Does DMARC Director offer a free trial or free tier?

Yes, DMARC Director offers a 30-day free trial. However, there is no permanently free tier mentioned in their publicly available information.

Is Everest suitable for small businesses or individuals?

Everest offers 'Elements' tiers starting from $20/month for low sending volumes, which could be suitable for some small businesses. However, its comprehensive feature set and higher tiers are generally better suited for mid-market to enterprise-level organizations with more complex email needs and larger budgets.

Which product has better customer support?

DMARC Director's support is generally praised for its focused expertise in DMARC. Everest's support receives mixed reviews, with some users highlighting excellent Customer Success Managers while others report inconsistencies with technical support and renewal processes.

Can either of these tools help with email content or design testing?

Everest explicitly offers email design tests and content optimization features as part of its broader deliverability suite. DMARC Director, being focused on DMARC, does not typically include these types of features.

Do these platforms monitor general sender reputation or just DMARC compliance?

Everest provides comprehensive sender reputation monitoring, including blocklists (or blacklists) and IP/domain health. DMARC Director's monitoring is primarily centered on DMARC compliance and authentication results, which indirectly impact reputation but it does not offer general reputation monitoring tools.

DMARC Director vs Everest

Choose DMARC Director for focused DMARC management, or Everest for a comprehensive email deliverability suite.

0 / 5(0)

Compare to Suped

4.2 / 5(189)

Compare to Suped

Compare product functionality

Feature set

DMARC Director, at its core, is designed for robust DMARC reporting and analysis. We found its dashboard to be highly effective in presenting aggregate and forensic reports, making it straightforward to identify authentication issues, sending sources, and potential threats. Its strength lies in providing clear visibility into DMARC compliance across your email ecosystem.

While excellent for DMARC specific needs, our experience suggests DMARC Director is less expansive in broader email deliverability features. It offers essential DMARC monitoring without venturing deeply into areas like inbox placement testing, content optimization, or detailed sender reputation beyond DMARC alignment.

Everest presents a comprehensive email deliverability platform where DMARC is one crucial component among many. We've used it extensively for inbox placement testing, detailed sender reputation monitoring, list validation, and email design testing. It provides a holistic view of email program health, allowing for proactive identification and resolution of deliverability challenges.

The platform integrates various data sources, including Microsoft SNDS and Google Postmaster Tools, offering a rich tapestry of insights. Its strength lies in combining pre-send, in-flight, and post-send analytics, giving us the tools to optimize every aspect of an email campaign, from content to infrastructure.

How easy is each product to use

User experience

Navigating DMARC Director is generally intuitive, especially for users primarily focused on DMARC compliance. We found the dashboards to be clean and purpose-built, allowing for quick insights into authentication results, DMARC policies, and non-compliant senders. It simplifies complex DMARC data into actionable visuals.

Its straightforward design means less time spent learning a new interface and more time addressing DMARC issues. However, the specialized focus can also mean a less customizable environment for those who desire integration with a wider array of marketing or security tools.

Everest, with its extensive feature set, can present a steeper learning curve. While the customizable dashboards are powerful, we've observed that setting them up to our exact preferences requires a thoughtful approach. The sheer volume of data and options can feel overwhelming initially, a bit like being handed the keys to a spaceship without a flight manual.

Once configured, however, the platform's ability to aggregate diverse deliverability metrics is impressive. The user interface has seen improvements over time, becoming more user-friendly, but new users might still need a dedicated onboarding period to leverage its full potential efficiently.

Which product has the best support

Support

Our interactions with DMARC Director's support have been generally positive, characterized by responsiveness and expertise in DMARC-related queries. Given its focused nature, support agents tend to be well-versed in the intricacies of DMARC implementation, reporting, and troubleshooting, which is exactly what we need when dealing with authentication issues.

Their support channels, including phone and email, are clearly laid out, making it easy to get help. For organizations that value direct access to DMARC specialists, this level of focused support can be highly beneficial.

Everest's support experience, in our observation, is a bit of a mixed bag. Many users praise the dedication of their Customer Success Managers (CSMs) and the responsiveness of the team for general guidance. The onboarding process, while potentially lengthy, is often guided by these CSMs, which helps new users navigate the complex platform.

However, we've also noted feedback regarding technical support sometimes being slower or less detailed, particularly post-acquisition. The renewal process has also been cited as an area for improvement, with some users encountering unexpected hurdles. It seems the quality can vary depending on the specific support channel and the complexity of the technical issue.

Who should use each product

Suitability

DMARC Director is an excellent fit for organizations, especially SMBs, that are primarily focused on achieving and maintaining DMARC compliance without the need for an extensive, all-encompassing deliverability suite. Its direct approach to DMARC makes it ideal for businesses just starting their authentication journey or those wanting a dedicated tool.

For enterprises and Managed Service Providers (MSPs), it serves well as a core DMARC management solution, particularly for clients where email authentication is a priority. While it may not cover the full spectrum of email deliverability, its focused expertise is highly valuable for organizations of all sizes aiming to secure their email sending with DMARC.

Everest is geared towards businesses, particularly mid-market to enterprise-level organizations, that require a comprehensive solution for their entire email marketing and deliverability program. If your email strategy involves complex campaigns, high sending volumes, and a need for granular insights across all deliverability metrics, Everest is a strong contender.

MSPs and agencies managing extensive email programs for multiple clients will also find Everest highly suitable due to its broad feature set, multi-user capabilities, and extensive reporting. While it offers entry-level tiers for SMBs, the full value of Everest truly shines for those who need a robust, integrated platform for advanced email success.

How does DMARC Director compare with Everest?

DMARC report analysis

Analysis of DMARC aggregate and forensic reports.

Source detection

Identifies all sending sources, legitimate or otherwise.

Forward detection

Helps distinguish legitimate forwarding from malicious activity.

Spoof detection

Identifies email spoofing attempts using your domain.

Notifications and alerts

Real-time alerts for DMARC changes or deliverability issues.

Reporting

Generates comprehensive reports on email authentication and deliverability.

Focused DMARC reports

Comprehensive deliverability reports

API

Ability to integrate data and functionality with other systems.

Multi-tenancy

Supports managing multiple domains or client accounts.

SPF flattening

Combines multiple SPF records to stay within the 10-lookup limit.

Hosted DMARC

Manages DMARC records on behalf of the user.

BIMI

Support for Brand Indicators for Message Identification (BIMI).

MTA-STS/TLS-RPT

Support for Mail Transfer Agent Strict Transport Security and TLS Reporting.

Blocklists and reputation

Monitors IP and domain blocklists (or blacklists) and overall sender reputation.

Limited to DMARC-related reputation

Comprehensive monitoring

AI copilot

AI-powered assistance for DMARC or deliverability insights.

DNS monitoring

Monitors DNS records for potential issues.

Limited to DMARC DNS health

Broader DNS health monitoring

Self hostable

Option to host the software on private infrastructure.

Free trial/free tier

Availability of a free trial or a permanently free usage tier.

30-day trial available

Low-cost monthly Elements tiers

Drawbacks and what to watch out for

DMARC Director, while robust in its focused area, lacks public pricing and a broader range of deliverability features. Everest, on the other hand, faces scrutiny for its high cost, a sometimes complex user interface, and reports of inconsistent technical support and renewal practices. Both have their quirks, but these are the main considerations.

We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.

0 / 5(0)

4.2 / 5(189)

No G2 reviews

G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.

Shady sales practice shoot down ok software - don't use these guys

0.5 / 5

What do you like best about Everest? The software is decent and the validation program works for Microsoft (Hotmail etc) based email, but not for Gmail What do you dislike about Everest? Terrible sales practice. Call you within 45 days of renewal, when you ask to change you are told you can't as there is a hidden lock-in in the T+Cs, you need to give 60 days' notice. Legal but shady, we renewed and then immediately gave notice for next year. They used to be good not so now. Recommendations to others considering Everest: Find another supplier, these guys are sharks What problems is Everest solving and how is that benefiting you? Helped delivery to MS-based email

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

Good for Beginners in Deliverability...Could be Better for Pros

2.0 / 5

What do you like best about Everest? Setting up Dashboards to monitor all deliverability metrics What do you dislike about Everest? Support is okay, but it could be lot better Navigational aids are not comparable to other industry-rated tools. Recommendations to others considering Everest: New to the deliverability landscape, this tool is perfect for you, but if you are an industry pro and understand the ins and outs of deliverability I would look elsewhere. What problems is Everest solving and how is that benefiting you? Improving inbox placement Lowering spam complaints

Bryan P.

Email, SMS Marketing Director Small-Business (50 or fewer emp.)

Review after using more than 2 months

2.5 / 5

What do you like best about Everest? Able to help in domain and IP blacklisted daily checking. Quick display the domain reputation status. After using Inbox placement service and domains/IP pools, feel their interface is nice and clear. What do you dislike about Everest? Does not provide the IP or domain score with ISP like Hotmail and Yahoo. Inbox percentage in accurate due to need send to all seed's ISP just able to get the score. Inbox percentage for Hotmail does not accurate. Does not provide whitelisting service for IPs. It is just a simple domain blacklisting status system. What problems is Everest solving and how is that benefiting you? None of the problem have been solving through this Everest. It just a inbox placement display system only. Easily noticed on domain blacklisted only. Other than this are nothing.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

It's been really difficult to switch over to Everest from Return Path due to seedlist testing issues

2.5 / 5

What do you like best about Everest? I like the accessibility to create dashboards and share across the org. What do you dislike about Everest? The only downside was that it was extremely difficult to switch over to everest from return path due to seedlisting issues mainly from our ESP, Braze What problems is Everest solving and how is that benefiting you? Mainly using everest for deliverability measurement. havent had the chance to use it for more since we've been spending a lot of time switching platforms.

Verified User in Food & Beverages

Enterprise (> 1000 emp.)

So far not so good

3.0 / 5

What do you like best about Everest? We've been working on setting up since mid-August, but due to issues on the platform side, have been unable to fully set up. That said, our account manager has been responsive and diligently working on getting the issues resolved, so I would say that the user support is the best part. What do you dislike about Everest? We're on our third month trying to get set up due to platform issues, which I think is not great considering the price. Return Path set up went much smoother, and we were able to get started right away without a hitch. Recommendations to others considering Everest: Prepare for a longer-than-estimated setup process. What problems is Everest solving and how is that benefiting you? Monitoring email deliverability is of utmost importance to our business. Being able to see when things take a turn for the worse and being able to react quickly helps us keep our email reputation positive and keeps our emails in user's inboxes!

Verified User in Health, Wellness and Fitness

Small-Business (50 or fewer emp.)

Pricing

DMARC Director requires contacting sales for all pricing tiers, whereas Everest offers transparent monthly pricing for its smaller 'Elements' plans, with custom quotes for larger volumes.

Small

Up to 10k emails / month

Contact for pricing

$40/month

Medium

Up to 100k emails / month

Contact for pricing

$900/month

Large

Up to 1 million emails / month

Contact for pricing

Enterprise