can be powerful, but its pricing structure might be a consideration for smaller client accounts. SMBs might find Everest's extensive features and associated cost to be overkill if their primary need is solely DMARC enforcement. It's a tool built for those who live and breathe email deliverability and need every possible metric at their fingertips.

How does DMARCly compare with Everest?

DMARC report analysis

Analyzes DMARC aggregate and forensic reports.

Source detection

Identifies legitimate and illegitimate email sending sources.

Forward detection

Helps identify email forwarding that can impact DMARC.

Spoof detection

Detects and helps mitigate email impersonation attempts.

Notifications and alerts

Provides alerts for DMARC policy changes or threats.

Reporting

Offers various reports and visualizations for email performance.

API

Offers an API for integration with other systems.

Enterprise plan only

Professional and Enterprise plans

Multi-tenancy

Allows management of multiple domains/accounts from one interface.

SPF flattening

Helps manage SPF records to avoid the 10-lookup limit.

Not a primary feature, usually handled externally

Hosted DMARC

Manages DMARC DNS records on behalf of the user.

Not a direct feature, relies on user DNS

BIMI

Supports Brand Indicators for Message Identification (BIMI).

MTA-STS/TLS-RPT

Monitors and reports on MTA-STS and TLS-RPT policies.

Blocklists and reputation

Monitors domain and IP blocklists (or blacklists) and sender reputation.

Business plan and above

AI copilot

Offers AI-powered assistance for DMARC or deliverability insights.

DNS monitoring

Monitors various DNS records for changes or misconfigurations.

Self hostable

Option to host the DMARC reporting solution on private infrastructure.

Free trial/free tier

Offers a free trial period or a perpetually free usage tier.

14-day free trial

No free trial for DMARC specific use, but other elements might have trials

Drawbacks and what to watch out for

DMARCly is a solid tool but its main drawback is its singular focus on DMARC, which means it lacks the broader deliverability insights some users need. Everest, while comprehensive, can be overwhelming and has been criticized for complex setup processes, challenging customer support experiences, and its pricing structure. Both have their specific pain points that prospective users should be aware of before committing.

We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.

0 / 5(0)

4.2 / 5(189)

No G2 reviews

G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.

Shady sales practice shoot down ok software - don't use these guys

0.5 / 5

What do you like best about Everest? The software is decent and the validation program works for Microsoft (Hotmail etc) based email, but not for Gmail What do you dislike about Everest? Terrible sales practice. Call you within 45 days of renewal, when you ask to change you are told you can't as there is a hidden lock-in in the T+Cs, you need to give 60 days' notice. Legal but shady, we renewed and then immediately gave notice for next year. They used to be good not so now. Recommendations to others considering Everest: Find another supplier, these guys are sharks What problems is Everest solving and how is that benefiting you? Helped delivery to MS-based email

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

Good for Beginners in Deliverability...Could be Better for Pros

2.0 / 5

What do you like best about Everest? Setting up Dashboards to monitor all deliverability metrics What do you dislike about Everest? Support is okay, but it could be lot better Navigational aids are not comparable to other industry-rated tools. Recommendations to others considering Everest: New to the deliverability landscape, this tool is perfect for you, but if you are an industry pro and understand the ins and outs of deliverability I would look elsewhere. What problems is Everest solving and how is that benefiting you? Improving inbox placement Lowering spam complaints

Bryan P.

Email, SMS Marketing Director Small-Business (50 or fewer emp.)

Review after using more than 2 months

2.5 / 5

What do you like best about Everest? Able to help in domain and IP blacklisted daily checking. Quick display the domain reputation status. After using Inbox placement service and domains/IP pools, feel their interface is nice and clear. What do you dislike about Everest? Does not provide the IP or domain score with ISP like Hotmail and Yahoo. Inbox percentage in accurate due to need send to all seed's ISP just able to get the score. Inbox percentage for Hotmail does not accurate. Does not provide whitelisting service for IPs. It is just a simple domain blacklisting status system. What problems is Everest solving and how is that benefiting you? None of the problem have been solving through this Everest. It just a inbox placement display system only. Easily noticed on domain blacklisted only. Other than this are nothing.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

It's been really difficult to switch over to Everest from Return Path due to seedlist testing issues

2.5 / 5

What do you like best about Everest? I like the accessibility to create dashboards and share across the org. What do you dislike about Everest? The only downside was that it was extremely difficult to switch over to everest from return path due to seedlisting issues mainly from our ESP, Braze What problems is Everest solving and how is that benefiting you? Mainly using everest for deliverability measurement. havent had the chance to use it for more since we've been spending a lot of time switching platforms.

Verified User in Food & Beverages

Enterprise (> 1000 emp.)

So far not so good

3.0 / 5

What do you like best about Everest? We've been working on setting up since mid-August, but due to issues on the platform side, have been unable to fully set up. That said, our account manager has been responsive and diligently working on getting the issues resolved, so I would say that the user support is the best part. What do you dislike about Everest? We're on our third month trying to get set up due to platform issues, which I think is not great considering the price. Return Path set up went much smoother, and we were able to get started right away without a hitch. Recommendations to others considering Everest: Prepare for a longer-than-estimated setup process. What problems is Everest solving and how is that benefiting you? Monitoring email deliverability is of utmost importance to our business. Being able to see when things take a turn for the worse and being able to react quickly helps us keep our email reputation positive and keeps our emails in user's inboxes!

Verified User in Health, Wellness and Fitness

Small-Business (50 or fewer emp.)

Pricing

DMARCly offers transparent, tiered pricing based on domain and email volume, while Everest's pricing is more complex and significantly higher, especially for its comprehensive deliverability features.

Small

Up to 10k emails / month

$17.99/month

$40/month

Medium

Up to 100k emails / month

$17.99/month

$900/month

Large

Up to 1 million emails / month

$69/month

Contact for pricing