ARC (Authenticated Received Chain) is a pivotal email authentication mechanism designed to preserve authentication results across email forwarding hops, thereby mitigating DMARC failures that often occur with legitimate forwarding. The responsibility for ARC implementation primarily rests with intermediary mail servers such as ESPs, forwarding services, and mailing lists, rather than the original sender. ARC enables these servers to sign emails with their own DKIM signatures, establishing a chain of trust that validates the authenticity of the message as it traverses multiple servers. This process improves deliverability by allowing forwarded emails to pass authentication checks and maintain sender reputation. While ARC is handled on the receiver side, senders play a critical role by ensuring proper configuration of SPF, DKIM, and DMARC. ARC's function involves adding ARC-Authentication-Results headers, which contain DKIM signatures and authentication check results, to enable improved DMARC evaluation across mail servers. Additionally, the correct configuration helps with policy overrides and keeps overall deliverability and reputation healthy.
12 marketer opinions
ARC (Authenticated Received Chain) is a mechanism designed to preserve email authentication results across forwarding hops, addressing DMARC failures that often occur with legitimate forwarding. Its implementation is primarily the responsibility of intermediary mail servers, such as ESPs and forwarding services, rather than the original sender. ARC allows these servers to sign the email with their own DKIM signature, creating a chain of trust that validates the authenticity of the message as it passes through multiple servers. By maintaining sender reputation and ensuring forwarded emails pass authentication checks, ARC improves overall deliverability. Senders should focus on ensuring proper SPF, DKIM, and DMARC configurations, as ARC will then help preserve these results during forwarding, while receivers benefit from enhanced validation, especially in cases of policy overrides.
Marketer view
Email marketer from Mailjet responds that ARC improves deliverability by allowing forwarded emails to pass authentication checks, which helps maintain sender reputation and ensures emails reach the inbox.
3 Jan 2022 - Mailjet
Marketer view
Email marketer from Reddit explains that ARC implementation is mostly on the receiver/forwarder side. As a sender, ensuring proper SPF, DKIM, and DMARC configuration is crucial; ARC will then help preserve these authentication results during forwarding.
17 Jan 2024 - Reddit
3 expert opinions
ARC (Authenticated Received Chain) plays a crucial role in mitigating DMARC failures caused by email forwarding. Primarily, the forwarding system or service implementing ARC is responsible for adding the necessary authentication. DMARC's design inherently breaks forwarding, but ARC allows legitimate forwarded messages to maintain their authentication, improving deliverability. Senders should focus on ensuring robust SPF, DKIM, and DMARC configurations, while ARC is handled on the receiver side to validate emails and preserve authentication information.
Expert view
Expert from Spam Resource explains that ARC is usually deployed by forwarding services to validate emails and mitigate DMARC failures. As a sender, ensuring proper SPF, DKIM, and DMARC is important and ARC is implemented on the receiver side.
30 Oct 2022 - Spam Resource
Expert view
Expert from Word to the Wise shares that ARC allows legitimate forwarded messages to maintain authentication information, which prevents DMARC failures and helps improve overall deliverability. This is particularly useful when subscribers forward emails.
12 Mar 2022 - Word to the Wise
4 technical articles
ARC (Authenticated Received Chain) serves as a vital mechanism for preserving email authentication results across forwarding hops. It addresses the challenge of DMARC failures that often occur when emails are legitimately forwarded. By implementing ARC, mail servers can add ARC-Authentication-Results headers containing DKIM signatures and authentication check results, enabling improved DMARC evaluation across multiple servers.
Technical article
Documentation from Authorea states that ARC works by having each participating mail server add an ARC-Authentication-Results header to the email, which includes the server's DKIM signature and the results of its authentication checks.
7 Jul 2023 - Authorea
Technical article
Documentation from DMARC.org explains that DMARC is designed to make forwarding difficult but ARC can mitigate DMARC failures from legitimate forwarding by preserving authentication results.
28 Dec 2024 - DMARC.org
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