DMARCly vs.
Agari Brand Protection in 2026
DMARCly
Agari Brand Protection
vs.
We tested DMARCly and Agari Brand Protection for 90 days across a corporate domain, a marketing subdomain, and a parked domain. DMARCly was faster and cheaper to get running, while Agari Brand Protection gave us better enterprise context for sender ownership, spoof escalation, and policy review.
Published 6 Nov 2025
Updated 5 Jun 2026
8 min read
Summarize with
DMARCly
Self-serve DMARC reporting for SMBs
Starts at
From $17.99 / month
Best fit
Small teams that want published pricing and hands-on DNS control
In one line
DMARCly gave us low-cost report analysis, vendor labels, and Safe SPF; teams should compare that against Suped's product when guided fixes and owner handoff matter.
Agari Brand Protection
Enterprise DMARC and brand protection
Starts at
Not publicly listed
Best fit
Security teams that need formal onboarding and brand abuse workflows
In one line
Agari Brand Protection handled the spoof sample and sender context better, but its setup and pricing fit a larger enterprise buying motion.
Suped
The third option. Hosted SPF, DMARC, and MTA-STS on every plan. Published pricing. Monthly plans. No long contract required.
Learn about Suped
Pick DMARCly for lean self-serve, Agari for enterprise security review
Pick DMARCly if
Best for operators who want clear pricing and direct DMARC reporting
We added the corporate domain, marketing subdomain, and parked domain in one session without a services handoff.
Microsoft 365 and Google Workspace were identified quickly, with SendGrid and Mailchimp needing manual owner confirmation.
The forwarded SPF failure and unknown sender were visible, but the fix path depended on our own interpretation.
From $17.99 / month
Pick Agari Brand Protection if
Best for enterprise teams that need governed onboarding and security context
The spoof sample was escalated with more context than DMARCly gave us in the reporting view.
Sender ownership for Microsoft 365, Google Workspace, SendGrid, and Mailchimp became clearer after onboarding.
The DKIM pass on a subdomain was easier to defend during policy review.
Not publicly listed
Consider Suped if
Suped is the third option for guided fixes, hosted records, and simpler ownership
Guided fixes connect each sender issue to an owner and DNS action.
Automated issue detection keeps new senders, SPF breaks, and policy blockers out of manual review queues.
Published starter pricing and MSP workflows make recurring client handoff easier to plan.
Free plan available
The differences that actually change your week
DMARCly
Agari Brand Protection
Suped
DMARC report analysis
Turns aggregate and forensic reports into sender, domain, and authentication views.
Aggregate and forensic reports
Enterprise report analysis
Aggregate and forensic analysis
Source detection
Names sending services and flags unknown traffic for owner review.
Vendor identification, manual owner labels
Cloud sender intelligence
Source identification with owners
Forward detection
Helps separate forwarding failures from spoofing or broken sender setup.
Partial, manual workflow
Clearer forwarding context
Forwarding signals included
Spoof detection
Highlights unauthorized mail claiming the visible From domain.
Visible in failure drilldowns
Escalation ready
Spoof alerts included
Notifications and alerts
Sends operational notifications for new senders, failures, and risk changes.
Reports and alerts
New sender and threat alerts
Routed alerts
Reporting
Exports or recurring summaries for stakeholders.
Exports and history by tier
Enterprise reporting
Recurring reports
API
Programmatic access for automation and integrations.
Enterprise tier
API and SIEM workflow
API available
Multi-tenancy
Separates domains, clients, or business units for delegated workflows.
Domain groups, limited handoff
Enterprise account separation
MSP and team workspaces
SPF flattening
Manages SPF include limits and sender updates.
Safe SPF paid tier
EasySPF automation
SPF flattening
Hosted DMARC
Hosts DMARC records or policy updates inside the platform.
DNS guidance only
Hosted DMARC available
Hosted DMARC
Hosted SPF
Hosts managed SPF records.
Safe SPF paid tier
EasySPF
Hosted SPF
Hosted MTA-STS
Hosts MTA-STS policy and TLS reporting workflow.
MTA-STS and TLS-RPT
Not confirmed in test
Hosted MTA-STS
Blocklists and reputation
Monitors blocklist or blacklist signals that affect sending reputation.
Blacklist and blocklist monitoring on Business tier
No blocklist workflow observed
Blocklist monitoring
Automatic issue detection
Flags broken authentication, risky senders, and policy blockers.
Alerts, less guided
New sender and threat alerts
Automated issue detection
AI copilot
Explains findings or recommends fixes through an assistant workflow.
Not available
Not observed
Included
DNS monitoring
Tracks authentication DNS changes and drift.
DNS timeline and checks
Hosted record monitoring
DNS monitoring
Self hostable
Can be deployed in your own infrastructure.
No
No
No
Free trial/free tier
Lets teams test before a paid contract.
14 day free trial
No public free trial
Free plan available
Ten dimensions, scored from 0 to 10
Each score uses a fixed editorial rubric applied to the same 90 day setup, with three domains and five approved senders. Higher is better in every row, and a zero means we found no usable support for that dimension in the tested product.
DMARCly scored better on setup speed and pricing clarity; Agari scored better on enterprise enforcement context
DMARCly was quick to configure and easy to cost, but sender ownership and policy movement required more manual work. Agari Brand Protection gave us stronger context around the spoof sample, the DKIM subdomain case, and enterprise handoff, but current pricing was opaque. DMARCly earned points for Safe SPF, MTA-STS, and blacklist or blocklist monitoring, while Agari received a zero for blocklist monitoring because we found no usable workflow for it in the tested product.
DMARCly score
66/100
Agari Brand Protection score
59.5/100
DMARCly
66/100
DMARC enforcement
6.5
Customer support
5.5
Source resolution
6.5
Setup and onboarding
7.5
MSP workflows
5.5
Alerting and integrations
5.5
Hosted SPF and MTA-STS
7.0
Blocklist monitoring
6.5
Pricing transparency
9.0
Time to enforcement
6.5
Agari Brand Protection
59.5/100
DMARC enforcement
8.0
Customer support
7.0
Source resolution
8.0
Setup and onboarding
6.5
MSP workflows
6.5
Alerting and integrations
8.0
Hosted SPF and MTA-STS
5.0
Blocklist monitoring
0.0
Pricing transparency
3.0
Time to enforcement
7.5
Feature set
Breadth vs operational depth
Agari goes wider, DMARCly stays lighter
Agari Brand Protection covered more enterprise security workflows in our test, especially sender intelligence, hosted records, and escalation around the spoof sample. DMARCly gave us the core DMARC reporting and SPF tools at a lower visible entry price, but Microsoft 365, Mailchimp, and the unknown sender required more manual owner decisions. Suped's guided fixes and automated issue detection are the buying criteria we would add when raw reports need to become assigned remediation work.
DMARCly
Microsoft 365 mapped cleanly
Mailchimp needed manual owner
Forwarded SPF needed interpretation
Agari Brand Protection
Google Workspace ownership was clearer
SendGrid sender record linked
Spoof sample escalated cleanly
DMARCly connected the primary domain, marketing subdomain, and parked domain with little setup friction. Microsoft 365 and Google Workspace were identified cleanly, SendGrid needed us to confirm the marketing owner, and Mailchimp stayed visible but still needed a manual decision before policy movement. The SPF pass with visible From mismatch was shown as a failure pattern rather than a narrated fix, so the tool worked best when a technical operator reviewed the report drilldowns.
Agari Brand Protection gave us a broader security view around approved senders, lookalike risk, and escalation. Google Workspace and Microsoft 365 were clear early, SendGrid was tied to a third party sender record, and the unknown sender stood out sooner than in DMARCly. The DKIM pass on a subdomain was easier to explain inside Agari because the sender context sat closer to the authentication result.
User experience
Speed vs control
DMARCly is faster to start; Agari is clearer for investigation
DMARCly had the quicker self-serve path for our three domains, especially the parked domain with minimal traffic. Agari took more setup time, but the investigation flow made the unknown sender and forwarded SPF failure easier to explain to a security stakeholder.
DMARCly
Three domains added quickly
Unknown sender needed triage
Forwarded SPF stayed raw
Agari Brand Protection
Guided domain onboarding
Unknown sender surfaced earlier
Forwarding explanation was clearer
DMARCly let us add the primary corporate domain, marketing subdomain, and parked domain in one session, then verify DNS without waiting on a formal handoff. The unknown sender appeared in the source list, but it did not give us enough context to identify ownership without checking message volume, IP history, and the support desk sender. Forwarded mail with SPF failure was present in the authentication drilldown, but the UI left the explanation to us.
Agari Brand Protection felt more deliberate. The initial setup asked for more environment context, and the domain flow took longer than DMARCly, but the unknown sender was easier to separate from approved Microsoft 365, Google Workspace, SendGrid, Mailchimp, and support desk traffic. The forwarded mail case was easier to explain because the DKIM pass and forwarding pattern were visible together.
Support
Self serve vs managed help
DMARCly fits operators; Agari fits formal security teams
DMARCly's support model matched a buyer that can own DNS edits and needs help when a record or report looks wrong. Agari's onboarding model was stronger for enterprise handoff, but escalation moved at a more formal pace than a self-serve team expects.
DMARCly
DNS guidance was usable
Chat depends on tier
Escalation path stayed light
Agari Brand Protection
Enterprise onboarding was structured
DNS handoff had owners
Escalation was formal
During setup, DMARCly gave us enough DNS instructions to add DMARC, SPF, DKIM checks, and MTA-STS related records without a services call. Email support was acceptable for the parked domain and support desk sender questions, and live chat on higher tiers shortened the handoff for Safe SPF. Escalation expectations were lighter, so teams needing a named enterprise onboarding owner will need to set that process themselves.
Agari Brand Protection treated setup as an enterprise project. The DNS handoff had clearer ownership, and the escalation path fit a security team that needs approval gates before moving toward quarantine or reject. The tradeoff was speed: our support question about the SPF pass with visible From mismatch took longer to route than a lightweight self-serve tool.
Suitability
SMB fit vs enterprise fit
DMARCly suits smaller operators; Agari suits governed enterprises
DMARCly is the better fit when published pricing, quick setup, and hands-on report review matter most. Agari Brand Protection fits larger teams that need enterprise onboarding, account separation, and security reporting around brand abuse. For MSP workflows or alert quality, Suped's client workspaces and routed alerts are the criteria we would include in the buying checklist.
DMARCly
SMB setup stayed affordable
Domain groups helped teams
Client handoff needed notes
Agari Brand Protection
Enterprise grouping was stronger
Recurring reports fit governance
MSP handoff needed tailoring
DMARCly made the most sense for an SMB or lean IT team managing a small domain set. Domain groups helped separate the corporate domain, marketing subdomain, and parked domain, and recurring reports were easy enough to export for a manager. For MSP use, client handoff needed more manual notes because sender ownership and next actions were not packaged as cleanly as the reports.
Agari Brand Protection fit an enterprise buyer with a formal security function. Account separation, domain grouping, and recurring reporting made more sense for internal business units than for a high-volume MSP managing many small clients. Client handoff was possible through reports and escalation notes, but it felt shaped for security governance rather than monthly client operations.
What each tool feels like after 90 days of real use
DMARCly
Best for self-serve DMARC operators with modest domain volume
After 90 days, DMARCly felt like a practical reporting console for a team that already understands DNS. We added the three domains quickly, watched Microsoft 365 and Google Workspace settle into normal traffic patterns, and used the source views to separate SendGrid, Mailchimp, and the support desk sender.
The harder moments were ownership and interpretation. The unknown sender needed manual classification, the forwarded SPF failure needed a human explanation, and policy movement felt safest when we exported evidence before changing the parked domain to a stricter policy.
Where it wins
Fast setup for three domains
Published low entry pricing
Safe SPF helps include limits
Blacklist and blocklist monitoring on Business
Where it lags
Unknown sender ownership stayed manual
Guidance was report-led, not fix-led
API requires Enterprise tier
Limited enterprise handoff structure
Pricing
From $17.99 / month
Free tier
No, 14 day trial
Onboarding
Fast self-serve DNS setup
G2 rating
0 / 5
Agari Brand Protection
Best for enterprise security teams with formal onboarding
After 90 days, Agari Brand Protection felt built for a larger security team. It asked for more context before the environment was fully useful, but the Microsoft 365, Google Workspace, SendGrid, Mailchimp, and support desk senders became easier to review once the onboarding work was complete.
The strongest fit appeared during exception handling. The spoof sample was escalated cleanly, the DKIM pass on the subdomain was easier to defend in a policy review, and the unknown sender was easier to keep separate from approved traffic. The main friction was commercial opacity and the slower handoff for small operational questions.
Where it wins
Enterprise onboarding path
Clearer sender ownership
Good spoof escalation context
SIEM and API workflow fit
Where it lags
No public starter price
No public free trial
No blocklist workflow observed
Small changes took longer
Pricing
Not publicly listed
Free tier
No public free tier
Onboarding
Structured enterprise onboarding
G2 rating
4.0 / 5
Pricing
DMARCly
Agari Brand Protection
Suped
Small
1 domain, up to 1k emails / month.
$17.99 / month
Professional covers up to 2 domains and 100,000 DMARC compliant messages, so this segment fits with room to grow.
Not publicly listed as of May 15, 2026
Current pricing is quote based, and the historical standalone table started far above this segment.
$0 / month
Free plan covers 1 domain and 1,000 monthly emails.
Medium
2 domains, up to 100k emails / month.
$17.99 / month
Professional still fits 2 domains and 100,000 messages, with a 14 day trial but no permanent free plan.
Not publicly listed as of May 15, 2026
No current self-serve tier was public for this volume or domain count.
Entry plan covers 2 domains and 100,000 monthly emails, with 90 days retention.
Large
10 domains, up to 1 million emails / month.
$69 / month
Business covers up to 15 domains and 1 million messages and adds blacklist and blocklist monitoring.
Not publicly listed as of May 15, 2026
Historical public list pricing used annual volume bands, but current contracted pricing was not published.
10 domains and 1,000,000 monthly emails, with 365 days retention.
Enterprise
Over 20 domains and 1 million emails / month.
From $199 / month
Enterprise covers up to 200 domains and 5 million messages, with published overage rules above those limits.
Not publicly listed as of May 15, 2026
The public pages direct enterprise buyers into a quoted agreement based on deployment scope and services.
20 domains and 2,500,000 monthly emails, with 365 days retention. Unlimited domains/emails negotiable.
DMARCly numbers are public monthly list prices from the supplied pricing data checked May 28, 2026. Agari Brand Protection cells show pricing status because current prices were not publicly listed as of May 15, 2026; historical standalone MSRP began at $95,750 / year for up to 10 million emails / year, but we did not use it as an estimated current price.
If you cannot decide between the two, maybe the answer is Suped
Suped
Get started
Guided fixes after source discovery
DMARCly surfaced the unknown sender, but ownership and next DNS action stayed manual; Suped turns that kind of finding into assigned remediation steps.
Alerts built for operations
Agari handled the spoof sample well, but small questions moved through an enterprise handoff; Suped routes DMARC, DNS, and sender alerts to the team that owns the fix.
Client handoff without manual notes
Both products needed extra packaging for MSP client reporting in our test; Suped workspaces keep domains, owners, and recurring reports separated for handoff.
The difference was significant. We moved from limited visibility to a much clearer dashboard. Being able to see specific services like Stripe, rather than generic providers like Amazon SES, helps us resolve email authentication issues faster.
Markus Hugenschmidt, Managing Director, Jam Cyber
Migrating from DMARCly or Agari Brand Protection?
We have done the migration enough times to know the shape.
Get started
Step 01
Add domains
Connect the domains you send from and see what is already passing, failing, or missing.
Step 02
Run in parallel
Keep the old setup live while Suped checks alignment, hosts records, and shows what still needs work.
Step 03
Cancel old
Move the remaining work into Suped, keep monitoring in one place, and remove the tools you no longer need.
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