What is the primary difference between DMARC Digests and Everest?

The main difference lies in their scope. DMARC Digests by Postmark is a specialized tool solely focused on DMARC reporting and compliance. Everest, on the other hand, is a comprehensive email deliverability platform that includes DMARC as one of its many features, alongside inbox placement, reputation monitoring, and email validation.

Which tool is better for a small business focused on DMARC compliance?

For a small business primarily focused on DMARC compliance, DMARC Digests by Postmark is often the better choice. It offers a simpler interface, focused insights, and a more affordable, straightforward pricing model for single domains. Everest can be overkill if you only need DMARC monitoring.

Does either product offer a free tier or trial?

Yes, DMARC Digests by Postmark offers a 14-day free trial. Everest also provides trial opportunities, particularly for its 'Elements' tier, allowing users to test certain functionalities before committing to a paid plan.

Can I monitor more than just DMARC with these tools?

With DMARC Digests by Postmark, you are limited to DMARC-specific monitoring and reporting. Everest, however, allows you to monitor a wide range of email deliverability metrics, including inbox placement, sender reputation, blocklist status, and even conduct design tests for your emails.

How do the pricing models compare for larger organizations?

DMARC Digests by Postmark maintains a consistent $14 per month per domain price, making it predictable for any size. Everest's pricing for larger organizations, especially for its Professional and Enterprise tiers, is custom and scales significantly with email volume and the breadth of features required. It becomes considerably more expensive than Postmark for comprehensive deliverability needs.

Are these tools suitable for managed service providers (MSPs)?

Everest is generally more suitable for MSPs due to its comprehensive feature set, ability to manage multiple client domains, and broader deliverability insights. DMARC Digests by Postmark, with its single-domain focus and limited feature set, is less ideal for MSPs managing diverse client needs across multiple domains.

DMARC Digests by Postmark vs Everest

Choose DMARC Digests by Postmark for streamlined DMARC monitoring, or Everest for extensive email deliverability analysis.

0 / 5(0)

Compare to Suped

4.2 / 5(189)

Compare to Suped

Compare product functionality

Feature set

DMARC Digests focuses exclusively on DMARC reporting, providing a clear and concise overview of your email authentication status. It aggregates DMARC XML reports, transforming them into human-readable data points. We find this specialization useful for quickly identifying DMARC compliance issues and understanding email sending sources, both legitimate and potentially fraudulent, against a single domain.

Its strength lies in simplicity, distilling complex DMARC data into actionable insights. While it provides essential DMARC specific reporting, it doesn't extend into broader email deliverability aspects like general inbox placement testing or comprehensive reputation monitoring beyond DMARC alignment.

Everest offers a much broader, integrated suite of email deliverability tools, with DMARC monitoring being one component among many. We have observed it provides in-depth analysis of email sending across various ISPs, including inbox placement, reputation monitoring, and email validation. Its DMARC features are robust, allowing us to track authentication, identify non-compliant senders, and understand traffic patterns comprehensively.

The platform aims to be an all-encompassing solution for email success, not just DMARC. This means you gain insights into competitive intelligence, design tests, and sender certification. While powerful, this breadth can mean a steeper learning curve compared to a purely DMARC-focused tool.

How easy is each product to use

User experience

From our experience, DMARC Digests by Postmark excels in providing a straightforward and intuitive user interface. The dashboards are clean, presenting DMARC data without unnecessary clutter. We found it exceptionally easy to set up a domain, interpret reports, and understand the core actions needed to improve DMARC compliance. It's a tool that lets you get started quickly, even if you're new to DMARC.

The focused nature of the product means there are fewer features to navigate, which contributes significantly to its ease of use. For those solely interested in DMARC, the experience is efficient and uncomplicated, allowing us to quickly pinpoint and address specific authentication issues without being distracted by extraneous data.

Everest, being a comprehensive platform, has a significantly more complex interface. While it boasts customizable dashboards that can be tailored to individual needs, we've noted that the sheer volume of data and features can be overwhelming initially. It requires a commitment to learn its various modules, from inbox placement to reputation and DMARC, to fully leverage its capabilities.

Our team found that setting up comprehensive monitoring across all features, especially integrating with various ESPs, can be a time-consuming process. However, once configured, the ability to aggregate diverse deliverability metrics into a single view is a powerful aspect of the user experience. The recent UI updates have improved navigation, but the depth of the platform still demands a more experienced user.

Which product has the best support

Support

Based on our interactions, DMARC Digests by Postmark offers friendly human support, which is often a significant benefit for users. The support team is generally responsive and provides actionable guidance, specifically tailored to DMARC-related issues. Given the focused scope of the product, support inquiries tend to be more straightforward and resolve quickly.

We appreciate that their support directly addresses the specific problem at hand, ensuring that users can promptly understand and implement solutions for their DMARC configuration and reporting challenges. It provides confidence that assistance is readily available when navigating the technicalities of email authentication.

Everest provides dedicated account managers, especially for its higher-tier plans, which can be beneficial for strategic guidance. However, feedback from users, and our own observations, indicate that technical support can sometimes be inconsistent or slow, particularly for more intricate issues or integrations. We've seen reviews mention a drop in support quality following platform acquisitions, although it appears to be picking up again.

While the account managers offer a personalized touch, the sheer breadth of the platform means that detailed technical support might require more time to get through. Users have highlighted that clarity on API issues or complex configurations could be improved, suggesting a learning curve even for their support personnel on certain advanced features.

Who should use each product

Suitability

DMARC Digests by Postmark is best suited for small to medium-sized businesses (SMBs) and individual domains that primarily need a reliable and easy-to-understand DMARC reporting solution. If your main goal is DMARC compliance, identifying unauthorized senders, and getting clear guidance without a lot of extra bells and whistles, this product is an excellent fit.

It is less ideal for managed service providers (MSPs) or enterprise clients who require multi-tenancy, a broader suite of deliverability tools, or deep integration with complex email ecosystems. Its per-domain pricing model and focused feature set make it less scalable for extensive, multi-client or multi-domain management.

Everest is highly suitable for mid-market to enterprise-level organizations, as well as MSPs, that require a comprehensive email deliverability platform. Its extensive features, including inbox placement, reputation monitoring, and email validation, cater to organizations with large sending volumes and complex email marketing strategies. MSPs can leverage its multi-tenancy capabilities to manage multiple clients effectively.

While it offers an 'Elements' tier for smaller volumes, the full value of Everest is realized by larger teams who need an all-in-one solution to manage every aspect of their email program's success. It's a robust platform for those who are serious about optimizing their sender reputation, ensuring inbox placement, and maintaining a high level of email security beyond just DMARC.

How does DMARC Digests by Postmark compare with Everest?

DMARC report analysis

Aggregates and interprets DMARC XML reports.

Source detection

Identifies all sending sources for your domain.

Forward detection

Analyzes email forwarding patterns.

Spoof detection

Helps identify and prevent email spoofing attempts.

Notifications and alerts

Receives alerts for DMARC issues or anomalies.

Reporting

Provides comprehensive data visualization and reports.

DMARC specific

Comprehensive deliverability

API

Offers an API for data integration and automation.

Not advertised for DMARC reporting

Extensive for integration

Multi-tenancy

Ability to manage multiple clients or domains from a single account.

Single domain focus

Designed for agencies/enterprise

SPF flattening

Aids in managing SPF record lookups.

Not a core feature

Included in deliverability tools

Hosted DMARC

Provides a managed DMARC policy for your domain.

Reporting only

BIMI

Supports Brand Indicators for Message Identification.

Not a core feature

Supported for branding

MTA-STS/TLS-RPT

Tools for email transport security standards.

Not a core feature

Included in email security suite

Blocklists and reputation

Monitors blocklists and general sender reputation.

Limited to DMARC insights

Comprehensive monitoring

AI copilot

AI-powered assistance for insights or actions.

DNS monitoring

Monitors various DNS records beyond DMARC.

DMARC record focus

Broader DNS health

Self hostable

Option to host the software on your own servers.

Free trial/free tier

Offers a free way to test or use the service.

14-day trial

Trial available

Drawbacks and what to watch out for

DMARC Digests by Postmark offers a very focused approach, which means its main drawback is its limited scope, only handling DMARC. This can be restrictive for organizations needing broader email deliverability insights. Everest, while comprehensive, comes with a significant price tag, especially for its full suite of features. Its complexity can lead to a steeper learning curve, and some users have reported inconsistencies in technical support and a challenging onboarding process.

We have pulled the average ratings from G2 for each product, and also included the most recent negative reviews for each product in full. Positive reviews tend to have less detail and have a higher chance of being fraudulent, so negative reviews are a better signal for your decision.

0 / 5(0)

4.2 / 5(189)

No G2 reviews

G2 is the most popular review platform for DMARC products, so this is a strong signal that this product is not popular.

Shady sales practice shoot down ok software - don't use these guys

0.5 / 5

What do you like best about Everest? The software is decent and the validation program works for Microsoft (Hotmail etc) based email, but not for Gmail What do you dislike about Everest? Terrible sales practice. Call you within 45 days of renewal, when you ask to change you are told you can't as there is a hidden lock-in in the T+Cs, you need to give 60 days' notice. Legal but shady, we renewed and then immediately gave notice for next year. They used to be good not so now. Recommendations to others considering Everest: Find another supplier, these guys are sharks What problems is Everest solving and how is that benefiting you? Helped delivery to MS-based email

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

Good for Beginners in Deliverability...Could be Better for Pros

2.0 / 5

What do you like best about Everest? Setting up Dashboards to monitor all deliverability metrics What do you dislike about Everest? Support is okay, but it could be lot better Navigational aids are not comparable to other industry-rated tools. Recommendations to others considering Everest: New to the deliverability landscape, this tool is perfect for you, but if you are an industry pro and understand the ins and outs of deliverability I would look elsewhere. What problems is Everest solving and how is that benefiting you? Improving inbox placement Lowering spam complaints

Bryan P.

Email, SMS Marketing Director Small-Business (50 or fewer emp.)

Review after using more than 2 months

2.5 / 5

What do you like best about Everest? Able to help in domain and IP blacklisted daily checking. Quick display the domain reputation status. After using Inbox placement service and domains/IP pools, feel their interface is nice and clear. What do you dislike about Everest? Does not provide the IP or domain score with ISP like Hotmail and Yahoo. Inbox percentage in accurate due to need send to all seed's ISP just able to get the score. Inbox percentage for Hotmail does not accurate. Does not provide whitelisting service for IPs. It is just a simple domain blacklisting status system. What problems is Everest solving and how is that benefiting you? None of the problem have been solving through this Everest. It just a inbox placement display system only. Easily noticed on domain blacklisted only. Other than this are nothing.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

It's been really difficult to switch over to Everest from Return Path due to seedlist testing issues

2.5 / 5

What do you like best about Everest? I like the accessibility to create dashboards and share across the org. What do you dislike about Everest? The only downside was that it was extremely difficult to switch over to everest from return path due to seedlisting issues mainly from our ESP, Braze What problems is Everest solving and how is that benefiting you? Mainly using everest for deliverability measurement. havent had the chance to use it for more since we've been spending a lot of time switching platforms.

Verified User in Food & Beverages

Enterprise (> 1000 emp.)

So far not so good

3.0 / 5

What do you like best about Everest? We've been working on setting up since mid-August, but due to issues on the platform side, have been unable to fully set up. That said, our account manager has been responsive and diligently working on getting the issues resolved, so I would say that the user support is the best part. What do you dislike about Everest? We're on our third month trying to get set up due to platform issues, which I think is not great considering the price. Return Path set up went much smoother, and we were able to get started right away without a hitch. Recommendations to others considering Everest: Prepare for a longer-than-estimated setup process. What problems is Everest solving and how is that benefiting you? Monitoring email deliverability is of utmost importance to our business. Being able to see when things take a turn for the worse and being able to react quickly helps us keep our email reputation positive and keeps our emails in user's inboxes!

Verified User in Health, Wellness and Fitness

Small-Business (50 or fewer emp.)

Pricing

DMARC Digests by Postmark offers a single, affordable per-domain price, while Everest utilizes a tiered structure with higher costs that scale significantly with email volume and features.

Small

Up to 10k emails / month

$14/month/domain

$20-40/month

Medium

Up to 100k emails / month

$14/month/domain

$80-900/month

Large

Up to 1 million emails / month

$14/month/domain

Contact for pricing